18/12/2025
Recent research shows that the adoption of AI in UK charities has jumped from 57% in 2024 to 77% in 2025.
What’s striking isn’t just the tech uptake - it’s how it’s being used to reshape donor engagement, campaign design and operational efficiency.
At Exceed Giving, we believe the tools matter, but only when paired with thoughtful service and real human connection. We’re watching these changes closely, and ready to help our partners stay ahead of the curve.