20/08/2026
Some launches are about introducing a brand. Others create an experience people remember.
When AirAsia entered India, Red Chariots helped bring the brand to life through airport experiences and activations designed to engage passengers even before they boarded.
The team also conceptualised and executed the first flight livery design in India, dedicated to JRD Tata, with the landmark unveiling attended by Ratan Tata and Tony Fernandes in Hyderabad.
A launch shaped by experience, precision and a little bit of imagination.