ICreate Productions

ICreate Productions iCreate Productions is a wheelhouse for all your creative needs. We specialize in creative direction

Are you ready for the runway takeover? 🔥 This Saturday, Sweat N’ Style brings the heat with a lineup of fierce designers...
06/19/2025

Are you ready for the runway takeover? 🔥

This Saturday, Sweat N’ Style brings the heat with a lineup of fierce designers, fitness brands, and bold boutiques—all strutting their looks on a 50+ foot runway that stretches from inside Frog Alley Brewing all the way onto the patio. 👟✨

Fashion meets fitness like never before.

🎤 The designers are ready.
👗 The looks are bold.
📸 The runway is massive.

Are YOU ready?

From campus hustle to kingdom mindset 👑Founded by three collegiate athletes, novus.athletics is more than a brand—it’s a...
06/18/2025

From campus hustle to kingdom mindset 👑

Founded by three collegiate athletes, novus.athletics is more than a brand—it’s a movement built on perseverance, purpose, and power.

Their mantra “Claim Your Crown” isn’t just a phrase—it’s a call to rise above and step fully into your greatness.

Catch NOVUS hitting the runway this Saturday at Sweat N’ Style fashion show and experience what it means to wear purpose. 🏁🔥

🔥 Local Spotlight 🔥We’re bringing purpose, power, and performance to the runway with — a movement redefining athleisure...
06/17/2025

🔥 Local Spotlight 🔥

We’re bringing purpose, power, and performance to the runway with — a movement redefining athleisure with strength and style. 💪✨

From workouts to weekends, this brand is all about showing up as your strongest self.
Catch them hitting the Sweat N’ Style runway in just a few days! 🖤👟

Defying gravity before the runway lights up ✨Catch .yssa soaring, spinning, and serving strength at the Sweat N’ Style p...
06/11/2025

Defying gravity before the runway lights up ✨

Catch .yssa soaring, spinning, and serving strength at the Sweat N’ Style pre-show - where strength meets fashion.

Don’t be late... you might miss the magic!

TICKETS ON SALE NOW!

Let’s welcome the 2025 Sweat N’ Style MVP roster! 😮‍💨Who do you want to see take home the Championship belt this year? Y...
05/30/2025

Let’s welcome the 2025 Sweat N’ Style MVP roster! 😮‍💨

Who do you want to see take home the Championship belt this year? You can support your favorite influencer by entering their “Player Code” when purchasing a ticket. Each ticket sold using this code will count as one point towards your MVP’s total 🏆

We’d like to send a huge s/o to for styling our influencers and making sure they were camera ready. Also, big thanks to our photographer friend Andrew over who captured so many great shots of our MVP’s 📸

Last but not least, we could not do this without the support from who continues to show up and support this movement by any means necessary! 🫶🏽

The 2025’ Sweat N’ Style Fitness Influencer Induction Mixer✨We’re so excited as we get ready to announce the fitness inf...
05/29/2025

The 2025’ Sweat N’ Style Fitness Influencer Induction Mixer✨

We’re so excited as we get ready to announce the fitness infleuncers who will be ripping our runway this year! This time, our influencers are competing for the NEW Sweat N’ Style Championship belt. Based on who builds the largest cheer section, one influencer will bring home the title and be named “Best of The Best - Influencer of The Year” 🏆

Check out some familiar faces above captured by the talented 📸

Stay tuned 😮‍💨

Sweat N’ Style is BACK —bigger, louder, and more stylish than ever!Get ready for an unforgettable evening that blends bo...
05/16/2025

Sweat N’ Style is BACK —bigger, louder, and more stylish than ever!

Get ready for an unforgettable evening that blends bold fashion with serious fitness energy. We’re bringing the heat with an epic fitness fashion show featuring local and nationally recognized brands and designs. Watch your favorite local trainers, athletes, and coaches strut their stuff alongside professional models as they represent their gyms and studios in serious style.

Who will take home the Sweat N’ Style Championship belt? This year, our fitness influencers are competing to see who can bring the biggest crowd—so show up, show out, and support your squad!

TICKETS ON SALE NOW!

It was a pleasure to have this gifted model, designer, and artist who’s been apart of the iCreate family from the very b...
01/30/2025

It was a pleasure to have this gifted model, designer, and artist who’s been apart of the iCreate family from the very beginning. Thank you for blessing our runway and allowing us to be apart of your musical journey!

Also, s/o to her feature performer and the talented backup dancers and

We must also celebrate our brilliant emcee who wears many hats, . She coached the artists and choreographed this entire performance in just two weeks! Thank you for curating such a beautiful moment at STR 25’ as always!

📸:

So much in store for this incredibly talented designer ✨Make sure you go tap in 👉🏽 for some big news dropping soon 🤫📸: ...
01/28/2025

So much in store for this incredibly talented designer ✨

Make sure you go tap in 👉🏽
for some big news dropping soon 🤫

📸:
Designer:
Hair:
Hair Asst: |
Production: |

From Paris Fashion Week to New York Fashion Week, let’s welcome the “Homecoming” Collection by 😮‍💨 📸: | | Designer: ...
01/28/2025

From Paris Fashion Week to New York Fashion Week, let’s welcome the “Homecoming” Collection by 😮‍💨

📸: | |
Designer:
Hair:
Hair Asst: |
MUA: | | | .lexiepstein |
Production: |

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Albany, NY

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