Always & Forever

Always & Forever Find the dress that makes you look & feel your best at Always & Forever!!

Always & Forever is an authorized bridal retailer of Morilee, Allure Bridals, and Mia Aymes. We offer a curated collection of gowns from each of these designers in a range of styles, prices, and sizes with you in mind. Many of the wedding dresses found at Always & Forever are featured in major bridal publications including Modern Bride, BRIDES, The Knot, and The Bridal Guide. Always & Forever is a

n authorized retailer of Sherri Hill, Amarra, Mori Lee, Jovani, JVN by Jovani, and many others featured in Teen Prom, Your Prom, Seventeen Prom, Cosmogirl Prom magazine. Find the dress that makes you look and feel your best at Always & Forever. ; .

So many YES moments already this June!!🤍We’ve loved celebrating with each of these brides as they found the wedding dres...
06/19/2026

So many YES moments already this June!!🤍

We’ve loved celebrating with each of these brides as they found the wedding dress they’ll remember forever. From happy tears to big smiles and everything in between, these moments are why we love what we do!

If you’re ready to start your own wedding dress shopping journey, now is the perfect time! Our Summer Sample Sale is still going strong, and bridal appointments for the remainder of June are filling quickly (including one last appointment available tomorrow!🤩)

Who’s going to claim the next YES moment at A&F?💍👰🏻‍♀️✨

One bridal appointment available at 9:45AM this Saturday!! Our Sample Sale is in FULL SWING and brides are saying YES & ...
06/18/2026

One bridal appointment available at 9:45AM this Saturday!! Our Sample Sale is in FULL SWING and brides are saying YES & saving HUNDREDS!

Ready to find your wedding dress with an expert stylist and fun, stress free experience? Head to our website or call 479-646-1997 during store hours to snag this last available appointment for Saturday. We can’t wait to celebrate with our newest A&F brides🤩

3 bridal appointments available for this Saturday! Our Sample Sale is in full swing too so if you are wanting to say YES...
06/10/2026

3 bridal appointments available for this Saturday! Our Sample Sale is in full swing too so if you are wanting to say YES & save HUNDREDS on your wedding dress, Saturday might be the PERFECT opportunity! Book below on our website or call 479-646-1997 during store hours. We can’t wait to celebrate with our brides this weekend!🤩✨🤍💍

APPT LINK: https://www.alwaysforeverbridal.com/t8248/book-an-appointment.html

✨INFO NIGHT IS THURSDAY, JULY 9TH!!✨Ever wondered what it’s like to work at Always & Forever as a bridal consultant and/...
06/10/2026

✨INFO NIGHT IS THURSDAY, JULY 9TH!!✨

Ever wondered what it’s like to work at Always & Forever as a bridal consultant and/or formalwear stylist? Interested in working at A&F during the 2026 homecoming season? Then you HAVE to come to Info Night!!

đź“…Thursday, July 9th
🕦5:30PM
đź“ŤAlways & Forever - Fort Smith, AR

At Info Night you’ll get to meet our team, learn about open positions AND be the first to apply to join our ✨dream team✨ for the 2026 busy season!

đź‘—RSVP at the link below

đź“ŁTELL YOUR FRIENDS who are interested too!

RSVP LINK: https://forms.gle/jrmYAFHEwD42Kn989

Stars, stripes, and major savings! 🇺🇸To celebrate America’s 250th birthday, we’re running a Star Spangled Sale all summe...
06/09/2026

Stars, stripes, and major savings! 🇺🇸

To celebrate America’s 250th birthday, we’re running a Star Spangled Sale all summer long with select formalwear gowns priced at just $50 - $250.

Whether you have a military ball, pageant, court event, party, wedding or quince to attend, or just want to get a head start shopping for Homecoming 2026, this is the perfect chance to save hundreds on a dress you’ll love.

Appointments are strongly encouraged. Book yours on our website or by calling 479-646-1997.

