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Heather Herlong Events, LLC

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United States
Kingwood, TX
Heather Herlong Events, LLC

https://www.heatherherlongevents.com/

It’s Not a Party, It’s a Business Asset | Strategic Event Planner & Advisor | VIP Consultant to Mission-Driven Leaders | Creator: The 10 Must Haves for Events | Texas-Based, Serving the USA With over eighteen years in the Hospitality Industry, Heather Herlong Events, LLC is a Veteran Owned & Operated Event Planning & Management Service Company providing Creative, Logistical, and Operational Event

Services. "Creating Exceptional Event Experiences!"

We provide Consulting, Designing, Planning, and Coordinating for busy Individuals, Professionals, Entrepreneurs, Board of Directors, Business Owners, Community Leaders, Nonprofits, Corporations, Businesses, Associations or ANYONE that desires to rejuvenate & elevate their event experiences. Our Service Packages:
🔹️Event Design
🔹️Event Consulting
🔹️Event Planning
🔹️Destination Planning
🔹️Event Coordinating

Here's a few ways we can help you Elevate & Rejuvenate Your Events

Detailed Services Available:
▪︎Create an elevated Guests' Experience (Venue, Food & Beverage, Agenda, Activities, Entertainment, etc)
▪︎Assist in Achieving the Overall Design/ Theme/ Vision/ Décor
▪︎Establish Goals, Purpose, and Target-Markets
▪︎Create Personalized Planning Process to include Agenda & Timeline
(+ wkly/ monthly to-do list)
▪︎Create an accurate Event Strategy
▪︎Establish an accurate Event Budget
▪︎Identify the appropriate Expenditures
▪︎Identify & Decrease the Event Liabilities
▪︎Identify potential Health & Safety Issues
▪︎Educate on Industry Permits, Guidelines, Restrictions
▪︎Acquire Appropriate Event Vendors
▪︎Assist with Vendor Contract Negotiations
▪︎Create Logistical (coordinating) Process (+ digital detailed layout)
▪︎Discover Customized Technologies
▪︎Supervise & Manage the entire event or the Day Of and More!

07/11/2025

What happens when events stop being just events… and start working for you?

→ Growth accelerates.

→ Goals align.

→ Teams unite.

→ Stakeholders lean in.

→ You Lead with Clarity, Strategy, Impact, Results.

This is exactly what happens when my clients shift from “just hosting an event” to activating a strategic event plan built around their unique mission, vision, and goals.

At Heather Herlong Events, we don’t just plan events — we help business owners, executives, and mission-driven leaders turn their events into business assets. Every service is backed by my 10 Must Haves for Events™ framework that ensures your event is purposeful and people-centered.

Here’s how we get results:

🔹 The Executive Blueprint (Consulting)
A 6–7 week experience with 3 discovery and 3 alignment sessions plus review session. You’ll walk away with a custom event roadmap and templates— even if you're unsure when your next event will be.

🔹 The Accelerated Alignment (VIP Intensive)
One powerful day or two half-days that get your leadership team on the same page. You’ll leave energized, equipped, and ready to execute with clarity.

🔹 Design | Plan | Coordinate (Full-Service Planning)
From design to ex*****on, we manage every detail with strategy and care. No more last-minute scrambles or wasted budget. You show up, we’ve already got it handled.

🔹 Resource & Tools Subscription
A curated toolkit with templates and event strategies to help you build sustainable growth between events. Perfect for DIY leaders and internal teams.

Because your next event shouldn't just impress — It should move your mission forward.

✨ Curious what this could look like for you? Let’s talk.

👇 Book a discovery session

www.heatherherlongevents.com

07/09/2025

📢 URGENT: RESCUE & RECOVERY DONATION DRIVE 📢

🗓 JULY 8–11, 2025
🚨 We roll out FRIDAY to support Kerrville, TX & surrounding areas!

American Core Nonprofit is mobilizing to support families & first responders devastated by recent weather disasters.
We’re delivering emergency supplies, equipment, and hope—but we need YOUR help to do it.

🧭 DROP LOCATIONS:

📍 Fort Bend Forge – Rosenberg, TX (9am–8pm)
📍 Sugar Creek Baptist Church – Sugar Land, TX (Wed & Thurs, 10am–4pm)
📍 Cowboy Harley-Davidson® of Austin – Austin, TX (9am–6pm)
📍 Cowboy Harley-Davidson® Alamo City – San Antonio, TX (9am–6pm)

✅ URGENT SUPPLIES NEEDED:

Life Jackets, Water, Gatorade, Protein Drinks

First Aid Kits, Bug Spray, Sunblock, Trash Bags

Shovels, Chainsaws, Airboats, Mini Excavator

Tents, Chairs, Canopies, Gloves, Hats

Vests to ID Volunteers, Generators, Whistles + more

💥 FULL LIST in Web Link🔗 Below
📦 Monetary donations also accepted at:
👉 www.americancore.org
💸 Venmo:

🙋‍♀️ WANT TO VOLUNTEER?

