12/10/2025
We built something a little different at IMEX America this year and wanted to share what we learned 🎯
We created the Encore Station, a 5,000 sq ft hub where more than 900 attendees stepped into our Journey of Discovery. From the immersive train experience to 17 live Inspiration Hub sessions, our goal was simple: offer planners new ideas, spark meaningful conversations and create a space where connection felt easy.
If you’re exploring ways to elevate your trade-show presence or reimagine how people experience your brand, we hope this offers a few sparks of inspiration.
👉 Read the full story: https://ow.ly/6anP50XH6Tj