Seen, 7th Floor The Tea Building, 56 Shoreditch High Street, London (2026)

29/11/2022

𝗜𝗔𝗕 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗨𝗽𝗳𝗿𝗼𝗻𝘁𝘀…𝗯𝘂𝘁 𝘄𝗶𝘁𝗵 𝗮 𝗧𝗶𝗸𝗧𝗼𝗸 𝘁𝘄𝗶𝘀𝘁✨

An experience to educate, inspire and connect!

The SEEN team took over Soho’s iconic Phonica Record Store and the Vinyl Factory 📀

invited guests to step into the 'For you Feed' and explore ‘what starts on TikTok, doesn't stay on TikTok’. Content focused on what was new for 2023 to engage audiences and push authentic brand collaboration.

To create a point of difference from the usual 16:9 keynote, we created an immersive experience positioning 9:16 screens around the venue to create intimate content moments and create the For You Feed immersion feel.

The content was streamed around the venue from the main stage which played with layered LED screens to create depth allowing different content to be shown simultaneously

Check our next post for the set up...

01/11/2022

𝐓𝐢𝐤𝐓𝐨𝐤: 𝐂𝐞𝐥𝐞𝐛𝐫𝐚𝐭𝐢𝐧𝐠 𝐍𝐄𝐖𝐆𝐄𝐍 𝐝𝐞𝐬𝐢𝐠𝐧𝐞𝐫𝐬 𝐰𝐢𝐭𝐡 𝐭𝐡𝐞 𝐁𝐅𝐂 🪩

Guests dined in the Magistrates Ballroom at The NoMad Hotel London, a historic London space and were greeted by a three metre high screen showcasing the LFW NEWGEN designer shows putting them at the heart of the event ❤️

TikTok trend inspired cocktails were poured while guests made use of the beautiful floral photo moment, created by the amazing Sage Flowers. Sage have set up FutureFlowers, the country’s first free training course for for non-white ethnicity people to learn the basics of floristry and we were lucky enough to have Jeb Jayne, one of their future florists on site with us 💐

It's been an enjoyable and rewarding experience working on this project for TikTok and British Fashion Council helping them to celebrate the creatives of the future.

Images by:

26/10/2022

𝐓𝐢𝐤𝐓𝐨𝐤: 𝐂𝐞𝐥𝐞𝐛𝐫𝐚𝐭𝐢𝐧𝐠 𝐍𝐄𝐖𝐆𝐄𝐍 𝐝𝐞𝐬𝐢𝐠𝐧𝐞𝐫𝐬 𝐰𝐢𝐭𝐡 𝐭𝐡𝐞 𝐁𝐅𝐂 🪩

We partnered with to celebrate NEWGEN designers during an intimate evening of dinner, DJ Sets from and a live performance from ✨

The main space boasted a bespoke-fabricated mirrored TikTok clef along with a curated and detailed tablescape, which included custom TikTok-engraved compact mirrors with each guests name written on the inside.

The use of mirror was based on the concept of reflection - with guests looking into the mirrored tables to look at themselves and see their reflection back, to acknowledge their achievements and their place at the table.

The intricate painted walls were also reflected in the tables and mirrored sculpture to create a dream like state in the room. ☁️

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17/10/2022

𝐓𝐢𝐤𝐓𝐨𝐤 𝐄𝐝𝐢𝐧𝐛𝐮𝐫𝐠𝐡 𝐅𝐫𝐢𝐧𝐠𝐞 𝐅𝐞𝐬𝐭𝐢𝐯𝐚𝐥 𝟐𝟎𝟐𝟐 🎤

Today we show you the behind the scenes of Edinburgh Fringe Festival 2022, these renders were made a reality by our amazing team. 🖌️

The Edinburgh Fringe Festival is the single greatest celebration of arts and culture in the world, taking place for three weeks every year in August. With hundreds of stages and thousands or participants The Fringe is a place to be seen or be found! so we supported by developing the creative identity for their Fringe presence!

