SPUR - The Experience Agency

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26/03/2026

Mercury’s Ultimate Free Power Days at Synthony ⚡️
Singing, dancing and playing in the Auckland domain.. such a fun weekend 🙌

10/03/2026

4 nights
110,000 people
And more jump shots than we could possibly count. 🏀

For the third-year running, we delivered an integral role at the BNZ Lantern Festival in Tamaki Makaurau, bringing the energy to the basketball courts, the photo moments, the BNZ Customer Lounge and the Mahutonga Walkway.

The year of the Fire Horse clearly came in hot. 🔥🐎
BNZ Breakers

14/12/2025

Spur family Xmas 2025 🎄 Wrapping up another big year with the team on Waiheke ✨🥂🎁

05/12/2025

Swipe to experience Spark Accelerate 2025 ⚡️

Back for a second year - bigger, bolder and better! Spark Accelerate was enjoyed by over 700 business and tech leaders.

We took the (already epic) 2024 event and evolved the entire experience, rethinking venue flow, spatial design, brand integration, experiential layers and plenary layout.

We’re proud to have helped shape an event that continues to set the benchmark for technology experiences in Aotearoa.

A huge shoutout to and our agency partners who helped make 2025 the most dynamic and exciting Spark Accelerate yet!

30/09/2025

The challenge - Gen Z are scared of credit cards.

The insight - the horror genre is super popular with this demo.

The idea – create an immersive brand experience; a house of horrors to engage and educate our audience that credit cards don’t need to be scary!

We knew the team at had landed on something special when they came to us to deliver the House of Credit Card Fears. We had an absolute blast collaborating with them and the client, and were super proud to deliver such a complex and unique project. The only thing that cuts deeper than the constant screams we heard inside Brad’s Warehouse was the digital echo this campaign created!

04/09/2025

Every now and again we get to work on a very special campaign. Spark Game Arena Live was just that.

It was a brave and ambitious brief that brought out the best in the amazing group of agencies who designed and delivered a genuinely world-class experience to Kiwi gaming fans.

A decent chunk of our team lived and breathed this project for many many months, so it was amazing to see 'SGAL' recognised by the judges at last night's , scooping Excellence in Sponsorship Strategy, Excellence in Travel/Leisure & Entertainment Marketing Strategy, Excellence in Utilities/Communications Marketing Strategy and finally the Supreme Marketing Excellence Award.

Congratulations to the incredible team at - thanks for backing us on this phenomenal campaign.

01/09/2025

It was so good to be back for a second year to deliver the Hancocks Trade Show🥂

From exciting new product launches, to showcasing the brands behind the business, the event brought the best of the industry together in one place.

We loved being a part of this one again. A big thanks to the Hancocks Team. 🙌

08/07/2025

We loved bringing vision to life at Fieldays 2025.

We created a space that sparked real conversations with the future generation about careers in this industry.

Such a great project to be part of. Big thanks to the Fonterra team! 🚜🐄💙
nz

19/05/2025

Back in March, we teamed up with Powerade and Kayla Itsines’ SWEAT for an unforgettable group bootcamp at The Cloud in Auckland 💪
A seriously fun sweat session, incredible energy, great giveaways, and ice-cold Powerade to keep everyone going - Such a fun day all round!

07/04/2025

🥂 Lexus x ASB Classic 2025 🎾

Spur curated a brand experience platform for Lexus at the 2025 ASB Classic, designed around two distinct yet complementary environments.

A striking experiential zone within ‘The Serve’ invited tournament attendees to engage with the Lexus brand through interactive competitions and photo opp’s. The design seamlessly integrated the all-new performance focused LBX Morizo alongside the tournament’s signature blue court aesthetic, creating an elegant connection between Lexus and elite tennis.
For hosted guests, we crafted a premium corporate suite that exemplified the brand’s reputation for refined luxury and style.

31/03/2025

✨ Luxury reimagined at Lexus Urban Polo ✨

We transformed the Lexus Marquee into a lush urban oasis – think premium sips, top-tier hospitality and immersive experiences. 🌿🍷

Our custom-planted horse installation was a guest favourite!

Big thanks to our partners!

Address

12 Aitken Terrace
Auckland
1021

Website

http://www.spur.co.nz/

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