Petals & Pages

Petals & Pages Formerly Jenny's Floral - now a flower shop with a literary twist! The Black Hills Premier Florist
Weddings | Funerals | Every Day Celebrations

Jenny's Floral has been hand-delivering premium floral arrangements and gift baskets to help strengthen relationships, give love and support, and celebrate life’s special moments since 1987. From birthdays and anniversaries, weddings, commemorating a loved one, and every little “just because” moment in between, Jenny's Floral is here for you!

Well, we've officially made it. That's it. Nothing else can compare.... BECAUSE WE'RE ON A PUZZLE!🥳🥳🥳The Midwest Booksel...
12/11/2025

Well, we've officially made it. That's it. Nothing else can compare.... BECAUSE WE'RE ON A PUZZLE!🥳🥳🥳

The Midwest Booksellers Association turned our indie roadmap into a puzzle, which features us and all our book buddies! And trust me - when I finally find our pieces, we will be the cutest little spot on the map! But for now, enjoy the "Peta."

And even better - there's a few boxes for sale at the shop! This will make a great gift for beating the winter blues!🎅

It's the announcement (we hope) you've all been waiting for!!!You may have heard that next year's Bookuquet is moving to...
12/09/2025

It's the announcement (we hope) you've all been waiting for!!!

You may have heard that next year's Bookuquet is moving to every month... well, here's the books for the first three months!

Jan. 12 - "Killers of a Certain Age" by Deanna Raybourn
Feb. 9 - "Daisy Jones & The Six" by Taylor Jenkins Reid
March 9 - "Everything is Tuberculosis" by John Green

We do have some copies at the shop for you to purchase - or you can source your own. The Custer County Library has some copies on their shelves in both Custer and Hermosa - and they can get a copy on loan from other local libraries. And don't forget about listening! If you're a Libro.fm member, your purchase of these books will still support our shop!

Which of these books are YOU looking forward to reading?

While we had a busy week last week, there's only a couple things going on this week.... 📖Monday, Dec. 8 - we will be CLO...
12/07/2025

While we had a busy week last week, there's only a couple things going on this week....

📖Monday, Dec. 8 - we will be CLOSED from 10a-4p as we will be helping with an FFA event in Rapid City. We will be back and ready for the last The Bookuquet, the official Petals & Pages Book Club of the year! We can't wait to chat about "The Christmas Appeal."
🌺 Friday, Dec. 12 - is National Poinsettia Day! That day only, buy a poinsettia and get one 50% off!

Today is the day!!! We hope to see you from 10am-5pm(ish) for a day of cozy fun, community spirit, and CHOCOLATE! ☕️🍫Hav...
12/06/2025

Today is the day!!! We hope to see you from 10am-5pm(ish) for a day of cozy fun, community spirit, and CHOCOLATE!

☕️🍫Have some chocolate yummies and warm up at our hot cocoa bar
📚BOGO FREE used books
🎄25% off Christmas
❄️BOGO 50% off ornaments
🛍️15% off storewide (excludes consignment items)

And don't even GET us started on all the other great treats and deals you'll find at other businesses in Custer today! (You better check out Custer Chamber's page for all the details!)

The halls are decked and waiting for YOU! We hope to see you tomorrow for our A Jólabókaflóð Gathering! We are open 10am...
12/05/2025

The halls are decked and waiting for YOU! We hope to see you tomorrow for our A Jólabókaflóð Gathering! We are open 10am-5pm (or just until the Custer Christmas parade starts)!

In addition to our hot cocoa (or tea!) bar and yummy chocolate-y treats, we will have some in store discounts!
📚BOGO FREE used books
🎄25% off Christmas
❄️BOGO 50% off ornaments
🛍️15% off storewide (excludes consignment items)

From children's books of all topics to romance and even mystery - we've got a lot of Christmas-themed books waiting to g...
12/05/2025

From children's books of all topics to romance and even mystery - we've got a lot of Christmas-themed books waiting to go home with you! 🎅

(And remember - tomorrow for A Jólabókaflóð Gathering, used books are buy one, get one FREE!)

