Showcare

Your association growth partner Services include registration and housing, accreditation, event mobile applications, and lead management.

A proven leader in the event and meetings industry, Showcare offers a diverse portfolio of full service and scalable custom solutions for show management. Since 1982, Showcare has not only worked with some of the most recognized event organizers worldwide, but also introduced innovative technologies to ensure the best return on investment for event organizers and participants. Showcare’s dedicated

service professionals take a personal approach to fully understanding the business goals of each client, and to deliver a tailor-made solution.

08/13/2026

You can hear it in how clients describe the switch.

Joe's team moved to Showcare and found people who respond quickly, take suggestions seriously, and act like an extension of their staff. That's what registration and housing service should look like.

Thank you for the G2 review, Joe. 🙌

08/11/2026

𝗔𝗠𝗦 𝗿𝗲𝗴𝗶𝘀𝘁𝗿𝗮𝘁𝗶𝗼𝗻 𝗳𝗲𝗲𝗹𝘀 𝗹𝗶𝗸𝗲 𝘁𝗵𝗲 𝘀𝗮𝗳𝗲 𝗰𝗵𝗼𝗶𝗰𝗲. 𝗙𝗼𝗿 𝗰𝗼𝗺𝗽𝗹𝗲𝘅 𝗺𝗲𝗲𝘁𝗶𝗻𝗴𝘀, 𝗶𝘁'𝘀 𝗼𝗳𝘁𝗲𝗻 𝘁𝗵𝗲 𝗿𝗶𝘀𝗸𝗶𝗲𝗿 𝗼𝗻𝗲.

It's already connected to your member database. It's included in the cost. During a budget squeeze, that logic is hard to argue with.

But most AMS tools show you one thing: someone registered or they didn't. Everything in between disappears. The attendee who abandoned registration. The member who never saw member pricing. The exhibitor stuck in a flow built for individuals.

We break down the event registration provider vs AMS registration decision: where AMS reg works well, where it stops, and seven questions to ask before your annual meeting outgrows them. 👇

https://hubs.li/Q04svmCv0

08/06/2026

𝗧𝗵𝗲 𝗖𝗵𝗮𝗿𝗺 𝗖𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝘃𝗲 𝗶𝘀 𝗯𝗮𝗰𝗸 𝗮𝘁 𝗔𝗦𝗔𝗘 𝗔𝗻𝗻𝘂𝗮𝗹 ✨

We invite you to create your own custom charm bracelet!

Here's how it works: start at the Showcare booth #2015, then visit each of our booth partners to collect charms that reflect your unique passions. Complete yours and enter our prize drawing for a chance to win a Tiffany bracelet.

Our partners in charm: Association Briefings, Engagement Mobile Strategies, Back Pocket Agency, Association Studios, Matchbox

Every bracelet tells a story. Come build yours.

👉 Learn more: https://hubs.li/Q04rVK-s0

08/05/2026

𝗡𝗼𝘁 𝗲𝘃𝗲𝗿𝘆 𝗴𝗿𝗼𝘄𝘁𝗵 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝘆 𝗶𝘀 𝘄𝗼𝗿𝘁𝗵 𝘆𝗼𝘂𝗿 𝘁𝗲𝗮𝗺'𝘀 𝘁𝗶𝗺𝗲.

The hard part isn't finding options. It's knowing which ones will compound and which will quietly drain a year.

That's one of the questions on the table for September 16.

𝗥𝗲𝘁𝗵𝗶𝗻𝗸𝗶𝗻𝗴 𝗬𝗼𝘂𝗿 𝗔𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗶𝗼𝗻'𝘀 𝗚𝗿𝗼𝘄𝘁𝗵 𝗣𝗼𝘁𝗲𝗻𝘁𝗶𝗮𝗹: 𝗧𝗵𝗲 𝗡𝗲𝘅𝘁 𝗦𝘁𝗲𝗽𝘀
𝗪𝗲𝗱𝗻𝗲𝘀𝗱𝗮𝘆, 𝗦𝗲𝗽𝘁𝗲𝗺𝗯𝗲𝗿 𝟭𝟲, 𝟮𝟬𝟮𝟲 | 𝟭𝟭:𝟯𝟬 𝗔𝗠 – 𝟭:𝟯𝟬 𝗣𝗠 𝗖𝗗𝗧
𝗢𝗟𝗖 𝗘𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻 & 𝗖𝗼𝗻𝗳𝗲𝗿𝗲𝗻𝗰𝗲 𝗖𝗲𝗻𝘁𝗲𝗿, 𝗥𝗼𝘀𝗲𝗺𝗼𝗻𝘁, 𝗜𝗟
𝗟𝘂𝗻𝗰𝗵 𝗶𝗻𝗰𝗹𝘂𝗱𝗲𝗱. 𝗙𝗿𝗲𝗲 𝘁𝗼 𝗮𝘁𝘁𝗲𝗻𝗱.

