The Park Group

06/17/2026

Ai is helping us get more done, but it seems the trust factor is steadily losing ground.

As Americans use AI more they're trusting it less. Meanwhile they're gravitating toward the comfort of familiar brands.

06/16/2026

Having spent years in automotive advertising, I think a lot of people are missing the bigger story here.

Carvana isn't really disrupting dealerships. It's disrupting friction.

For decades, dealers have spent millions driving traffic to showrooms while consumers increasingly wanted transparency, speed, and convenience. The brands that win are usually the ones that remove obstacles from the buying process because it is not something that most people enjoy doing.

If Carvana can bring its digital retailing experience to new-car sales while maintaining the franchise model, traditional dealers will have to rethink everything from lead handling to pricing transparency and customer experience.

The real competition may no longer be dealer vs. dealer. It may be friction vs. convenience.

Carvana has bought seven new vehicle franchises since last year that primarily sell Stellantis' Chrysler, Dodge, Jeep and Ram brands.

06/15/2026

Interesting article about KFC's latest effort to regain market share. Their own version of a Plan B. They're introducing new products, refreshing the customer experience, and modernizing parts of the brand—all while staying true to what made KFC successful in the first place.

As I was reading it, I found myself thinking about something I've seen over and over in business.

Too many people think having a Plan B means you've lost confidence in Plan A.

I've never looked at it that way.

To me, Plan B is recognizing that markets change, customer expectations evolve, competitors get better, and sometimes the path to your goal needs to change even when the goal itself doesn't.

KFC isn't abandoning its identity. It's adapting to a changing market while staying focused on its core strengths. That's a lesson every business can learn from.

The businesses that last aren't usually the ones that stubbornly stick to the original plan no matter what.

They're the ones willing to adapt without losing sight of who they are.

That's why I believe every business should have a Plan B before they think they need one.

Adaptability isn't a sign of weakness.

It's often the difference between staying relevant and becoming a case study.

KFC is facing more competition from legacy giants and upstarts alike, thanks to the growing global popularity of chicken.

05/25/2026

03/11/2026

Best known beats best!