Pop Up Store Productions

12/29/2022

Power through to the end of 2022! 🚲💪

to Citi Bike in Times Square on New Year's Eve! Participants were encouraged to power the New Year by pedaling on one of seven stationary bikes. Most people pedaled for one to five minutes, generating anywhere from one to five watts of power. The longer they pedaled, the more energy was produced and saved for the New Year’s Eve ball drop!

10/24/2022

Now Trending: Culinary Experiences 👨‍🍳🥘

How will you incorporate this “secret sauce” into your brand’s strategy to close out 2022?

https://www.eventmarketer.com/article/cpg-brands-quirky-culinary-events/

09/16/2022

In honor of football season officially kicking off, we’re throwing it back to the Sports Betting National Championships for Draft Kings in Jersey City. Who are you rooting for this weekend? 🏈

09/11/2022

We will never forget. 🇺🇸

08/31/2022

Looking for a this ?📚🏖️ Here are some books that will ❤️!

📗Event Success: Maximizing the Business Impact of In-Person, Virtual and Hybrid Experiences by Alon Alroy, Boaz Katz, and Eran Ben-Shushan

📕The Gold Standard: Giving Your Customers What They Didn’t Know They Wanted by Colin Cowie

📙The Adapters: How the Travel, Tourism & Hospitality Industry Is Adapting and Innovating to Connect the World by Seán Worker

📘Gather: The Business of Coming Together by Doug Binder

📗Grand By Nature by Claire Wrathall and Claire-Marie Angelini-Thiennot

📕Reinventing Live: The Always-On Future of Live Events by Denzil Rankine and Marco Giberti

Whether you're looking for information, inspiration, or just a fun read, these books are a great pick for event planners of all types.

01/13/2021

Launch a SAFE event with us this year! Contact our EP team today for SAFE and CONTACTLESS event planning.

01/07/2021

For all of your game day needs our EP team is here to help. To learn more about Where, When and How to begin the event planning & budgeting process, contact us today!

03/05/2020

The will force event marketers to be even more creative than ever with how they approach .

The show can go on, but in a new way

02/06/2020

"Making experiences feel personal (without being creepy) and immersive (without being too overwhelming) helps your event to stay within the attention span of consumers worldwide."

From local pop-ups to brand pavilions at the Olympic games, it seems like everywhere you turn, experience marketing is taking the right steps forward in competing for ever-diminishing consumer attention.

01/28/2020

From product launches, to private concerts and sampling activations, Momentum WW's Glenn Minerley weighs in on how music marketers can address their brand objective in 2020.

As brands begin to enter the music vertical, it's important to recognize that tactics must be strategically aligned with objectives, says Momentum Worldwide's Glenn Minerley.

01/15/2020

There's nothing like hopping into a giant ball pit in the middle of Times Square. Hoping today brings you some "Joy"!

01/09/2020

Toyota is BETA testing a smart city at the bottom of Mt. Fuji, featuring robots, AI and zero emission vehicles. Would you sign up to live in the futuristic Woven City?

If you really want to perfect the smart city you might as well start at the base of Mt. Fuji with a blank slate, 175-acres and the latest technologies such as robotics and AI.

12/16/2019

Another great use for a custom ! 🚚Do you want to do something like this in 2020? Contact us now to learn more!

Celebrating the Cuban traditions of Nochebuena, the rum brand served cocktails and family-style dinners to media, influencers, and others.

12/03/2019

Having just wrapped up the CVS Beauty Bus Tour, we couldn't agree more!

The global beauty market is predicted to grow to $750 billion by 2024, but not without a lift from experiential marketing. Be it in the form of virtual reality (VR)...

11/20/2019

Anyone need to get some pre-holiday stress out? 😂😤

Rovio's 'Bring the Anger' campaign from Droga5 continues with experiential event in Times Square

11/14/2019

Wendy's sampling barge pops up outside Husky Stadium.

To enhance activities for "sailgaters" that take place on the water outside Husky Stadium, Wendy’s built a restaurant on a barge that served hot menu items.

11/06/2019

"The introduction of cannabis at live events is still a relatively new industry and, as such, there are many different factors that determine how it can be best utilized in terms of branding, sponsorships and retail."

At the very beginning of the "Cannabis 2.0" panel at the 2019 Billboard Live Music Summit on Tuesday (Nov. 5) at Beverly Hills' Montage hotel, moderator and Billboard senior editor for industry news Colin Stutz brought up "the elephant in the room": the spate of vaping-related illnesses and deaths,....

11/04/2019

Ketel One Espresso Garden Bar pops up in London.

A carefully curated cocktail menu focussing on this much-loved serve will be showcased, demonstrating an array of classic and quirky takes on the iconic