26/08/2026
People create atmosphere far more than any performer standing in front of them. The organiser's job is to build an environment where they feel comfortable enough to actually join in.
Part four of 'Unravelling the red thread' looks at why audience participation can't be left to chance at a corporate event, and what goes into designing a room where people want to get involved rather than watch from the sidelines.
At AVCOM, curating that comfort is part of how we plan entertainment.
Watch the full conversation: https://hubs.ly/Q04pMnmT0