13/10/2022

𝐓𝐢𝐤𝐓𝐨𝐤 𝐄𝐝𝐢𝐧𝐛𝐮𝐫𝐠𝐡 𝐅𝐫𝐢𝐧𝐠𝐞 𝐅𝐞𝐬𝐭𝐢𝐯𝐚𝐥 𝟐𝟎𝟐𝟐 🎤

Marlins Wynd Dinner: We hosted a 40 person creator dinner, it was held at Marlins Wynd where tables were streamed with splash and razz, neon lights and flower arrangements. ⚡️

Secret Gig: After the creators dinner the secret gig took place in a Spiegel tent, with attendance from the ticket holders won from The Mound and other attendees, they sat down for a comedy gig hosted by a celebrity guest! 🤩

The Edinburgh Fringe Festival is the single greatest celebration of arts and culture in the world, taking place for three weeks every year in August. With hundreds of stages and thousands or participants The Fringe is a place to be seen or be found! so we supported TikTok by developing the creative identity for their Fringe presence!

Images by

11/10/2022

𝐓𝐢𝐤𝐓𝐨𝐤 𝐄𝐝𝐢𝐧𝐛𝐮𝐫𝐠𝐡 𝐅𝐫𝐢𝐧𝐠𝐞 𝐅𝐞𝐬𝐭𝐢𝐯𝐚𝐥 𝟐𝟎𝟐𝟐 🎤

The Mound: 9 days of live activation, 3 bespoke containers, 7,000 coffees given away, 4,000 prizes and 150 secret gig tickets. This activation was about driving brand awareness and inspiring consumers to explore the Find More Funny campaign. Located in a high footfall area, next to a circle spot for the street performers, meant that the mound drew large crowds. Highlighting the TikTok relationship with Edinburgh Fringe we created a space where the public could watch the shows from an elevated advantage and take a break, grab a coffee & be in with the chance to win exclusive prizes as well as join us at a Secret Gig. 🎪

The Royal Mile: The epicentre of the Fringe, the totem was designed to echo the 12 poster totems which used to be on the Royal Mile to promote people’s shows. Ours was 6 metres high, 2 sided, live for 24 days and had 288 hours of content changed throughout the duration of the festival. It was a perfect mix of the Find More funny campaign and creator content from those invited to take part and local talent. 🎭

The Edinburgh Fringe Festival is the single greatest celebration of arts and culture in the world, taking place for three weeks every year in August. With hundreds of stages and thousands of participants The Fringe is a place to be seen or be found! so we supported by developing the creative identity for their Fringe presence! ✨

Images by

11/10/2022

𝐓𝐢𝐤𝐓𝐨𝐤 𝐄𝐝𝐢𝐧𝐛𝐮𝐫𝐠𝐡 𝐅𝐫𝐢𝐧𝐠𝐞 𝐅𝐞𝐬𝐭𝐢𝐯𝐚𝐥 𝟐𝟎𝟐𝟐 🎤

The Mound: 9 days of live activation, 3 bespoke containers, 7,000 coffees given away, 4,000 prizes and 150 secret gig tickets. This activation was about driving brand awareness and inspiring consumers to explore the Find More Funny campaign. Located in a high footfall area, next to a circle spot for the street performers, meant that the mound drew large crowds. Highlighting the TikTok relationship with Edinburgh Fringe we created a space where the public could watch the shows from an elevated advantage and take a break, grab a coffee & be in with the chance to win exclusive prizes as well as join us at a Secret Gig. 🎪

The Royal Mile: The epicentre of the Fringe, the totem was designed to echo the 12 poster totems which used to be on the Royal Mile to promote people’s shows. Ours was 6 metres high, 2 sided, live for 24 days and had 288 hours of content changed throughout the duration of the festival. It was a perfect mix of the Find More funny campaign and creator content from those invited to take part and local talent. 🎭

