28/01/2025
We asked, and here’s what you said:
✨ Instagram: 63%
✨ Your website: 23%
✨ Wedding fairs: 9%
✨ Word of mouth: 6%
It’s clear—your social media presence is key to securing those gigs! But getting enquiries is only half the battle—converting them into bookings is the real win, right?
We asked our Sales & Marketing experts for their top tips to convert Instagram DMs into bookings:
1️⃣ Set up automated replies—share key info like links to your website, pricing, availability checker or, even better your booking page (so you’re always one step ahead).
2️⃣ Add FAQs to your Instagram DMs—you can set up to four FAQs that help potential customers get instant answers to their questions (without you ever having to even reply)
3️⃣ Link your website or booking page in your bio—if you need multiple links you can use tools like Lnk.bio or Linktree.
4️⃣ Reply promptly—couples love quick responses, and if you're quick you'll secure a booking before your competitors swoop in.
5️⃣ Create a FAQ highlight—make it easy for couples to find details like availability, pricing, and services without having to ask.
6️⃣ Make booking easy—use a tool like go book it to handle bookings directly, no faff required.
our Instagram isn’t just a portfolio; it’s a booking machine waiting to happen. You just need to make a few minor tweaks...
What’s your top tip for converting enquiries? Share below! 👇