09/17/2025
๐๐ฏ๐ฏ๐ฐ๐ท๐ข๐ต๐ช๐ฐ๐ฏ ๐ฐ๐ง๐ต๐ฆ๐ฏ ๐ฎ๐ฆ๐ข๐ฏ๐ด ๐ด๐ฎ๐ข๐ญ๐ญ, ๐ช๐ต๐ฆ๐ณ๐ข๐ต๐ช๐ท๐ฆ ๐ช๐ฎ๐ฑ๐ณ๐ฐ๐ท๐ฆ๐ฎ๐ฆ๐ฏ๐ต๐ด, ๐ฏ๐ฐ๐ต ๐ข๐ญ๐ธ๐ข๐บ๐ด ๐ฃ๐ช๐จ ๐ญ๐ฆ๐ข๐ฑ๐ด.
More than a summit, the Austin eCommerce Summit is the cityโs community of retailers, brands, merchants, and solution providers under one roof, exchanging ideas and connections to fuel growth ๐
And the afternoon at this year's summit delivered bold strategies and fresh perspectives.
Josip Begic (Lebesgue) opened with a behavioral science-inspired playbook for combining AI and psychology to drive conversions ๐
Richard Tapia (Houston Astros) brought sports passion into retail, showing how the team builds lifelong loyalty with engagement strategies fans canโt get enough of โพ โจ
Roundtables kept the conversations rolling: from marketing and operational spend with BILL Spend & Expense, to rethinking accessibility in eCommerce with Merrell Guzman (TestParty). Participants sparked meaningful dialogue on scaling smarter and building inclusively.
The day reached its peak with the CEO & Founder Panel, moderated by Barbara Cavness ((un)Common Logic). Leaders Chip Malt (Made In), Eric Bandholz (Beardbrand), Hudson Davis-Ross (Plant People), Jon Ricketts (EKOM AI), and Ryan Kent (Mizzen+Main) went deep on the realities of building and scaling brands. They shared hard-won lessons on timing capital raises, defining brand DNA early, and making tough trade-offs between speed and staying true to values. They reminded us how teams โpermissionlessโ freedom keeps creativity alive and leaves room for innovation ๐ฟ โ๏ธ
Thank you to ALL participants for building the kind of community connections that last long after the day ends ๐ธ๐ค
