Sparks Agency

06/10/2026

Howdy y'all! If you're in Austin this weekend and you like bourbon, go see Homer at Total Wine on Brodie Lane. If you buy a bottle of Lazy K Bar Bourbon, he'll brand the bottle for you!

05/04/2026

Howdy Y'all!

Join the Texas Live Events Coalition, your favorite TEXpets, and your fellow meetings and events professionals as we celebrate Global Meetings Industry Day (GMID) - a day when the Dallas–Fort Worth industry community comes together to recognize the vital role meetings and events play in driving economic growth, collaboration, and innovation.

Featuring a distinguished panel of Convention & Visitor Bureau leaders representing McKinney, Dallas, Fort Worth, Arlington, and Frisco, panelists will share insights on new and emerging venues within their destinations, highlight key industry trends shaping the region, and discuss opportunities for event professionals as the meetings landscape continues to evolve.

Celebrate, connect, and engage with industry peers as we honor the power and purpose of meetings on Global Meetings Industry Day.

Seating is limited, so register now!

Join fellow meetings and events professionals as we celebrate Global Meetings Industry Day (GMID) -  a day when the Dallas–Fort Worth events industry comes together to recognize the vital role meetings and events play in driving economic growth, collaboration, and innovation.

04/16/2026

Howdy Y'all! Speed Bump and the Armadillo Racing Crew will be in Athens this Saturday (April 18) from 1:00pm - 3:00pm, for the Athens Old Fiddlers Reunion. It's going to be a great time! Go listen to some fancy fiddling and see Speed Bump in prime racing action!

Dont miss out on the fun this weekend.

04/13/2026

Happy National Boot Day, y'all!

Ask us how our TEXperts can help you fit your guests into cowboy boots for an authentic Texas experience.

04/02/2026

No Fooling! Ultimate Ventures is 33 today! We are so happy to have partnered with UV since the beginning. Happy birthday and congratulations on your success!

UV is 33! They say good things come in threes… so we’re feeling extra grateful this year! ✨

33 years, countless events, and so many reasons to celebrate! Cheers to our incredible team and the amazing clients and partners who have trusted us along the way - we wouldn’t be here without you!

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03/28/2026

03/09/2026

Howdy Y’all! The Sparks Agency is experiencing technical difficulties this morning. Our internet is DOWN. This includes all email and office phone lines. Hopefully, we will be back up soon. (Check out our new Cowboy Fidget Spinners while we wait on the Interwebs.)

03/08/2026

This is a sign that you should use Banners by Chayla for your signs and banners! This is also a sign for our Chicken Sh*t Bingo game!

Another custom sign done 🤠✨ Thank you Sparks Agency for the support!

03/02/2026

Our TEXperts are at the S.T.E.P. Conference and Showcase learning about AI and how to use different platforms to better share Texas with all of you.

02/28/2026

Plan your next event at Austin Ranch DFW and let us help give your guests a unique Texas experience!