Becker's Bridal

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Becker's Bridal Helping brides say YES since 1934. Designer wedding dresses, unforgettable experiences, and expert stylists. By appointment in Fowler, MI.
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Becker’s Bridal has been serving brides since 1934. As the nation’s oldest and largest bridal salons, we have served over 100,000 brides with over 100 years of combined service. A family-owned and operated business in its fifth generation, Becker’s Bridal offers big city selection and small town service. We have over 2,000 bridal gowns in stock ranging in sizes 2-32 from over 30 designers. Our newly renovated and expanded salon is still Home of the Magic Room but now also showcases the world’s first bridal celebratory lounge and bar “The Phoenix at Becker’s Bridal”.

10/15/2026

We have a Sample Sale October 25th to prepare for. There is NO time for slacking!

⚠️YOU WON’T WANT TO MISS THIS EVENT!⚠️ Our Annual Sample Sale Event is BACK on Sunday, October 25th from 9am - 4pm!
💸Over 500 gowns on sale
💸Sale gowns starting at $499
💸 Up to 80% off MSRP
💸Any gown without the special sale tag will still be 20% off!!
💸Sizes 6-26 included
💸FREE veil with gown purchase (while supplies last)
💸A $25 appointment fee is required and will be applied toward the purchase of your gown.
💸Guest count: Bride + 3 guests
💸45 minute appointments
💸Cash (or card) and carry

Hundreds of gowns marked down, most 80% off MSRP. Find your designer dream dress for LESS! Becker’s Bridal in Fowler will be open on Sunday, October 25th from 9am - 4pm. Bride + 3 guests ONLY to accommodate multiple shoppers. Call (989) 593-2595 to book your appointment. Cash (or credit) and carry only.

This event will be hosted at our Fowler location! Say “YES” to a dream wedding dress for LESS and walk out of the salon knowing you have your hands on a beautiful gown at a fraction of the price!
**Please note, Customizations are not included and cannot be requested as part of the sample purchase.

10/13/2026

⚠️YOU WON’T WANT TO MISS THIS EVENT!⚠️ Our Annual Sample Sale Event is BACK on Sunday, October 25th from 9am - 4pm!

💸Over 500 gowns on sale
💸Sale gowns starting at $499
💸 Up to 80% off MSRP
💸Any gown without the special sale tag will still be 20% off!!
💸Sizes 6-26 included
💸FREE veil with gown purchase (while supplies last)
💸A $25 appointment fee is required and will be applied toward the purchase of your gown.
💸Guest count: Bride + 3 guests
💸45 minute appointments
💸Cash (or card) and carry

Hundreds of gowns marked down, most 80% off MSRP. Find your designer dream dress for LESS! Becker’s Bridal in Fowler will be open on Sunday, October 25th from 9am - 4pm. Bride + 3 guests ONLY to accommodate multiple shoppers. Call (989) 593-2595 to book your appointment. Cash (or credit) and carry only.

This event will be hosted at our Fowler location! Say “YES” to a dream wedding dress for LESS and walk out of the salon knowing you have your hands on a beautiful gown at a fraction of the price!

**Please note, customizations are not included and cannot be requested as part of the sample purchase.

"I had the best experience at Becker’s Bridal! From the moment I walked in, it felt like the Disney World of wedding dre...
10/11/2026

"I had the best experience at Becker’s Bridal! From the moment I walked in, it felt like the Disney World of wedding dresses. The selection is amazing, and the whole experience was so special. Angela was absolutely incredible! She made the appointment so much fun, hyped me up, and made me feel so confident while helping me find my dream dress. She truly made the experience unforgettable. I can’t recommend Becker’s Bridal enough. If you’re looking for your wedding dress, this is the place to go!

We got married on June 27 at St. John’s Greek Orthodox Church. It was absolutely perfect weather! We took our photos at Cranbrook housing Gardens, and had a reception at Palazzo Grande. It was a very classic and traditional wedding, My colors were ivory and Light blue. It was our version of a big fat Greek/Italian wedding!"

- Francesca & Chris

Venue: Palazzo Grande
Photographer: Molly Grunewald and company
Florist: Bellessarios
Planning: Beautiful Day
Video: Kristin Ackerman and Co
Hair & Makeup: Lena Shkreli and Company

10/09/2026

⚠️YOU WON’T WANT TO MISS THIS EVENT!⚠️ Our Annual Sample Sale Event is BACK on Sunday, October 25th from 9am - 4pm!

