What If

What If WHAT IF - Your One-stop Creative Events & Digital Agency. We believe in excellence, innovation, passion and collaboration.

🇮🇹Venchi unveils the “CHOCOVIAR WHO YOU ARE” campaign, introducing two new Chocoviar — Raspberry and Gianduia — to its i...
17/11/2025

🇮🇹
Venchi unveils the “CHOCOVIAR WHO YOU ARE” campaign, introducing two new Chocoviar — Raspberry and Gianduia — to its iconic collection.

What If brings to this campaign to life in a hybrid experience. Chocolate lovers are invited to discover their unique flavour personality through an interactive online quiz, and then immerse themselves in an exclusive chocolate tasting workshop at Grand Hyatt. There, participants can explore flavour pairings and uncover the multi layers of Chocoviar in multi sensorial touchpoints.

🌿Creation of a , an exclusive cocktail gala by Phillips Jewels at the Ming Pavilion of Island Shangri-La. An evening o...
07/11/2025

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Creation of a , an exclusive cocktail gala by Phillips Jewels at the Ming Pavilion of Island Shangri-La. An evening of glamour, live music, and a showcase of exquisite jewellery highlights of the Hong Kong Jewels Auction.
In partnership with A Diamond is Forever and Net-A-Porter.

🇰🇷🥂Ruinart at Frieze Seoul 2025This year, Ruinart featured the work of Franco-Swiss artist Julian Charrière as part of i...
31/10/2025

🇰🇷🥂Ruinart at Frieze Seoul 2025
This year, Ruinart featured the work of Franco-Swiss artist Julian Charrière as part of its “Conversations with Nature” series.
Charrière’s photolithography explores the relationship between ecosystems and human activity, debuted earlier in 2025 in Berlin and were displayed in Seoul alongside other exhibits.

🔴⚪️WI creates the overall creative direction and experiential design for launch across Asia such as Hong Kong, Thailand...
22/10/2025

🔴⚪️
WI creates the overall creative direction and experiential design for launch across Asia such as Hong Kong, Thailand and Korea, etc — shaping the concept, visual identity, and guest journey. The series brought DAOU’s California spirit to life through immersive storytelling, sensorial design, and curated interactions.
In Hong Kong, the launch culminated in an exclusive masterclass and dinner at , featuring a five-course pairing experience presented by Female Master Sommelier Gillian Ballance — marking DAOU’s first introduction to the city.

🔴The at offered collectors a luxury service to have their eligible, cork sealed Penfolds red wines (15+ years old) p...
30/09/2025

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The at offered collectors a luxury service to have their eligible, cork sealed Penfolds red wines (15+ years old) professionally assessed, authenticated, and re-corked by winemakers, including Chief Winemaker Peter Gago. This third-edition Hong Kong clinic provided a five star spa day for these aged wines guaranteeing their authenticity and longevity with a signed certificate.

🇭🇰 🇫🇷After a memorable 2024 Edition, The hosted once again their embracing the connections between the and busin...
27/06/2025

🇭🇰 🇫🇷
After a memorable 2024 Edition, The hosted once again their embracing the connections between the and business communities. The Gala hosted at celebrated the French in visual, audio, sensorial and culinary manner.

🔵🔴 hosted an at ’s Ballroom. Graced by VIPs from the and worlds, the celebrated and was hosted in support of...
28/05/2025

🔵🔴
hosted an at ’s Ballroom. Graced by VIPs from the and worlds, the celebrated and was hosted in support of four organisations championing the and across France and Asia including cellist

🧊☕️ transforms into a , experience that reflects ’s bustling . This running for 10 days allowed guests to taste ...
27/05/2025

🧊☕️
transforms into a , experience that reflects ’s bustling . This running for 10 days allowed guests to taste the new brought to you by Nespresso

💎This Mother’s Day, love finds its most radiant expression at LANDMARK in Central Hong Kong. Over 200 distinguished gues...
22/05/2025

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This Mother’s Day, love finds its most radiant expression at LANDMARK in Central Hong Kong.
Over 200 distinguished guests, including industry experts, LANDMARK’s esteemed clients, and a stellar lineup of celebrities—such as Michelle Wai, Best Actress of the 43rd Hong Kong Film Awards, Marf Yau, Grace Chan — alongside prominent Hong Kong and mainland influencers and media, gathered for the “The Gift of Forever” celebration, embarking on an extraordinary diamond journey.


🥂We only celebrate our once a year, and many of us welcome the big day by popping a bottle of - it’s a ; a and ...
20/05/2025

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We only celebrate our once a year, and many of us welcome the big day by popping a bottle of - it’s a ; a and . Inspired by these shared moments, partnered with and to launch a champagne collection that gives the Maison’s bottles a celebratory twist- and it was launched at with Hong Kong Skyline as background.

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