THE LOFT BRIDAL

THE LOFT BRIDAL The LOFT Bridal, a fashion buyer’s take on bridal

Featuring Alex Perry, Kyha Studios (One Day Bri

Named by VOGUE as The Style Maven For Modern Brides, The LOFT Bridal is the only bridal boutique in Hong Kong that offers unrivalled fashion expertise. Founded and led by a fashion buyer, The LOFT revolutionized the market with its refined aesthetics, and a design driven, experience-led approach to luxury bridal. An award-winning luxury bridal destination, The LOFT offers an exclusive and unparall

eled curation of the most covetable names in fashion. From the well-known to the newly discovered, from iconic designers to rising stars, it is a treasure trove for fashion lovers with deep appreciation for designs with a fresh perspective and a high fashion edge. Since its inception, the boutique has caught the eyes of acclaimed international publications as the "go-to bridal boutique" for an experience that delves beyond the expected, empowering discerning, modern brides to create their own fashion statements down the aisle.

ALEX PERRY | Here to impress — the Resort 2025 Strapless Longline Corset Gown in White Sequin  as seen on the beautiful ...
21/02/2025

ALEX PERRY | Here to impress — the Resort 2025 Strapless Longline Corset Gown in White Sequin as seen on the beautiful

Discover LOFT’s curation for your bridal celebrations — schedule an appointment with us to view.


VIVIENNE WESTWOOD - NOVA CAMILLE | The signature corset, refreshed. The Nova Camille is a redeveloped classic of , featu...
18/02/2025

VIVIENNE WESTWOOD - NOVA CAMILLE | The signature corset, refreshed. The Nova Camille is a redeveloped classic of , featuring a cinched waist with a generous neckline framing the décolletage to reference the historic corset style of the 15th century.

Schedule an appointment with Loft to view.

JAS VEIL |  veil styled against the quiet and poetic beauty of Kyoto, as seen on  Shot by
16/02/2025

JAS VEIL | veil styled against the quiet and poetic beauty of Kyoto, as seen on

Shot by

LOFT BRIDE IN WESTWOOD | Another look at the wedding outfit of Loft Bride  wearing a chic Vivienne Westwood gown that is...
09/02/2025

LOFT BRIDE IN WESTWOOD | Another look at the wedding outfit of Loft Bride wearing a chic Vivienne Westwood gown that is as playful as it is statement-making.

Shot by

VOGUE BRIDE - ELLY SOFOCLI | Details of the wedding look of  wearing  for her special day. As seen on  Photos by
07/02/2025

VOGUE BRIDE - ELLY SOFOCLI | Details of the wedding look of wearing for her special day.

As seen on
Photos by

NEW ARRIVALS | The chic answer to all your wedding celebration needs — from rehearsal dinners to after parties, .co brin...
04/02/2025

NEW ARRIVALS | The chic answer to all your wedding celebration needs — from rehearsal dinners to after parties, .co brings an array of party dresses that suit any fashionable occasion.

View our expertly curated edit now at LOFT.

VIKTOR&ROLF - NEWNESS | Just arrived at LOFT, Viktor&Rolf’s latest FW25 Mariage collection, a fusion of modern elegance ...
31/01/2025

VIKTOR&ROLF - NEWNESS | Just arrived at LOFT, Viktor&Rolf’s latest FW25 Mariage collection, a fusion of modern elegance and avant-garde designs. Staying true to their iconic aesthetic, the collection is defined by bold bow accents, intricate floral embroidery, and ethereal organza textures crafted from luxurious fabrics.

Schedule an appointment with us to view in person.

LOFT BRIDE IN VIKTOR&ROLF | Sculptural creations of  for the modern bride seeking bridal fashion with an edge. Worn by b...
27/01/2025

LOFT BRIDE IN VIKTOR&ROLF | Sculptural creations of for the modern bride seeking bridal fashion with an edge. Worn by beautiful Loft Bride .

Shot by

LOFT BRIDE IN WESTWOOD | A playful and chic gown that makes an impression — as seen on beautiful Loft bride  Photographe...
25/01/2025

LOFT BRIDE IN WESTWOOD | A playful and chic gown that makes an impression — as seen on beautiful Loft bride

Photographer:

BEHIND THE LOFT | Meet Jacqueline (), the Founder and Creative Director of The Loft Bridal. As a fashion expert, Vogue C...
19/01/2025

BEHIND THE LOFT | Meet Jacqueline (), the Founder and Creative Director of The Loft Bridal. As a fashion expert, Vogue Contributing Editor and Vogue Bride herself, Jackie ensures that Loft strives to be and remains a luxury bridal boutique with a fashion edge, delivering an unparalleled curation and fresh discoveries that are unmatched in the bridal space.

Photos by

VOGUE BRIDE IN ELLY SOFOCLI | Another look at the wedding look of  — wearing , a designer best known for her ethereal go...
17/01/2025

VOGUE BRIDE IN ELLY SOFOCLI | Another look at the wedding look of — wearing , a designer best known for her ethereal gowns with flowing silhouettes and contemporary edge.

