Jeri Solomon Floral Design

Jeri Solomon Floral Design 30 years in Floral & Events. Now helping creative event pros streamline operations, increase profits & build sustainable success.

Let's make your business blossom!

Taylor Swift might have been talking about her music career on the  podcast, but what she said had me pulling out my pen...
08/28/2025

Taylor Swift might have been talking about her music career on the podcast, but what she said had me pulling out my pen and paper. I was taking notes!

If you’re an event pro, save this post and ask yourself: how can I show up more like Taylor in my own business? And if you’re ready to take action, that’s exactly what we do inside 𝗟𝗲𝗮𝗱 𝘁𝗵𝗲 𝗖𝗹𝗶𝗲𝗻𝘁 𝗟𝗮𝗻𝗱 𝘁𝗵𝗲 𝗪𝗲𝗱𝗱𝗶𝗻𝗴 my new program for floral designers starting in September

Her words reminded me why I do business consulting. I want hardworking event pros to stop running themselves into the ground and start designing businesses that work for them and for their success. Honestly nothing brings me more joy seeing event pros thriving and happy in their profitable businesses.

That starts with mindset. Protecting your energy. Leading with calm confidence. And refusing to get distracted by what doesn’t matter. Taylor nailed it, and so can you.

Inside 𝗟𝗲𝗮𝗱 𝘁𝗵𝗲 𝗖𝗹𝗶𝗲𝗻𝘁 𝗟𝗮𝗻𝗱 𝘁𝗵𝗲 𝗪𝗲𝗱𝗱𝗶𝗻𝗴, I teach you how to put this into practice through simple, strategic systems and client leadership skills. Imagine what’s possible when you stop the hustle and start booking weddings with ease and clarity.

Be like Taylor, own your business with purpose. Success naturally follows.

Do you feel like the chaos of your business is running you? It’s easy to get there when you’re doing weddings every week...
08/26/2025

Do you feel like the chaos of your business is running you? It’s easy to get there when you’re doing weddings every weekend with an eye on the next wedding season. But here’s the truth: If your business feels chaotic there are simple ways to fix that.

In order for a garden to thrive you have to pull out the weeds, fertilize the ground and stake the plants so they thrive. Your business is your garden. It needs a solid foundation to grow. It’s time to prune the chaos and watch and watch it bloom!

That’s what we do inside 𝗟𝗲𝗮𝗱 𝘁𝗵𝗲 𝗖𝗹𝗶𝗲𝗻𝘁 𝗟𝗮𝗻𝗱 𝘁𝗵𝗲 𝗪𝗲𝗱𝗱𝗶𝗻𝗴. I teach a simple, strategic method to take you from overwhelm to order, from chasing clients to booking them with ease.

🌸 Are you ready to ditch the chaos and start growing? Enrollment opens soon. Join the waitlist (link in bio) to have first access to the limited spots available. Only 10!















Stop wondering why your inbox is quiet.
If your dream clients aren’t inquiring, it’s not because they don’t exist. It’s ...
08/24/2025

Stop wondering why your inbox is quiet.

If your dream clients aren’t inquiring, it’s not because they don’t exist. It’s because they don’t see themselves as your client

That’s fixable.

Inside 𝗟𝗲𝗮𝗱 𝘁𝗵𝗲 𝗖𝗹𝗶𝗲𝗻𝘁 𝗟𝗮𝗻𝗱 𝘁𝗵𝗲 𝗪𝗲𝗱𝗱𝗶𝗻𝗴 I teach wedding florists how to attract and book their ideal clients with clarity, confidence, and ease. We cover positioning, proposals, inquiry forms, and the client journey and so much more. So you stop chasing and start booking.

Imagine opening your inbox to inquiries from couples who already know you’re the right fit. That’s not luck. That’s strategy and systems working for you.

🌸 Get on the waitlist today. The 6-week program starts in September.
Link in bio.

I’ve been called the ‘Rubik’s cube solver’ for event pros because I can see all the jumbled pieces in your business and ...
08/22/2025

I’ve been called the ‘Rubik’s cube solver’ for event pros because I can see all the jumbled pieces in your business and line them up in a way that finally makes sense.

What feels like a mess to you. . . I see the patterns, the tweaks to be made, and the path to clarity.

You don’t win by going it alone. You win by having someone who helps you see what you can’t, who hands you back your time, your sanity, and your profits.

That’s what I do. I help florists and event pros stop spinning their wheels and start running a business that supports the life they want.

🧩 DM “SOLVE” and let’s figure out how your puzzle pieces can finally click into place.

Leadership is the secret sauce. It’s what turns your talent into trust, and trust into bookings.Don’t wait until inquiri...
08/20/2025

Leadership is the secret sauce. It’s what turns your talent into trust, and trust into bookings.

Don’t wait until inquiries are flooding your inbox during engagement season to figure this out. The florists who book quickly are the ones who already have systems in place.

Inside 𝗟𝗲𝗮𝗱 𝘁𝗵𝗲 𝗖𝗹𝗶𝗲𝗻𝘁 𝗟𝗮𝗻𝗱 𝘁𝗵𝗲 𝗪𝗲𝗱𝗱𝗶𝗻𝗴I teach you exactly how to lead with confidence by knowing your value, setting boundaries, anticipating client needs, understanding your numbers, and guiding the client journey from inquiry to booking.