A working lunch for association executives, not a presentation. Peer conversation around the questions your team is already weighing:

• Where is growth realistically coming from?
• Which revenue opportunities are worth pursuing, and which are distractions?
• What should you decide now as you plan for 2027?

👉 𝗦𝗽𝗮𝗰𝗲 𝗶𝘀 𝗹𝗶𝗺𝗶𝘁𝗲𝗱. 𝗦𝗮𝘃𝗲 𝘆𝗼𝘂𝗿 𝘀𝗲𝗮𝘁: https://hubs.li/Q04rVLdH0

Proud to co-host alongside OLC Education & Conference Center, CNTV, Map Your Show, and Shepard. For every confirmed attendee, the group will contribute $10 to NAMI.

07/30/2026

𝗧𝗵𝗲 𝗮𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗶𝗼𝗻𝘀 𝗴𝗿𝗼𝘄𝗶𝗻𝗴 𝗮𝘁𝘁𝗲𝗻𝗱𝗮𝗻𝗰𝗲 𝘆𝗲𝗮𝗿 𝗼𝘃𝗲𝗿 𝘆𝗲𝗮𝗿 𝘀𝗵𝗮𝗿𝗲 𝗼𝗻𝗲 𝗵𝗮𝗯𝗶𝘁. 𝗧𝗵𝗲𝘆 𝘀𝘁𝗼𝗽𝗽𝗲𝗱 𝗿𝘂𝗻𝗻𝗶𝗻𝗴 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗮𝗻𝗱 𝘀𝘁𝗮𝗿𝘁𝗲𝗱 𝗿𝘂𝗻𝗻𝗶𝗻𝗴 𝘀𝘆𝘀𝘁𝗲𝗺𝘀.

A campaign ends when the event does, and the next cycle starts from zero. A system keeps working between events: lifecycle email, clean segmentation, peer referral, and a post-event motion that feeds the following year.

That is the whole playbook. It maps every phase from nine months out to 60 days after close, with what to build, activate, and measure.

✨ 𝗗𝗼𝘄𝗻𝗹𝗼𝗮𝗱 𝗶𝘁 𝗳𝗿𝗲𝗲: https://hubs.li/Q04mQmQQ0

07/28/2026

Association event teams: if event technology & services are on your mind heading into Indy, we should talk.

The Showcare team lands at ASAE Annual, August 15 to 18 in Indianapolis, with the whole toolkit:

• event registration
• event housing
• sponsorship and exhibition sales and services
• growth marketing
• badge printing & onsite support

Onsite all week: Amilie Parent, Lauren Clark, Robert Kozub, Kelly Heesterman

Find us at booth #2015: https://hubs.li/Q04qKLD90

07/23/2026

𝗕𝗿𝗼𝗮𝗱 𝗱𝗶𝘀𝗰𝗼𝘂𝗻𝘁𝘀 𝗰𝗮𝗻 𝗳𝗲𝗲𝗹 𝗹𝗶𝗸𝗲 𝗮 𝗴𝗿𝗼𝘄𝘁𝗵 𝗹𝗲𝘃𝗲𝗿, 𝗯𝘂𝘁 𝘁𝗵𝗲𝘆 𝗮𝗿𝗲 𝘂𝘀𝘂𝗮𝗹𝗹𝘆 𝗮 𝗺𝗮𝗿𝗴𝗶𝗻 𝗹𝗲𝗮𝗸.

Announce a sitewide promo every year, and you teach your audience to wait for it, then registrations stall until the deal lands.

𝗣𝗿𝗲𝗰𝗶𝘀𝗶𝗼𝗻 𝗶𝗻𝗰𝗲𝗻𝘁𝗶𝘃𝗲𝘀 𝘄𝗼𝗿𝗸 𝗯𝗲𝘁𝘁𝗲𝗿. You define what high intent looks like, then offer a small incentive only to those who demonstrate it. That might be someone who abandoned registration, came back to the event website several times, lingered on key pages, or used the session recommendation tool.

