Bridal By Viper Prom Wedding Shop In Michigan

Bridal By Viper Prom Wedding Shop In Michigan Get ready to say "I do" in style with Bridal by Viper! Our Wedding Dress Shop In Michigan is your one stop shop.
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Michigan’s largest wedding dress store ✨
Bridal • Prom • Homecoming • Tuxes
We’re a one-stop shop, & we only sell ONE dress per school per style!👗

Say YES to your dress! 🤍 This fabulous bridal boutique is proudly owned by a fierce female entrepreneur and nestled in the heart of Mid-Michigan. brides from all over Michigan, comes here to find their dream dress. With over 500 gowns ranging from clas

sic ballgowns fit for a princess, sexy mermaids, chic fit and flares, romantic a-lines and sleek sheaths, we are one of the largest wedding dress shops in the Midwest. We are conveniently located in the Birch Run Premium Outlets, the ultimate retail destination for the Tri-Cities and Bay Area, nestled just outside of Frankenmuth (the ultimate holiday destination!). At our bridal shop, we believe that every bride deserves to feel confident and beautiful on her special day. That's why we offer a wide range of styles to cater to all body types, from petite to curvy to plus size and more. Our in-house team of skilled seamstresses can also make customizations to ensure that each bride's dress fits her perfectly. For over ten years, we have been committed to staying up-to-date with the latest bridal trends. When you visit our shop, you can trust that our team will provide you with expert advice and personal styling to help you find the dress of your dreams. We believe that the process of finding your wedding dress should be stress-free and enjoyable, which is why we offer complimentary bridal appointments in a cozy and intimate setting. We know that your wedding day is one of the most important days of your life, and we feel honored to be a part of it. Whether you're looking for something classic, modern, bohemian, or something in between, we are here to help you look and feel your best on your special day. SHOP BRIDAL | SHOP BRIDESMAIDS | SHOP MOTHERS | SHOP PROM


Recently engaged? Set up an appointment to let us help you plan your dream wedding.

Golden hour, gold sparkle, and a whole lot of main character energy ✨🤎 mcarthur.maddie absolutely stunned in this amarra...
06/02/2026

Golden hour, gold sparkle, and a whole lot of main character energy ✨🤎

mcarthur.maddie absolutely stunned in this amarraofficial gown, and that open back + shimmer detail? Unreal. Paired perfectly with her date’s tux from Bridal by Viper for the ultimate prom night look 🤍

Thank you for letting us be part of your special night! Prom walk-ins are always welcome, and we honor a one dress per school per style policy so your look stays unique

✨ If you don’t find your dream dress here, check out our sister store Viper Apparel in Bridgeport for even more styles!

05/31/2026
Golden hour… but make it prom ✨💛 christa_p123looked absolutely stunning in this fully beaded gown, elegant, glamorous, a...
05/31/2026

Golden hour… but make it prom ✨💛

christa_p123looked absolutely stunning in this fully beaded gown, elegant, glamorous, and sparkling from every single angle. This amarraofficial dress was made for a red carpet moment ✨

Still searching for your dream prom dress? Bridal by Viper is your one-stop shop for prom

💖 We offer a one dress per school per style policy so your look stays unique. And if you don’t find the one here, visit our sister store Viper Apparel in Bridgeport for even more options. Prom walk-ins are always welcome!

05/30/2026

A little bend and snap… and suddenly it’s bridal magic ✨🤍

From everyday vibes to saying YES to the dress moments 💍 Watch the transformation as these beauties go from casual to stunning bridal gowns from Bridal by Viper.

Book your free bridal appointment today by calling 989-624-1100 ✨

On-trend suit and tuxedo rentals are ready and waiting for you at Bridal by Viper. Schedule an appointment to have a one...
05/29/2026

On-trend suit and tuxedo rentals are ready and waiting for you at Bridal by Viper.

Schedule an appointment to have a one-on-one consultation with a trained stylist that will make your formal attire needs stress free.

Rentals can be ready in as little as 1 week! Don't delay, call now at 989-624-1100 or book online at bridalbyviper.com

For those who want to invest in looking their best, purchase options are also available learn more at https://www.bridalbyviper.com/tuxedos

2026 Bridesmaids styles are HERE! If you're ready to check your wedding party's apparel off of your wedding planning che...
05/29/2026

2026 Bridesmaids styles are HERE!

If you're ready to check your wedding party's apparel off of your wedding planning checklist, schedule your appointment today at Bridal by Viper in Birch Run, Michigan.

Appointment scheduling is easy, all you have to do is go to our website bridalbyviper.com OR call 989-624-1100! No deposit, no hassle!

All appointments come with a personal stylist that will help keep your party on track and organized, while also informing you on the latest wedding trends!

Don't wait- all dresses are made to-order, so you will want to book ASAP!

If you or someone you know has a son or daughter that's engaged, Bridal by Viper has all that you need for looking your ...
05/29/2026

If you or someone you know has a son or daughter that's engaged, Bridal by Viper has all that you need for looking your absolute best at the wedding!

Shop in-store today! Appointments are free and easy to book.

During your appointment, you will have a personal stylist that will help you navigate dress silhouettes, styles, alterations, and more!

Walk-ins are accepted only based on consultant availability, so be sure to call ahead at 989-624-1100!

Believe in your own magic with this breathtaking train on this stunning dress! This gown by Christina Wu  is an absolute...
05/29/2026

Believe in your own magic with this breathtaking train on this stunning dress! This gown by Christina Wu is an absolute DREAM come true. Perfect for any bride looking for a classy princess moment.

This dress is available in store at Bridal by Viper
8800 Marketplace Drive, Birch Run, Michigan 48415

Call to book your bridal appointment today- or book online at https://www.bridalbyviper.com/

Romance is abundant in this classy sweetheart A-line by Christina Wu This gown is paired with a fingertip lace veil, the...
05/28/2026

Romance is abundant in this classy sweetheart A-line by Christina Wu

This gown is paired with a fingertip lace veil, the cherry on the cake for a truly romantic silhouette.

Try this gown on and styles like it at Bridal by Viper in Birch Run Michigan- your premier destination for all things bridal!

Book your appointment online at bridalbyviper.com or call us at 989-624-1100!

Address

8800 Market Place Drive Suite H030
Birch Run, MI
48415

Opening Hours

Monday 12pm - 7pm
Wednesday 12pm - 7pm
Thursday 12pm - 7pm
Friday 12pm - 7pm
Saturday 10am - 7pm
Sunday 10am - 7pm

Telephone

+19896241100

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