Juanita's Fashions

12/22/2025

08/14/2025

07/09/2025

Meet Ashley Reid Griffith the new owner of The Dress Shoppe, formerly Juanita's Fashions.

Ashley has lived in Florence since 2019. She is originally from Tuscaloosa. She married her husband, Zach, in February. He is frequently in the store for tuxedo orders.

Her daughter, Aubrey, is 9 years old and is often in the store helping or drinking boba 🧋

Ashley went to college and the University of Alabama and later got her MBA from UNA.

Her dream has been to become a small business owner. While she never expected it to be in bridal and formal wear, she knows the Lord put her and Barbara together for a reason!

She adores each and every customer and thrives to make the customer experience top notch! She works hard to buy the best quality and styles at affordable prices.

Can’t wait to see you in the store!

06/07/2025

06/07/2025

Come shop with us!! Open Saturday 10-4. No appointments!

Let’s find your dream dress!

Juanita's Fashions

05/26/2025

Hello everyone! Happy Memorial Day. Our Muscle Shoals location is now officially closed. Come see us tomorrow at our new location on 116 E Mobile in downtown Florence.

05/24/2025

05/17/2025

It’s a beautiful day in downtown Florence! Come on over and see us!

05/16/2025

Juanita’s Fashions is moving to downtown Florence! Come see us tomorrow Saturday, May 17th from 10am - 4pm, at our new location on 116 E Mobile Street Florence, AL 35630

05/16/2025

FREE COAT HANGERS!
COME GET THEM!

05/13/2025

ALL CLEARANCE MOTHER OF THE BRIDE $50!!! THIS WEEK ONLY!

05/13/2025

LIQUIDATION SALE!!! All ladie’s two-piece dresses 5 for $50! THIS WEEK ONLY!!