As seen on
Photos by

VOGUE BRIDE IN ELLY SOFOCLI | At the villa wedding of  and  in New Zealand. For her special day, Maia wore , a designer ...
16/01/2025

VOGUE BRIDE IN ELLY SOFOCLI | At the villa wedding of and in New Zealand.

For her special day, Maia wore , a designer she modelled for during their showroom appointments at NY Bridal Week where we met. It feels so special to see her now as a bride — a full-circle moment of artistry. Congratulations to the beautiful couple 🤍

As seen on
Photos by

KELLY in ALEX PERRY | Kelly Cheung  radiating in our Alex Perry Bride gown as Best Actress nominee.  from  Styles by
14/01/2025

KELLY in ALEX PERRY | Kelly Cheung radiating in our Alex Perry Bride gown as Best Actress nominee.

from
Styles by

VIKTOR & ROLF MARIAGE | Wedding wardrobe as a fashion statement. A timeless moment that will stand the test of time. LOF...
10/01/2025

VIKTOR & ROLF MARIAGE | Wedding wardrobe as a fashion statement. A timeless moment that will stand the test of time.

LOFT brides come to us not for gowns that everyone else is wearing — they seek a truly personalised experience, a fashion edge, and an inspired curation of exclusive pieces.

from
As seen on Loft bride

THE LOFT VISION | As we commence the year, we’d like to take the opportunity to welcome you inside The Loft — a tour of ...
06/01/2025

THE LOFT VISION | As we commence the year, we’d like to take the opportunity to welcome you inside The Loft — a tour of our essence, our curation, and the fashion expertise that makes your experience with us one-of-a-kind. Swipe to discover.

NEWHITE NALU | Fluid movement and soft drapes for the modern bride — a gown that mimics gentle waves, creating a clean a...
04/01/2025

NEWHITE NALU | Fluid movement and soft drapes for the modern bride — a gown that mimics gentle waves, creating a clean and balanced yet sensual look with the liquid satin slip and cowl back.

Shop our curation of by appointment.

Editorial by Loft Bespoke
Photographed by
Styled by

A toast to , as they turn the final page of a truly beautiful chapter, leaving behind a legacy of inspiration and unforg...
02/01/2025

A toast to , as they turn the final page of a truly beautiful chapter, leaving behind a legacy of inspiration and unforgettable artistry.

In the early days of LOFT, we found Ellermann Flower Boutique in their office in Wong Chuk Hang after hearing silence from many other vendors we had reached out to. Diane of Ellermann welcomed us with support, embodying the true essence of a visionary. From our very first meeting, her shared passion for artistry and nurturing spirit cultivated a partnership as exquisite and thoughtful as her floral creations.

As Ellermann comes to a close, we reflect on the beauty we’ve created together. Diane’s inspiration will forever bloom in our hearts, a reminder of the magic of collaboration and the strength of support from fellow female entrepreneurs.

Thank you, Ellermann, for believing in and loving us from the beginning. Your legacy is deeply woven into the fabric of our journey, and we will always treasure the seeds of creativity and support you’ve sown.

Wishing you boundless success as you embark on your next chapter.

With heartfelt gratitude and warmest wishes,
The Loft Team

Photographer:

END OF YEAR | As 2024 comes to a close, we reflect and celebrate what a year it has been — with all the incredible miles...
31/12/2024

END OF YEAR | As 2024 comes to a close, we reflect and celebrate what a year it has been — with all the incredible milestones and the beautiful brides who made this year unforgettable.

This year saw the launch of our sister brand . Designed for the modern bride, JAS reimagines quintessential wedding accessories with a modern flair, showcasing noble fabrics, and unparalleled expertise. We then took the brand to the global stage at the NY Bridal Fashion Week, connecting with industry leaders and tastemakers, and sharing our vision of deeply artistic and visually informed collections.

Above all, this year has been about you, our brides. Each story and every smile has inspired us to continue pushing boundaries. From intimate ceremonies to grand celebrations, we’ve had the privilege of helping countless brides bring their dream wardrobe to life. Last month, we marked our 7th anniversary in the most meaningful way — by celebrating our LOFT Brides. Sharing their immortalised moments has been a true highlight of the year.

As we look ahead to 2025, we are filled with excitement for what’s to come — more moments, more creativity, and more love.

To all our brides, partners, and supporters: thank you for being part of our journey. Here’s to another year of magic and milestones.

Address

23/F, Emperor Hollywood Centre, 151 Hollywood Road
Hong Kong

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Welcome to The LOFT Bridal, a fashion buyer’s take on bridal.

The LOFT Bridal offers an editorial perspective on weddings, assembling an exceptional repertoire of gowns and accessories handpicked from fashion vanguards who are changing the conversation on bridal today, a fresh and directional collection running the gamut from luxe sophistication to effortless bohemian, from sculptural minimalism to full-on volume and glamour.

Tailored individual appointments come with a personal consultation with founder and creative visionary Jacqueline Au, a former buyer for luxury fashion houses and invaluable sartorial advisor, who assists brides in finding everything they need for the big day and beyond.