In ancient times, Pirene was the name of the Corinthian fountain which was blessed by the Muses. Now it has been made famous by the writings of the ancient poets who recount it as the fountain where the mythical winged horse, Pegasus would drink. Today, Pirene is an ambitious event planning, communication and consultancy agency, directed by Laura Frati Gucci, World President of F.C.E.M, World As
sociation of Business Women, www.fcem.org. Pirene is an eclectic, diverse and flexible society, organizing conferences, conventions, events, communication and travel for private companies both in Italy and abroad. Pirene is distinguished as an agency with the ability to understand the needs of our clients and execute those needs with professionalism and experience: whether it's a simple business lunch for a few people or a gala dinner for hundreds of guests. Every detail is determined beforehand, customized to fit the client's needs and, above all, paying the utmost attention to quality. Our employees serve as the "direct contact " with the participants and help to make everyone feel at ease. A refined cuisine, qualified staff, impeccable service and sophisticated yet functional venues are the guarantees we provide in the implementation of a smooth and harmonious event which will fulfill every desire of the client. The secret of Pirene is a qualified and multilingual team in both the front and back office which contribute to the planning and implementation of every action and step in making the program effective: the promotion of a product, study of logos, the location choice and the visual identity. The first event Pirene organized was held in November 1999 for the White House, welcoming Mr. Today, the number of events organized and collaborated are increasing. The success of Pirene is due to the added value that characterizes corporate style: special, unique and only "custom" designed not only to achieve the expectations of the customer but also to amaze them.
