
04/06/2025
Product Categories Are Converging — What Does This Mean for Fabric Sourcing?
As the boundaries between activewear, loungewear, shapewear, and outerwear continue to blur, brands are looking for multi-functional fabrics that can meet diverse performance and comfort needs in a single material. This convergence is driving a new era of fabric sourcing — one that demands versatility, innovation, and adaptability.
Leading the way are materials like:
- Cocona® / 37.5® Technology, which regulates temperature, wicks moisture, and controls odour
- Schoeller® ecorepel® Bio, a breathable, soft, and water-repellent finish derived from renewable sources
- DYNTEX® Hybrid Stretch, which offers lightweight weather protection with mechanical stretch for dynamic movement
As categories merge, these innovative textiles are reshaping how we design, source, and think about performance wear.
See these breakthroughs and more at the next Performance Days event — head to our website now to book your ticket. Link in bio.