SugarFactory

SugarFactory SugarFactory - The industrial location for striking events! Welkom bij de SugarFactory! Van 1863 tot 1992 verwerkte de fabriek bieten tot suiker.

Vroeger een suikerfabriek, nu een rauwe en industriële evenementenlocatie, net onder de rook van Amsterdam. Anderhalve eeuw later blijft de SugarFactory geschiedenis schrijven met onvergetelijke events. Met 8.000 m2 aan eventoppervlakte en verschillende ruimtes die zowel afzonderlijk als gecombineerd ingezet kunnen worden, zijn de mogelijkheden eindeloos. De hoge ruimtes, imposante atriums en vele

historische elementen maken dit een unieke locatie voor de meest uiteenlopende events. Productlanceringen, conferenties, personeelsfeesten, beurzen of tv-opnames vinden een uniek decor in deze industriële locatie. Het SugarFactory team helpt je graag het evenement van je dromen te realiseren!

At SugarFactory, nothing makes us prouder than clients who return ... and Axians NL did exactly that. Recently, they pre...
20/11/2025

At SugarFactory, nothing makes us prouder than clients who return ... and Axians NL did exactly that.

Recently, they presented another inspiring conference in our industrial playground, by using our variety of spaces. The event was all beautifully crafted by the team of Dutch Event House.

Swipe through for a glimpse of what went down and why we love seeing our factory come alive again and again.

Our SugarFactory representatives have officially landed at IBTM World in Barcelona on Tuesday! Today is day 2. You’ll fi...
19/11/2025

Our SugarFactory representatives have officially landed at IBTM World in Barcelona on Tuesday!

Today is day 2. You’ll find Bas Plomp and Vincent Nouws proudly representing SugarFactory at the NBTC (Netherlands Board of Tourism & Conventions) stand.

If you’re also at IBTM, swing by and say hi.

Last week, the fourth edition of Bitcoin Amsterdam took place, this time at SugarFactory.  It wasn’t just another event,...
18/11/2025

Last week, the fourth edition of Bitcoin Amsterdam took place, this time at SugarFactory. It wasn’t just another event, it was a statement!

The client's focus was the experience and everything to be under one roof.

In their own words: “SugarFactory was the perfect canvas; its raw, industrial soul fused with Bitcoin’s tech was an unbeatable combination.”

From the many stages to the exhibit, whale VIP area, art gallery and every space in between, they built an immersive world - a single hub where Bitcoiners from every corner of the globe could connect.

Only at SugarFactory...

Next stop: IBTM Barcelona!We’re counting down the days until one of the biggest global meeting & events shows — and we c...
11/11/2025

Next stop: IBTM Barcelona!

We’re counting down the days until one of the biggest global meeting & events shows — and we can’t wait to connect with you!

Looking for a venue that’s anything but ordinary? We’ve got a few one-on-one meeting slots left — and trust us, it’s worth your time.

Special Offer: Everyone who meets with us at IBTM (18 - 20 Nov '25) will receive an exclusive One Free Build-Up Day offer for their next event(s) at SugarFactory happening during Q1 & Q2 in 2026.*

> Meet us at our stand during IBTM Barcelona | 18–20 Nov 2025
> Register here: www.ibtmworld.com

We really make it worth your while — even just for showing up.

One night. Endless vibes.From an industrial party area in the Middenfabriek pulsing with energy to intimate bar corners ...
06/11/2025

One night. Endless vibes.

From an industrial party area in the Middenfabriek pulsing with energy to intimate bar corners made for connection and conversation in the Pulppersloods area.

When Dura Vermeer celebrated their 170th anniversary, Event Republic transformed SugarFactory into a playground of possibilities. Proving once again that in our venue, anything is possible.

Swipe through to feel the shift ... from beats to bubbles, from conversations to celebrations.



Photos: Nathan Reinds - Photographer Jelle Draper Photography via Fitchd

Ready for IBTM Barcelona!From 18 - 20 November 2025, SugarFactory will be represented by our very own Bas Plomp & Vincen...
05/11/2025

Ready for IBTM Barcelona!

From 18 - 20 November 2025, SugarFactory will be represented by our very own Bas Plomp & Vincent Nouws.

They are eager to connect, inspire, and share everything about our one-of-a-kind industrial event venue on the edge of Amsterdam.

Whether you’re looking for the perfect stage for your next brand activation, corporate event or international production, they will be happy to explore how SugarFactory can bring your ideas to life.

Only a few meeting slots left! Register & book here: www.ibtmworld.com

29/10/2025

Turn up the volume!

Another unforgettable Awakenings chapter inside our walls.

SPECTRUM.
Joris Voorn.
Awakenings
SugarFactory
That’s it. That’s the post. ⚡

Steel. Smoke. Sound.Saturday. Spectrum. Joris Voorn.Awakenings  x SugarFactory Nothing else needed.
29/10/2025

Steel. Smoke. Sound.
Saturday. Spectrum. Joris Voorn.
Awakenings x SugarFactory
Nothing else needed.

Sunday, 26 October ’25 — Awakenings presented Amelie Lens on the decks. The crowd was in sync and SugarFactory breathed ...
28/10/2025

Sunday, 26 October ’25 — Awakenings presented Amelie Lens on the decks. The crowd was in sync and SugarFactory breathed techno through its walls.

27/10/2025

Drumcode - Adam Beyer at Awakenings in SugarFactory last Thursday!

Can you feel it???

Drumcode by Adam Beyer | Awakenings x SugarFactoryAnother night, another explosion of sound!Drumcode by Adam Beyer turne...
27/10/2025

Drumcode by Adam Beyer | Awakenings x SugarFactory

Another night, another explosion of sound!

Drumcode by Adam Beyer turned SugarFactory last Thursday into a pressure cooker of light, sound and energy — one of eight shows by Awakenings across five unforgettable days.

This is what it means to live and breathe techno.

Adres

Kristalpromenade 7
Halfweg
1165PD

Meldingen

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Delen

SugarCity Events

Bij SugarCity Events is de rauwe en industriële sfeer van de voormalige suikerfabriek nog altijd voelbaar. De hoge ruimtes, indrukwekkende atriums en andere historische elementen maken dit een unieke locatie voor events. Omdat de verschillende ruimtes zowel afzonderlijk als gecombineerd kunnen worden ingezet, zijn de mogelijkheden eindeloos. SugarCity Events biedt karakteristieke industriële ruimtes voor uiteenlopende evenementen als meetings, incentives, productpresentaties, modeshows, congressen en festivals. De mogelijkheden zijn eindeloos.