04/11/2025
Still can’t quite believe this came out today.
Luke and I are incredibly honored (and honestly a little emotional!) to be featured in this piece sharing a bit of our journey over the last few years. It’s wild to look back and see how far we’ve come—from quitting our corporate jobs, diving headfirst into entrepreneurship, and building something we truly believe in together.
There have been so many moments of uncertainty and struggle, but also so many moments of growth, joy, and purpose. One of the things I’m most thankful for is our sobriety—without it, none of this would be possible. It’s been such a foundational part of our personal and professional journey, and we don’t take a single day of it for granted.
There was a point where we poured every single dollar we had into making this dream come true. It was scary, risky, and at times felt totally overwhelming—but we believed in the vision, and we believed in each other.
We also know without a doubt we wouldn’t be here today without the unwavering support of our families and the amazing community around us. To every single person who’s believed in us, booked with us, recommended us, cheered us on, or showed up when we needed help—thank you. You’ve been a part of this dream more than you even know.
The event industry in Wenatchee is absolutely incredible, and we feel so lucky to be part of such a creative, supportive, and passionate group of people. We’ve met some of the most inspiring humans through this work, and we are truly so grateful to be part of it.
This article isn’t just about us—it’s about all the people who’ve helped make this possible. We’re just getting started, and we’re so excited for what’s to come.
Thank you from the bottom of our hearts.
Alyssa Hedtke, 29, and Luke Hedtke, 28, are married entrepreneurs who own three businesses in Wenatchee. They left their full-time corporate jobs in 2022 to pursue business ownership.
