The mission of SportsBR is to attract, secure, welcome and facilitate athletic competitions and special events of to our area in order to produce a positive economic impact on our community and to improve the overall quality of life through the industry of sport. Our organization serves as a liaison between governing bodies, event organizers, and event rights holders and local facility owners, ven
dors, hotels, and other infrastructure in order to bring all parties together to effectively and efficiently host events in Baton Rouge. We also serve as an information center for the public and media regarding sporting events and contacts throughout the area. SportsBR strives to continually develop the sports industry in our region and look to utilize the industry of sport to improve quality of life and promote health and wellness to all citizens of our community.
