03/13/2026
37th Heart of Texas Country Music Festival
Brady, Texas
Tickets ON SALE AT
www.heartoftexascountry.com
March 19 (Thursday) TruCountry Hotel Ballroom 202 West Main
6:00 PM
Welcome Party And Dance With The Kenaston Band
March 20 (Friday) Ed Davenport Civic Center 816 San Angelo Highway
11:00AM-12:00PM
Bill & Bobbie Malone and Kent Calder “The Music and Story of Songwriter Cindy Walker” with Two Guitars and a Mandolin at Heart of Texas Music Museum
2:00 PM-3:00PM
Heart of Texas Facebook Live With Dottsy & Tony Booth at the Heart of Texas Museum
6:00 PM-7:30PM
Welcome Concert Featuring Grand Ole Opry Star T. Graham Brown $25
8:30PM-11:30PM
Billy Mata & Texas Tradition $20
March 21 (Saturday) Ed Davenport Civic Center 816 San Angelo Highway
10:00 AM-11:00AM
Tommy Horton At The Heart of Texas Country Music Museum (Donations Accepted)
11:00 AM
New Museum Additon Ribbon Cutting
11:30 AM-12:30PM Jeannie C. Riley Meet & Greet At Heart of Texas Country Music Museum
2:00 PM-4:30PM
Heart of Texas Concert Featuring The Malpass Brothers, Darrell McCall, Dottsy, Tony Booth, Kay Adams, Mary Lou Turner, Jason James, Justin Trevino, Mona McCall, Joe Rucker & Kaye Tolson $20/$30
8:00 PM-12:00AM
Heart of Texas Dance Featuring The Malpass Brothers, Darrell McCall, Dottsy, Tony Booth, Mary Lou Turner, Justin Trevino, Mona McCall, Joe Rucker & Kaye Tolson $25
March 22 (Sunday)
Heart of Texas Events Center 804 San Angelo Highway
3:00 PM-5:00PM
Cowboy Church Show with Special Guests Mary Lou Turner, Kaye Tolson, Sharon Kenaston, Jack Phillips & Tommy Horton, Shalane (Free Admission-Donations Accepted)
7:00PM-10:00PM Bode Barker, Joe Rucker, Kaye Tolson, Shalane, Jack Phillips Dance $15
March 23 (Monday) Heart of Texas Events Center 804 San Angelo Highway
2:00PM-4:00PM Open Jam Session At Heart of Texas Events Center (Free)
7:00 PM-11:00PM
Tommy Ho**er Band $15
March 24 (Tuesday) Heart of Texas Events Center 804 San Angelo Highway
2:00PM-4:00PM Open Jam Session At Heart of Texas Events Center (Free)
7:00 PM-11:00PM
The Justin Trevino Band $15
March 25 (Wednesday) Ed Davenport Civic Center 816 San Angelo Highway
2:00PM-5:00PM
Heart of Texas Steel Guitar Convention (Free Admission Donations Accepted)
7:00PM-11:00PM
The Rocky King Band and Jody Nix & The Texas Cowboys $25
March 26 (Thursday) Ed Davenport Civic Center 816 San Angelo Highway
2:00 PM-5:00PM
Happy Hour Dance Featuring The Kenastons & Friends (Free Admission-Donations)
7:00 PM-11:00PM Kelly Spinks & Miles of Texas And Jake Ho**er & The Outsiders $25
March 27 (Friday) Ed Davenport Civic Center 816 San Angelo Highway
9:00 AM Darrell McCall and Friends Golf Tournament (830) 570-7582
2:00 PM-3:00PM
Heart of Texas Facebook Live With Jake Ho**er at the Heart of Texas Country Music Museum
7:00 PM-11:00PM
Landon Dodd & The Dance Hall Drifters And George Dearborne & Branded $25
March 28 (Saturday) Ed Davenport Civic Center 816 San Angelo Highway
10:00 AM-11:00AM Tommy Horton At The Heart of Texas Country Music Museum
2:00 PM-4:30PM Heart of Texas Concert with Darrell McCall, Tony Booth, Amber Digby, Wren Stewart, Kay Adams, Justin Trevino, Landon Dodd, Rance Norton & Dottsy $20/$30
8:00 PM-12:00AM Heart of Texas Dance Featuring Special Guest Jeff Woolsey & The Dance Hall Kings with Darrell McCall, Tony Booth, Amber Digby, Wren Stewart, Justin Trevino, Landon Dodd, Rance Norton & Dottsy $25
We highly suggest that you book your hotel rooms at this time to guarantee that you will have a place to stay in Brady. The hotel contact numbers include: Best Western (325) 597-3997, Holiday Inn Express (325) 597-1800, Sunset Inn (325) 597-0789, TruCountry Hotel (877) 504-2751and the Gold Key Inn at (325) 597-2185.