The Edinburgh Fringe Festival is the single greatest celebration of arts and culture in the world, taking place for three weeks every year in August. With hundreds of stages and thousands of participants The Fringe is a place to be seen or be found! so we supported by developing the creative identity for their Fringe presence! ✨

10/10/2022

𝗪𝗼𝗿𝗹𝗱 𝗠𝗲𝗻𝘁𝗮𝗹 𝗛𝗲𝗮𝗹𝘁𝗵 𝗗𝗮𝘆 ❤️🌍

Working in this industry can be tough. Event’s aren’t easy..long hours, unpredictable changes, anxieties, stress and so on 🤯

It’s important to look after yourself, and it’s easy to forget how you can.

So, we asked the Seen Presents team their top tips on how they look after themselves whilst working in events! 💫

We hope these tips can help and support our fellow event industry workers - or help anyone that comes across this post! ❤️

05/10/2022

𝗧𝗶𝗸𝗧𝗼𝗸 - 𝗠𝗮𝗻𝗰𝗵𝗲𝘀𝘁𝗲𝗿 𝗣𝗿𝗶𝗱𝗲 𝟮𝟬𝟮𝟮 🌈

We worked with this year at Manchester Pride to deliver their activation space and parade float!
Manchester Pride is the ‘party protest’. It is part of the largest LGBTQIA+ liberation movement in the world, celebrating q***r people, culture, and expression as loudly and publicly as possible💥

TikTok is a haven for the LGBTQI+ community, and we were tasked with creating a safe space for everyone to express themselves however they choose to, with the chance to get glam treatments by makeup artist 💅🏻

The TikTok sanctuary was created to encourage visitors to get glammed up and express themselves. Still, more importantly, we created a space for people to truly be themselves ❤️

Images by

05/09/2022

𝙏𝙞𝙠𝙏𝙤𝙠 𝙃𝙮𝙥𝙚𝙧𝙡𝙤𝙘𝙖𝙡 - 𝙈𝙖𝙣𝙘𝙝𝙚𝙨𝙩𝙚𝙧

We teamed with to put on this Hyperlocal event at the Ducie Street Warehouse in Manchester. We had a day of sessions including a Creator Panel with , and (half of the podcast) followed by an acoustic performance and drinks reception, BBQ food (with the cutest multicoloured bagels) and cocktails curated by ! 🍸

It was super important to TikTok to show up in Manchester and have a local event within the city, given Manchester has such a strong Creator network. TikTok also used the event as a chance to tell guests that they are also showing up at Manchester Pride.

We upgraded the venues already amazing decor with products from local LGBTQ+ businesses such as QueerLit (book shop), Floss Burns (prints) and Feel Good Club (candles and room spray). As offerings throughout the day we provided a bunch of swag - belt bags, bucket hats, laptop stickers, pin badges, you name it! 🔥

The day was put together to educate and inspire creators on how to get the best of the platform, with a fully packed TikTok Shop Education session and inspirational Creator Panel including a Q+A with the creators, who shared their advice to aspiring creators. 💡

We loved working on this event as it gave a real sense of community in the local Manchester area, where will we go next!?📍

22/08/2022

𝐓𝐢𝐤𝐓𝐨𝐤 𝐂𝐚𝐧𝐧𝐞𝐬 𝐋𝐢𝐨𝐧𝐬 𝟐𝟎𝟐𝟐: 𝐑𝐞𝐧𝐝𝐞𝐫 𝐭𝐨 𝐑𝐞𝐚𝐥𝐢𝐭𝐲 ✍️

Today we show you the behind the scenes of Cannes Lions 2022, these renders were made a reality by our amazing team.

Working with to bring their All Access campaign to life across 4 locations at the iconic Cannes Lions marketing festival.

Facilitating all event design and production from set build through to furniture and dressing curation as well as UX design and AV.

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29/11/2022

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