One Showcare client offered a $50 discount to those high-intent prospects. It was used over 1,000 times while overall event revenue grew 23% year over year. The signals shift by event, and lifecycle marketing is what lets you set the triggers.

👉 𝗦𝗲𝗲 𝗵𝗼𝘄 𝘁𝗼 𝗼𝗳𝗳𝗲𝗿 𝗶𝗻𝗰𝗲𝗻𝘁𝗶𝘃𝗲𝘀 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝘄𝗮𝘆: https://hubs.li/Q04mSJSD0

07/21/2026

𝗧𝗵𝗲 𝗯𝗲𝘀𝘁 𝗿𝗲𝗴𝗶𝘀𝘁𝗿𝗮𝘁𝗶𝗼𝗻 𝘀𝘆𝘀𝘁𝗲𝗺 𝗶𝘀 𝘁𝗵𝗲 𝗼𝗻𝗲 𝘆𝗼𝘂 𝘀𝘁𝗼𝗽 𝘁𝗵𝗶𝗻𝗸𝗶𝗻𝗴 𝗮𝗯𝗼𝘂𝘁.

Kevin M, Director of Meetings, put it this way in his G2 review: registration is now "something we do not need to worry about."

Here's what sits behind that sentence. Our team sets up their annual meeting registration flow, then runs it on-site when the doors open. Same people, hands-on, from setup to show close.

For a Director of Meetings, that's the whole point. The system disappears from your worry list, so the event stays on it. 💚

07/16/2026

Search is changing how people find events to attend. More prospects ask an AI assistant for recommendations before they reach a results page, so the recommendation happens before the click.

If AI can't find your event, it can't put it forward. And 𝘃𝗶𝘀𝗶𝘁𝗼𝗿𝘀 𝘄𝗵𝗼 𝗮𝗿𝗿𝗶𝘃𝗲 𝘃𝗶𝗮 𝗔𝗜 𝘀𝗲𝗮𝗿𝗰𝗵 𝗰𝗼𝗻𝘃𝗲𝗿𝘁 𝗮𝘁 𝟰.𝟰 𝘁𝗶𝗺𝗲𝘀 𝘁𝗵𝗲 𝗿𝗮𝘁𝗲 𝗼𝗳 𝘁𝗵𝗼𝘀𝗲 𝗳𝗿𝗼𝗺 𝘁𝗿𝗮𝗱𝗶𝘁𝗶𝗼𝗻𝗮𝗹 𝗼𝗿𝗴𝗮𝗻𝗶𝗰 𝘀𝗲𝗮𝗿𝗰𝗵 (Semrush, 2025).

Answer Engine Optimization is becoming part of growing attendance. The playbook gives you three quick wins: a detailed event-page FAQ, one citable authority piece a quarter, and a complete Wikipedia entry.

👉 𝗦𝘁𝗮𝗿𝘁 𝗵𝗲𝗿𝗲: https://hubs.li/Q04mScw40

07/15/2026

𝗬𝗼𝘂𝗿 𝗿𝗼𝗼𝗺 𝗯𝗹𝗼𝗰𝗸 𝘀𝗼𝗹𝗱 𝗼𝘂𝘁. 𝗧𝗵𝗲𝗻 𝟭𝟱% 𝗱𝗿𝗼𝗽𝗽𝗲𝗱 𝗱𝗮𝘆𝘀 𝗯𝗲𝗳𝗼𝗿𝗲 𝘁𝗵𝗲 𝗲𝘃𝗲𝗻𝘁.

Hotel slippage rarely comes from a single source. It comes from exhibitor admins holding speculative blocks, attendees finding cheaper rates, and loyalty programs pulling people out of your block entirely.

Once you know what's driving it, the fixes become clear.

We put together a practical guide covering:

• Why hotel slippage happens
• What your hotel contract should actually say (most are missing a critical action plan)
• Policies that change booking behavior before slippage starts
• How to recover rooms when you're tracking short before cut-off

Read it here: https://hubs.li/Q04pxrGk0

Address

1200 G Street NW
Washington D.C., DC
20005

Website

http://www.showcare.com/

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