Fort Smith formalwear • Homecoming dresses • Arkansas formalwear • Oklahoma formalwear • Homecoming 2026 • Formal gowns • Special occasion dresses

We’re honored to be nominated once again in the 2026 Best of The River Valley! We are especially honored to be nominated...
06/09/2026

We’re honored to be nominated once again in the 2026 Best of The River Valley! We are especially honored to be nominated this year not only for “Best Bridal Shop” but also “Best Specialty Store”!

On behalf of the Riggs family and our amazing team, we’ve spent almost 20 years helping women find the dress that makes them look and feel their best for whatever life moment they are celebrating: weddings, proms, homecoming, formal occasions, etc. We’re BEYOND thankful for the love and support we’ve received from our community and customers along the way.

If A&F has been part of your dress shopping experience (or you just love cheering us on!), help us bring home the wins again this year!

Vote for Always & Forever as “Best Bridal Shop” and “Best Specialty Store” at www.bestoftherivervalley.com You can vote once per day from now thru July 7th!

Real Bride Sunday🤍💍What it’s like to say YES at Always & Forever… straight from one of our brides!!!✨✨✨✨✨Kinnison: an A&...
06/07/2026

Real Bride Sunday🤍💍
What it’s like to say YES at Always & Forever… straight from one of our brides!!!

✨✨✨✨✨
Kinnison: an A&F bride!
“Best dress shopping experience! Autumn was such a big help!”

This is exactly the experience we want every bride to have: fun, supported, and completely confident that she has made the BEST decision 🤍

The details:
👰🏻‍♀️: .hawkins
📸:
đź‘—:

If you’re ready to find your dress, book your bridal appointment at Always & Forever on our website. We can’t wait to help you say YES to your perfect wedding dress!

SAMPLE SALE STARTS TOMORROW!🤩💍🤍Saturday, June 6th - Saturday, August 1st, hundreds of in store wedding dresses will be o...
06/05/2026

SAMPLE SALE STARTS TOMORROW!🤩💍🤍
Saturday, June 6th - Saturday, August 1st, hundreds of in store wedding dresses will be on sale at prices $499 - $1499!! It is the perfect sale event for the bride to be on a shorter wedding timeline and/or searching for her dream bridal gown at an FANTASTIC price!

Two appointments left for tomorrow, kick off day! Sale is by appointment only, head to our website to secure your appointment & shop the sale ASAP!

Bridal team training day: ✅A day full of learning how we got here, where we’re headed, and how we want to get there with...
06/04/2026

Bridal team training day: âś…

A day full of learning how we got here, where we’re headed, and how we want to get there with the ✨dream team✨!! We are so excited for all the things to come for A&F!🤍💍👰🏻‍♀️

Next up: SAMPLE SALE!! Starting THIS SATURDAY brides can shop hundreds of designer wedding dresses on sale at prices $499-$1499? Want a sneak preview of what’s exactly in the sale? Check out our “sample sale” highlight on our bridal IG !

We can’t wait to serve so many brides and help them say YES to their dress at an AMAZING price! Sale is by appt only (& only 3 appointments remain for Saturday, kick off day!) Book your appointment at the link in our bio🤍

butterfly season 🤝 prom season 🦋💕Getting to help so many girls find their prom dress will absolutely never get old🤩 Than...
06/01/2026

butterfly season 🤝 prom season 🦋💕

Getting to help so many girls find their prom dress will absolutely never get old🤩 Thank you for shopping with Always & Forever and letting us be part of such a fun season in your lives. We LOVE getting to see all the final looks and sharing our A&F girls all over again✨

Yall made prom 2026 look SO good, and we can’t wait for the fun to continue with homecoming this fall! Stay tuned for sneak peeks and BTS of brand new dresses, so many PRETTIES are on the way to A&F just for our gals! 💫

Address

1200 S Waldron Road Ste 133
Fort Smith, AR
72903

Opening Hours

Tuesday 11am - 5pm
Wednesday 11am - 5pm
Thursday 11am - 5pm
Friday 11am - 5pm
Saturday 9am - 1pm

Telephone

+14796461997

Website

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