10/23/2026
This is the other thing I do. Remember I asked about colour?
We actually started this back in 2010 with Bamjamz. Holy Renfrew, Neiman Marcus, Barney’s, TIFF and an article in Elle! Then, well, it wasn’t our fault.
Sleep the Label was soft launched at the National Menopause Show in Mississauga this past weekend. 3000 women. Not apparel focused, speakers, focus groups, etc. The response was people coming and saying “All I’m hearing about is SLEEP THE LABEL”.
Every woman, except two, that tried it on bought multiple pieces. My glory was all about the comments on the fit and design lines that made women of all sizes feel beautiful! Leila created the plus size patterns and advises on plus design. She will becoming more involved in designing plus styles as we develop. She’s an expert!
Sophie Trudeau stopped by. Loved it.
Brad gifted her and her assistant product. Sophie invited Brad, his partner and his daughter who were helping him, to the VIP room. When the assistant got to her hotel she tried it immediately. Texted Brad gushing and said she would send Sophie’s directly to her home, I want her to have it right away and not have it get lost in our travels!!!! Yes!
National Women's Show - Toronto in Nov 6-8 with 40,000 women!!! I wish I could be there. But I’m so excited. There’s a bit about me in the Our Story section.
Plus! It’s the first time in my career I make money from selling my work!!! Selling in person benefits me directly! This NEVER happens in my industry. I also get % if I set up wholesale or affiliate accounts.
Here’s a discount code if you can’t wait for me in person. Life is changing again. Or if you want to tell me what you want, we can do that and I’ll ship it direct to you or deliver on Gabriola.
If you order online you can use this code for a discount. I will honour for in person sales or if you message me.
Code: LaunchC15
Discount: 15% off to customer on all orders
Shipping: incudes standard expedited shipping
Limitations: No limitations — you can use it as many times as they want on any order up until end of the year
Expires: December 31, 2026
https://sleepthelabel.com/
PS: it’s also saved my life with this hyperthyroidism thing. Oceans and insane heat. Helps so much!!!!!
AND THERE IS PRESS ALREADY!!!
https://vitamagazine.com/2026/10/21/sweet-dreams-are-made-of-this-meet-the-canadian-sleepwear-brand-that-wants-to-feel-better-than-naked-win/