Have you ever considered that the business side doesn’t have to feel so hard? What if next year could be both easier and more profitable than this year?

This isn’t about more hustle. It’s about building a business that works for you and attracts clients who are ready to say “yes.”
🌸 DM me “LEAD” to get on the waitlist.















We’ve all done it. Taken on weddings that weren’t our vibe just to get a paycheck. Answered emails late at night after a...
08/18/2025

We’ve all done it. Taken on weddings that weren’t our vibe just to get a paycheck. Answered emails late at night after a long day in the studio. Processed too many flowers only to watch them die in a bucket instead of delighting guests at the wedding.

That’s not success. That’s exhaustion.

You’re working a lot of hours, but not seeing enough to show for it. And it’s costing you more than money. It’s costing you time, energy, and joy.

The good news? These are fixable problems.

Busy isn’t a goal. Profitability is.

And when your systems are dialed in, you get both: profitability and breathing room. That’s the shift we make inside 𝗟𝗲𝗮𝗱 𝘁𝗵𝗲 𝗖𝗹𝗶𝗲𝗻𝘁 𝗟𝗮𝗻𝗱 𝘁𝗵𝗲 𝗪𝗲𝗱𝗱𝗶𝗻𝗴 and in my 1:1 coaching. Because the goal isn’t just more weddings. It’s better weddings, better clients, and a better business. Let’s start now! DM “Start” or see 🔗⤴️












Imagine opening your inbox and every inquiry is from a couple who loves your style, understands your value, and is ready...
08/15/2025

Imagine opening your inbox and every inquiry is from a couple who loves your style, understands your value, and is ready to book.

It’s not a fantasy. It’s strategy.
The truth is, you don’t have to chase every lead. When you fine-tune how you present yourself and your business, the right clients will start finding you.

Here are 5 ways to make that happen:
1️⃣ Share your pricing so price shoppers opt out early
2️⃣ Only show the work you want to do more of
3️⃣ Ask qualifying questions in your contact form
4️⃣ Partner with vendors who share your style & values
5️⃣ Get crystal clear on your unique value (and say it often!)

When you do these things, you stop wasting time on mismatched leads, and start spending your energy on the clients who are a joy to serve.

This is the heart of what I teach inside my new program
𝗟𝗲𝗮𝗱 𝘁𝗵𝗲 𝗖𝗹𝗶𝗲𝗻𝘁 𝗟𝗮𝗻𝗱 𝘁𝗵𝗲 𝗪𝗲𝗱𝗱𝗶𝗻𝗴
So you can easily book more weddings with your right clients. 
📩 DM me “LEAD” and I’ll get you the details.









If you’re saying the same thing to every client over and over… you’re wasting time and energy you could be putting into ...
08/13/2025

If you’re saying the same thing to every client over and over… you’re wasting time and energy you could be putting into the work you actually love.

Put the essentials every client needs to know like pricing, process, FAQs
where everyone can see them:
* On your website
* In your welcome guide
* In templated emails

When you tell everyone up front, you don’t have to tell each one individually.
The payoff? More time, more consistency, and a smoother client experience, without adding to your workload.

This is exactly the kind of system I set up for my clients so they can work less, book more, and fall back in love with their business.

📩 DM “SYSTEM” and let’s make it easier for you.












Your clients may never say these things out loud… but they feel them.When you have systems that handle these touchpoints...
08/11/2025

Your clients may never say these things out loud… but they feel them.
When you have systems that handle these touchpoints automatically:

→ They feel taken care of.
→ You feel in control.
→ The whole relationship is easier.

That’s when the magic happens:
✔️ Happier clients → easier bookings
✔️ More trust → more glowing reviews
✔️ Better experience → more inquiries
✔️ A well-run back end → more time for the work you love

Automation and systems aren’t about being robotic.
They’re about giving you the freedom to design the business (and the life) you’ve been dreaming about—
while your clients get the seamless, professional experience they’re hoping for.

Because when it’s easy for both sides, everyone wins. 🙌🏼
Need help making it happen? That’s what I do. DM me and let’s get started.









You love flowers. You love weddings.You’re tired of endless back-and-forth and proposals that get ghosted?But how can yo...
08/08/2025

You love flowers.
You love weddings.
You’re tired of endless back-and-forth and proposals that get ghosted?

But how can you expect to stay booked, love your work, and wow every client without a simple, stress-free way to turn inquiries into “Yes!”?

My group coaching program, 𝗟𝗲𝗮𝗱 𝘁𝗵𝗲 𝗖𝗹𝗶𝗲𝗻𝘁 𝗟𝗮𝗻𝗱 𝘁𝗵𝗲 𝗪𝗲𝗱𝗱𝗶𝗻𝗴 will show you how!

🌸Comment/DM 𝙔𝙀𝙎 and I’ll send you the link to the waitlist to be the first to know when it arrives.









You didn’t start your business to be stressed out, underpaid, and overbooked.
You started it because you love your craft...
08/05/2025

You didn’t start your business to be stressed out, underpaid, and overbooked.
You started it because you love your craft.

But the path to staying in business? That’s all about your pricing, your systems, and your client experience.

I know that’s not always the fun part.
But I make it fun. And more importantly, I make it work.

Let me help you fall back in love… with the business side too.
📩 DM “READY” or book a call through the “Work With Me” link in bio.






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Stoneham, MA

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