09/15/2026
Holiday Vendor Event PSA from Your Slightly Sassy Big Event Sisters 🤣
We used to do/plan vendor events with CK, so we’ve been on that side of the table. We don’t typically do them anymore, but we learned a few things along the way!
And just to be clear—this isn’t a dig at event organizers! Every event has different goals, budgets, audiences, and circumstances. This is simply a little reminder for vendors to make sure an event is a good fit for them before they sign up.
Before you throw your money at the next vendor event that pops up in your feed, ask yourself:
💰 What’s the REAL cost?
Don’t forget gas, food, displays, samples, your time, etc. How much do you need to sell to make it worthwhile?
🎯 Is it a good fit?
A popular event isn’t automatically a good event for your business. Think about whether your ideal customer is likely to be there.
🛍️ Who else is vending?
A little competition is normal. But if there are 14 other vendors selling exactly what you sell… maybe pause before handing over that booth fee. 😅
📣 How is it being promoted?
Ask what the organizer is doing to get people through the doors. “We made a Facebook event” probably shouldn’t be the entire marketing strategy. 👀
And most importantly…
✨ Know what you want out of the event.
Sales? Bookings? Networking? Brand awareness? Different goals can make different events worthwhile.
You don’t have to say yes to every vendor event. Find the ones that make sense for your business, your customers, and your goals.
