Dotted Lines

Dotted Lines Independent Events Consultant, taking the stress away from planning and delivering events by sharing 20 years of experience and knowledge

I spend much of my working life as an EventProf solving problems. Sometimes, the problems are entirely of my own making....
09/09/2026

I spend much of my working life as an EventProf solving problems.

Sometimes, the problems are entirely of my own making.

Regardless of the source of the problem, the answer rarely appears while staring at a laptop.

Give me a long walk, a decent view and a couple of hours with friends, away from notifications, and I can usually untangle whatever I'm stuck on 🥾

Sometimes stepping away long enough helps you think clearly.

So, go on. Touch grass!!

Annual strawberry production review 💼 🍓Last year: approximately 2.5 strawberries.This year: forecasted output of 5 straw...
23/08/2026

Annual strawberry production review 💼 🍓

Last year: approximately 2.5 strawberries.

This year: forecasted output of 5 strawberries.

That's a 100% increase year-on-year 📈

The shareholders are delighted and the board remains cautiously optimistic.

Expansion plans are under consideration.

Admittedly, my brother's alpaca farm is producing strawberries by the bucket load, while I'm celebrating individual pieces of fruit, but success should always be measured against your own benchmarks.

Looking forward to another year of strong growth 😅

Confession time… absolutely loving AI. It hasn’t taken over my event projects or my business, but it’s helping me with s...
18/08/2026

Confession time… absolutely loving AI. It hasn’t taken over my event projects or my business, but it’s helping me with something else I love – spreadsheets 📈

The sh&t hot excel formulas it’s helping me come up with are 🔥🔥🔥

Something I'm always trying to get better at is treating downtime with the same level of commitment as work.It's surpris...
14/08/2026

Something I'm always trying to get better at is treating downtime with the same level of commitment as work.

It's surprisingly easy to protect a client meeting but much harder to protect time for yourself.

So I've been experimenting with keeping Fridays lighter where possible. Time for work admin, the gym, life admin, and occasionally remembering that work isn't supposed to fill every available hour.

I'm not claiming perfection, and there are still plenty of Fridays that end up becoming work days.

But building a business that works for your life is just as important as building a successful business.

Work in progress.

While attending a meeting at the NEC recently, I looked down from an upper level and spotted something suspicious.Two me...
12/08/2026

While attending a meeting at the NEC recently, I looked down from an upper level and spotted something suspicious.

Two members of the production team - Douglas Holliday & Noah Winfield - quietly disappeared, and naturally, I followed their progress from a distance.

It turns out they were attempting to gain access to another exhibition so they could look at exhibition structures and print finishes.

Imagine sneaking into Glastonbury. But for print finishes. That level of enthusiasm is genuinely impressive 🤣

To be fair, this is exactly why they're brilliant at what they do. The rest of us see exhibition stands. Production managers see construction techniques, materials and opportunities to learn something new.

I'd like everyone to meet Byron. Byron is an alpaca. Byron has absolutely no respect for personal space.I went to visit ...
06/08/2026

I'd like everyone to meet Byron. Byron is an alpaca. Byron has absolutely no respect for personal space.

I went to visit my brother's alpaca farm and somehow ended up being kissed by one of the residents.

I'm not entirely sure what alpaca etiquette is, but I'm fairly confident this means we're friends now.

This wasn't how I expected to spend my day – but it was nice time off from the grind!

I've had a temporary office assistant🐶Excellent company - 10/10 would recommend❤️Choice of foot warmer in the UK's tempe...
29/07/2026

I've had a temporary office assistant🐶

Excellent company - 10/10 would recommend❤️

Choice of foot warmer in the UK's temperatures? Zero stars, would not recommend☀️😂

Barcelona is one of my favourite cities 😍 When I recently got the chance to go back, I spent most of my time running bet...
16/07/2026

Barcelona is one of my favourite cities 😍

When I recently got the chance to go back, I spent most of my time running between venues and meetings. Classic event professional behaviour!

The site visits were productive, but I had approximately four minutes to enjoy Barcelona itself.

Thankfully, that was just enough time for churros...

Which, in my opinion, should be considered an essential part of every successful site visit 😁

One of my favourite parts of events is backstage during the build  🛠️💻😍This pic was from behind a HUUUUUUUGE LED wall I ...
30/06/2026

One of my favourite parts of events is backstage during the build 🛠️💻😍

This pic was from behind a HUUUUUUUGE LED wall I watched being installed.

It's an incredible combination of rigging, engineering, technology and a lot of very skilled people making it all work.

I know I'm supposed to be focusing on the event itself, but I could happily spend all my time geeking out over how people construct such big tech.

Anyone else fascinated by what goes on behind the scenes, or am I the only ?

On another point, where did the geek/nerd emoji go?

Whoever wrote this deserves a raise 😂Sending solidarity to all the marketing and event profs working at Cannes Lions Int...
26/06/2026

Whoever wrote this deserves a raise 😂

Sending solidarity to all the marketing and event profs working at Cannes Lions International Festival of Creativity this week, braving the Croisette in 30°C+ heat ☀️🫠

Hope your drinks are cold and the air conditioning is even colder 💙

Thanks for sending this snap on the Elevate Mentoring WhatsApp group, Jules Carey - made my day 😂

Address

Manchester

Alerts

Be the first to know and let us send you an email when Dotted Lines posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Dotted Lines:

Shortcuts

Share

Category