More Info @ www.americancore.org

Let’s show up for our fellow Texans—because in times of crisis, WE STAND CORE STRONG.

🔥 TAG & SHARE

Tag 3 friends who can donate or help 🚚

06/25/2025

"Event Planning Isn’t Just a Service—It’s a Leadership Strategy."

I’ve seen it too many times.

Brilliant leaders buried under the weight of an upcoming event—off-brand, off-budget, off-track—and somehow still expected to make magic happen.

Not because they lack passion.
But because no one ever helped them create a real, strategic framework to follow.

I’ve been there myself—trying to deliver excellence with no roadmap, no support, and no margin to think clearly.

That experience became my mission:
✔ To lead with compassion
✔ To build with emotional intelligence
✔ To serve with integrity
✔ To provide real tools with purpose
✔ And to deliver with leadership by example

Today, I partner with high-performing executives, nonprofit leaders, and mission-driven organizers to create results-driven, strategy-aligned events that actually work.

Here’s how:

✅ Strategic Event Consulting
A deep-dive engagement that produces a complete mission-aligned blueprint, using my proprietary 10 Must-Haves for Event Profitability.

✅ VIP Event Success Intensive
A rapid-action experience designed to align teams, clarify strategy, and position your event for measurable results.

✅ Full-Service Strategic Event Management
Design, plan, and ex*****on—carried out with professionalism, structure, and integrity. Because your event isn’t a party—it’s a business solution.

My clients walk away with: → Purpose-driven planning tools
→ Compliance and risk checklists
→ Real budgeting (not just your spend)
→ Aligned messaging and branding
→ And most importantly—clarity, confidence, and a trusted advisor by their side.

If you’re a high-performing executive, leader, or organizer staring down another event and thinking,
“How am I supposed to achieve all these goals—with so much already on my plate?”
You’re not alone—and you don’t have to keep pushing through it.
Let’s break the cycle of stress and distraction, and replace it with a real plan, clear leadership, and trusted support.

📅 Book a discovery call: https://calendly.com/heather-herlong-events

06/18/2025

Your Event Planning Team Is Burned Out—And It’s Not Their Fault

If your internal team dreads the next event more than they look forward to it...
That’s a leadership issue, not a workload one.

Here’s what I mean:
Events don’t burn out teams.
Misalignment, unclear direction, and lack of decision-making authority do.

4 Common Pain Points I See Inside Burned-Out Teams:

1. Everyone is “helping”—but no one owns the outcome

2. Event planning is layered on top of their actual job

3. No clear decision-maker—just loops of feedback

4. Strategy is missing—so everyone scrambles for ex*****on

💡 If your team is stretched thin and losing morale, the fix isn’t more hands.
It’s better leadership alignment, strategy, and structure.

The right event advisor helps clarify roles, expectations, and the actual goal—so your team feels supported, not buried.

Who’s leading your internal alignment before your next major event?

06/17/2025

Don’t Judge Your Event- Evaluate It!

🔥 judgmental feedback won’t grow your event.
You need an evaluation framework—not just opinions.....
The right questions (and the right mindset) will help you lead events that actually move the needle.
🧠 Tip: High-EQ leaders reflect. Low-EQ leaders react.

🧩 Ready for real strategy? Let’s talk.

06/06/2025

🔊 “You can’t scale chaos.”

That’s exactly what I told a CEO during our first strategy session.

He had the vision.
He had half the funding.
He even had multiple venues already booked for a series of annual events.

But the ex*****on? A different story.

👉 His Board of Directors was frustrated.
👉 His internal team was stretched thin and burned out.
👉 And the outcomes? Still missing the mark—quarter after quarter.

He didn’t need another checklist.
He needed a strategic event advisor who could bring clarity, direction, and alignment—fast.

🧭 So, what we did in our 90 day transition sessions:
✔️ Repositioned every event to align with revenue-generating goals.
✔️ Streamlined internal communication, roles, and responsibilities across teams.
✔️ Built a scalable, repeatable event framework that fuels quarterly launches.
✔️ Designed stakeholder experiences that converted interest into long-term partnerships.

💥 The result?
✅ 37% ROI increase by the next quarter.
✅ 5 new strategic partnerships formed.
✅ A leadership team that finally had margin—and momentum.

This is more than event planning for me.
It’s about honoring the vision behind the work—
and helping purpose-driven leaders create moments that move people and multiply impact.

I don’t just plan events.
I build outcomes that carry your mission forward—with clarity, strategy, and care.

Because when your purpose is clear, your event should reflect it—
and that’s where the real transformation begins.

