
19/08/2025
๐ I want to thank everyone over the past couple of weeks who has reached out and checked in on me after I shared a little insight into my recent investment working with a business mentor in the wedding industry. Itโs been overwhelming to see how many of my words have resonated with others, and Iโm so grateful to those who wanted to hear my story.
As many of you know, I never took maternity leave after having either of my children. This business has always been something I do very much for me, they say do your hobby for a living and youโll never work a day in your life. It has carried me through the challenges (and joys) of motherhood, but beyond that, I do it for my family and for the wonderful clients I adore working with.
When I first considered this mentoring programme, some of you will remember the lengths and sacrifices I made to invest, believing it would be the right step forward for me and my family. My hope was to gain another perspective on my business, support with mindset when needed, and perhaps some guidance through industry connections.
However, my personal experience of the programme hasnโt aligned with those expectations. For me, it didnโt feel like the right fit, and I decided not to continue. One thing I realised along the way is that I didnโt want to feel like just another โname on a listโ of successes attributed to someone else. The achievements Iโm proud of are the result of my own hard work and sacrifices, and I want them to reflect my journey, not simply be credited elsewhere.
That was a really difficult choice, especially after such a big financial commitment, but one I felt was right for me and for my vision of Primrose Avenue.
Many people have asked whether Iโve been able to recover the investment and while of course it would be wonderful to put that money towards family memories or even my own wedding, the reality has been more complicated.
Iโm sharing this not to criticise anyone personally, but to be open about my own journey. If my story helps even one other creative feel less alone in navigating these kinds of decisions, then itโs worth it. ๐
Photography credi@emilyjayneweddings
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