Please tell them that you are coming for the Country Music Festival.
There are also a number available in Mason, Texas, which is a short twenty five minutes away. For information on those, call the Mason Chamber at (325) 347-5758. For RV reservations go to www.bradytx.us and click on “Richards Park RV reservations” or there is also “Brady Lake RV reservations” on there as well., Rockin R RV Park at (325) 792-7853 or the Heart of Texas RV Park at (979) 533-5700.
The dances are all BYOB. Doors open an hour before any show or dance. The museum does have concessions at each event that includes setups, sodas, ice, popcorn, snacks and usually sandwiches. We also conduct silent auctions that benefit our Heart of Texas Country Music Museum.
We do accept cash, checks and credit and debit cards for ticket, silent auction and merchandise sales. The concession stand is cash or check only.
The Concho Valley Transit provides free shuttle service throughout Brady, as well as to all the functions throughout the week. Just call them at (325) 245-3380 or (877) 947-8729 atleast thirty minutes before you want to depart or make a scheduled arrangement.
The Heart of Texas Country Music Association grew from the Hillbilly Hits Fan Club, a group established to promote the Hillbilly Hits Radio show from KNEL FM 95.3 in Brady. The traditional Country Music radio show is hosted by Tracy Pitcox and features requests and interviews with the legendary figures of the industry including George Jones, Willie Nelson, Kitty Wells, Ray Price, Bob Wills, Conway Twitty and Loretta Lynn.
The association, which boasts 1,000 members, promotes the Llano Country Opry and Seguin shows at the Lantex and Texas Theaters. The organization has sponsored many Country Music entertainers at those venues including Ray Price, Gene Watson, Kitty Wells, John Conlee, Freddie Hart, the Geezinslaws and Jean Shepard among others. The group also plans various trips to Branson and Nashville and operates Heart of Texas Records with past projects by Tony Booth, Johnny Bush, Amber Digby, Landon Dodd, Dottsy, George Hamilton IV, Tommy Ho**er, Georgette Jones, Dallas Wayne, Bobby Lewis, Bobby G. Rice, Tayla Lynn, Mona McCall, Jody Miller, Rance Norton, Kim Murray, Diane McCall, Joe Paul Nichols, Kaye Tolson, Guyanne McCall, Hank Thompson, Mary Lou Turner, Ferlin Husky, Don Wallace, Country Jim Sloan, Chuck Hancock, Hank Thompson, Floyd Tillman, Justin Trevino, Frankie Miller, Jody Miller, Darrell McCall, Pretty Miss Norma Jean, Sharon Kenaston, Tayla Lynn, Joe Rucker and Curtis Potter.
The Heart of Texas Country Music Museum located in Brady, contains items from over 100 country music entertainers including Patsy Cline, Merle Haggard, Johnny Cash, George Jones, Hank Thompson and even Jim Reeves’ 1956 tour bus.
“We are excited about Heart of Texas Country Music Festival,” Tracy Pitcox said. “We have enjoyed a great relationship with many of our KNEL listeners. Our group grew from a small core of listeners to a 1,000 member organization that promotes traditional Country Music throughout our state. We are certainly looking forward to celebrating this milestone.”