Mystery books are restocked and embellished for Christmas! Ranging in price from $9-$18, this bundle is a great stocking...
12/04/2025

Mystery books are restocked and embellished for Christmas!

Ranging in price from $9-$18, this bundle is a great stocking stuffer or gift exchange item! 🎅

If you've been waiting for your sign to buy a poinsettia, here it is! Our last shipment just arrived. 🥳 This also means ...
12/03/2025

If you've been waiting for your sign to buy a poinsettia, here it is! Our last shipment just arrived. 🥳 This also means it's time for our annual poinsettia pet post! 🐶🐱

The poinsettia is the most widely tested consumer plant on the market today, finding the myth about the popular holiday plant to be false. Scientific research from Ohio State University has proved the poinsettia to be non-toxic to both humans and pets. All parts of the plant were tested, including the leaves and sap.

According to the National Information Center for Poison Control Centers, a child would have to ingest 500-600 leaves in order to exceed the experimental doses that found no toxicity. However, as with any non-food product, poinsettias are not meant to be eaten and can cause varying degrees of discomfort.

To make a long post short - keep them out of reach of curious pets (and kids), but should a nibble be taken or a leaf eaten, don't call the poison center! Just keep an eye on your furry friend and talk to your vet if anything seems to be wrong.

There's seven gorgeous doors in Custer after last night's wreath decorating classes!😍 Thanks so much for attending! Did ...
12/02/2025

There's seven gorgeous doors in Custer after last night's wreath decorating classes!😍 Thanks so much for attending!

Did you miss out on the class? Well, tell your FOMO to take a hike - because we are proud to have a wreath decorating bar! Now that we have some extra space, I'm able to keep all the supplies and glue nearby, ready for you and your creative mind! 🥳

We hope you'll join us next Monday for the last meeting of The Bookuquet, the official Petals & Pages Book Club as we di...
12/01/2025

We hope you'll join us next Monday for the last meeting of The Bookuquet, the official Petals & Pages Book Club as we discuss "The Christmas Appeal." We will meet from 5-6:30pm.

At this meeting we will also reveal the next three months worth of Bookuquet picks, as we are moving to meet every month next year. 🥳Care to take any guesses as to what is on our list?

Happy December 1! Advent Calendar season starts now - and do we have the cutest ones for our book lovers! 😍 24 days of b...
12/01/2025

Happy December 1! Advent Calendar season starts now - and do we have the cutest ones for our book lovers! 😍

24 days of book themed gifts? Count us in!

It's going to be a busy and FUN week at Petals & Pages! 🎄Dec. 1 - Christmas Wreath Class for those who are signed up. 🎭D...
11/30/2025

It's going to be a busy and FUN week at Petals & Pages!

🎄Dec. 1 - Christmas Wreath Class for those who are signed up.
🎭Dec. 2 - We are closing early so we can attend Theatre 605 Black Hills Playhouse's ribbon cutting and open house - you should totally attend, too!
📖Dec. 4 - The Book Report will meet for the final time this year. Come and discuss what books you are reading and meet new book buddies!
📚🍫🛍️Dec. 6 - A Jólabókaflóð Gathering - our take on this Icelandic tradition. Come shop - load up on BOGO free used books - and sample some yummy chocolate treats. THEN attend Custer's Christmas parade.

Address

21 North 4th Street
Custer, SD
57730

Opening Hours

Monday 10am - 5:30pm
Tuesday 10am - 5:30pm
Wednesday 10am - 5:30pm
Thursday 10am - 5:30pm
Friday 10am - 5:30pm
Saturday 10am - 12pm

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Welcome to Jenny’s Floral!

When you have only two pennies left in the world, buy a loaf of bread with one, and a lily with the other. ~Chinese Proverb