Southern Belles Formal

Southern Belles Formal East Tennessee's LARGEST Prom, Pageant, & Wedding Gown Destination! Bridal by appt! We're worth the drive to Knoxville! We promise. Woman owned, woman operated.
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Locally owned, operated by Joy Sabo
Est. 2012. Specializing in Prom, Pageant, & Wedding Gowns. Knoxville's top choice and friendliest group of gals to shop with. Locally owned, operated by Joy Sabo
Established 2012.

That’s a wrap! What an awesome weekend celebrating these young women competing for the crown at  👑
06/23/2026

That’s a wrap! What an awesome weekend celebrating these young women competing for the crown at 👑

 jumpsuits for the win while attending  to cheer on all of these hard working young ladies. 👑
06/23/2026

jumpsuits for the win while attending to cheer on all of these hard working young ladies. 👑

Night 2 prelims were a blast with the most amazing teens. Love ya’ll. DoorDash for the win! 😮‍💨
06/22/2026

Night 2 prelims were a blast with the most amazing teens. Love ya’ll. DoorDash for the win! 😮‍💨

A great Friday in Nashville celebrating the hardest working teens
06/22/2026

A great Friday in Nashville celebrating the hardest working teens

🕒 This Week’s Hours 🕒Just a quick heads up that our schedule looks a little different this week! Please take a moment to...
06/22/2026

🕒 This Week’s Hours 🕒

Just a quick heads up that our schedule looks a little different this week! Please take a moment to check our posted hours before making a trip.

We appreciate your patience and can’t wait to help you find your perfect dress when we’re open! 💖✨

06/21/2026

🎀 Southern Belles Formal & Bridal Update! 🎀

Don’t forget—we’re OPEN tomorrow (Monday) from 11 AM - 6 PM! 🩷

We will be CLOSED Tuesday and Wednesday, then back to our regular schedule.

Need a team board dress, pageant gown, fair dress, or something fabulous? Now is the time to shop! ✨ Most of the store is still 40% OFF, so don’t miss these incredible savings.

🚨 Please check our posted store hours before making the trip to see us.

We can’t wait to help you find the perfect dress! 💕

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Hey Feral Friends! 💗👑Day 1 of prelims was a blast, and I’m having so much fun at Miss Tennessee this weekend! So excited...
06/20/2026

Hey Feral Friends! 💗👑

Day 1 of prelims was a blast, and I’m having so much fun at Miss Tennessee this weekend! So excited for tonight and everything still to come. ✨

And of course, my fabulous outfit is by ! 💗✨

From titleholder to state stage, what an incredible journey it has been watching ChiChi grow, lead, and shine. ✨Congratu...
06/19/2026

From titleholder to state stage, what an incredible journey it has been watching ChiChi grow, lead, and shine. ✨

Congratulations on making it this far and earning the opportunity to compete for Miss Tennessee’s Teen! Your hard work, dedication, grace, and heart have brought you to this moment, and we couldn’t be more proud of all you’ve accomplished.

Wishing you the very best as you take the stage this weekend. No matter the outcome, you’ve already made your community proud. Go show Tennessee exactly who you are! ❤️👑

Good luck, ChiChi! We’re cheering for you every step of the way.

06/17/2026

‼️🚨ATTENTION!! SALE ALERT HAPPENING NOW‼️🚨 Open today 11am-6pm and closed til Monday for a pageant. Come see us today for teen board and pageants!

✨ Friendly Reminder ✨We have several adjusted/closed days this week, so please be sure to check our hours before stoppin...
06/15/2026

✨ Friendly Reminder ✨

We have several adjusted/closed days this week, so please be sure to check our hours before stopping by!

We appreciate your understanding and look forward to seeing you when we’re open. 💕

Address

146 N Forest Park Boulevard
Knoxville, TN
37921

Opening Hours

Monday 12pm - 7pm
Wednesday 12pm - 7pm
Friday 11am - 7pm
Saturday 11am - 6pm
Sunday 12pm - 5pm

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