💸Over 500 gowns on sale
💸Sale gowns starting at $499
💸 Up to 80% off MSRP
💸Any gown without the special sale tag will still be 20% off!!
💸Sizes 6-26 included
💸FREE veil with gown purchase (while supplies last)
💸A $25 appointment fee is required and will be applied toward the purchase of your gown.
💸Guest count: Bride + 3 guests
💸45 minute appointments
💸Cash (or card) and carry

Hundreds of gowns marked down, most 80% off MSRP. Find your designer dream dress for LESS! Becker’s Bridal in Fowler will be open on Sunday, October 25th from 9am - 4pm. Bride + 3 guests ONLY to accommodate multiple shoppers. Call (989) 593-2595 to book your appointment. Cash (or credit) and carry only.

This event will be hosted at our Fowler location! Say “YES” to a dream wedding dress for LESS and walk out of the salon knowing you have your hands on a beautiful gown at a fraction of the price!

**Please note, customizations are not included and cannot be requested as part of the sample purchase.

10/08/2026

From stylist outfits to our favorite Maggie Sottero gowns . If you are a Maggie Sottero bride, this is your sign to book your appointment with Lauren & Ashley and find the one! 🤍
💻beckersbridal.com
📲989-593-2595

10/07/2026

⚠️YOU WON’T WANT TO MISS THIS EVENT!⚠️ Our Annual Sample Sale Event is BACK on Sunday, October 25th from 9am - 4pm!

💸Over 500 gowns on sale
💸Sale gowns starting at $499
💸 Up to 80% off MSRP
💸Any gown without the special sale tag will still be 20% off!!
💸Sizes 6-26 included
💸FREE veil with gown purchase (while supplies last)
💸A $25 appointment fee is required and will be applied toward the purchase of your gown.
💸Guest count: Bride + 3 guests
💸45 minute appointments
💸Cash (or card) and carry

Hundreds of gowns marked down, most 80% off MSRP. Find your designer dream dress for LESS! Becker’s Bridal in Fowler will be open on Sunday, October 25th from 9am - 4pm. Bride + 3 guests ONLY to accommodate multiple shoppers. Call (989) 593-2595 to book your appointment. Cash (or credit) and carry only.

This event will be hosted at our Fowler location! Say “YES” to a dream wedding dress for LESS and walk out of the salon knowing you have your hands on a beautiful gown at a fraction of the price!

**Please note, Customizations are not included and cannot be requested as part of the sample purchase.

10/06/2026

Try on the Blue by Enzoani Collection with me. These dresses are new and are ready for you to try on.
Book your appointment today!
💻beckersbridal.com
📲989-593-2595

10/05/2026

Your favorite NFL team as a wedding dress Week 5! Who is your favorite football team/dress? What team should we do next? 🏈

"I came for the Hayley Paige trunk show and was blown away by how lovely the staff was. Outside of the trunk show there ...
10/04/2026

"I came for the Hayley Paige trunk show and was blown away by how lovely the staff was. Outside of the trunk show there were so many absolutely gorgeous gowns. Being able to walk around and see the huge range of sizes you carry was astounding and instantly made me feel more comfortable. I am a street size 16 and I hadn't found any other salon that had my size off the rack to try on. Everything was either too small or if I went to a "plus size" salon everything was too big. I can't reiterate how wonderful the staff was and how comfortable I felt. There was no pushiness or making me try on dresses I didn't like. And when I found THE dress the genuine excitement for me was so touching.

The weather was perfect, I couldn't have asked for a better day. The ceremony was outside in the vineyard at Black Star Farms Winery in Suttons Bay, Michigan. The reception was held in the barn and could not have been more magical with twinkle lights and small dance floor. The wedding was about 80 people, our nearest and dearest. Overall it was a wonderful day filled with love and loved ones that we will remember forever."

- Caroline & Albert

Venue: Black Star Farms
Photographer: Courtney Kent
Coordinator: .gatherings
Hair and makeup: Wild Bees Beauty
DJ: Lakeside DJs
Cake: Sweet Tartlette
Florals: Carriage House Floral Designs
Alterations: Sarah Kolis

Address

155 S Main Street
Fowler, MI
48835

Opening Hours

Monday 10am - 7pm
Thursday 10am - 7pm
Friday 9am - 5pm
Saturday 9am - 5pm

Telephone

+19895932595

Website

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