06/05/2025

💥 The Cost of Disconnection: When Your Brand Isn’t Aligned, Everything Suffers

A few years ago, I worked with a 7-figure founder who had built a wildly successful business—but behind the scenes, things felt… off.

Their event presence felt disjointed.
Their social media spoke one language, but their services delivered another.
Their mission sounded bold, but their messaging lacked clarity.

The problem wasn’t ambition.
The problem was alignment.

🧭 When your brand, mission, vision, and services aren't aligned, your audience feels it. Confusion takes the place of connection. And even the best product or offer can get lost in the noise.

Here’s what happens when everything is aligned:

✅ Your brand becomes magnetic—not just memorable.
✅ Your clients feel the story, not just hear the pitch.
✅ Your events, marketing, and offers echo the same impact.
✅ You stop chasing visibility and start owning authority.

This is why I don’t just plan events. I create strategic brand experiences that move people and multiply your mission.

📚 Harvard Business Review once wrote, “A clear and aligned vision gives people a reason to care—and a reason to act.”

It’s not just about how your business looks.
It’s about what your brand leads.

🔥 High-level entrepreneurs: If your brand is bold, but your impact is scattered—it's time for a strategic reset. Because when your vision and visibility align, your influence becomes unstoppable.

Let’s make your next move one of clarity, confidence, and conversion.

06/04/2025

What goes into the mind shapes who we become and where we go.

Change the input, and the destination changes too. 📚💭

06/02/2025

Extraordinary Individuals Don’t Settle for Ordinary Solutions

The ballroom sparkled. The keynote was a big name. The guest list? Impressive.

But halfway through the program, I watched the event organizer—poised, experienced, and clearly respected—slip into the hallway with a phone pressed tightly to her ear.

Crisis.

The kind no one sees coming—but every decision-maker feels in their gut when an event looks great on the outside… and misses the mark inside.

The truth?
✨ A well-produced event doesn’t always equal a high-performing one.
✨ Strategic outcomes require more than logistics.
✨ Extraordinary leaders don’t just plan events—they architect impact.

That’s where I come in.

At Heather Herlong Events, we don’t just manage logistics—we design movements.
My mission is to elevate events into growth engines, helping leaders deliver intentional experiences that align with vision, strategy, and bottom-line impact.

And our vision?
A business world where every event is treated as a strategic asset—leveraged for revenue, recognition, and real relationships.

So, to the event organizers out there—the ones who see the gaps others ignore…
To the executives who know “memorable” isn’t the same as “meaningful”…

🧭 Let’s stop settling for the ordinary every-day planning,.
Let’s build something bigger and longer lasting.

📩 contact me if you're ready to architect your next high-impact event. I consult nationally and work with organizations who are ready to unlock next-level results. www.heatherherlongevents.com

05/30/2025

🌱 It all started with a nonprofit over twenty years ago.

The mission?
To serve children and their families with love, joy, and unforgettable experiences—from summer camps to quarterly fundraisers.

The founder was passionate, driven, and deeply compassionate. But she was also drowning.
💬 “I’m overwhelmed.”
That’s what she told me one evening after yet another long day.
What she needed wasn’t more volunteers or another checklist.

She needed a partner—someone who could bring order to the chaos and turn heartfelt passion into sustainable impact.
Her team needed: 🔹 Directional clarity
🔹 Defined roles
🔹 Leadership guidance
🔹 A strategy that aligned with their why

That’s where I found my calling—not just in planning events, but in building strategy with heart.

✅ Compassion led me to listen deeply.
✅ Integrity guided every recommendation.
✅ Foresight helped map a sustainable path.
✅ Partnership meant rolling up my sleeves and standing beside her.
✅ Excellence ensured the mission never got lost in the logistics.
✅ Impact? The nonprofit is still serving today—stronger, clearer, and thriving.

That nonprofit experience shaped the planner—and the woman—I am today.

📌 Anyone can coordinate.
But strategy?
That’s what transforms lives, missions, and entire organizations.
That’s why I do this work and I'm blessed every day doing it.

05/23/2025

This Memorial Day Weekend, we pause to honor the courage and sacrifice of those who gave everything for our freedom.

As we enjoy time with family, sunshine, and long-overdue rest, let’s also reflect on the heroes who made it possible. Freedom isn't free—and this weekend is about more than a BBQ.

Here’s how we can honor them:
• Fly the flag proudly
• Share a story of a loved one who served
• Support a veteran-owned business
• Donate to an organization that serves military families

Let’s lead with purpose, gratitude, and heart.

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Kingwood, TX
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Opening Hours

Tuesday	9am - 4pm
Wednesday	9am - 4pm
Thursday	9am - 4pm
Friday	9am - 4pm
Saturday	9am - 4pm

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