28/07/2026
5 things I think some children's sports providers still get wrong.
Having worked with hundreds of children over the years, I've noticed a few things that can make a huge difference to whether a child falls in love with a sport, or never wants to come back.
1️⃣ Making winning more important than enjoyment.
2️⃣ Forgetting that every child develops at a different pace.
3️⃣ Focusing on mistakes instead of celebrating effort and improvement.
4️⃣ Not communicating enough with parents about how their child is progressing.
5️⃣ Forgetting that confidence often matters more than technique, especially in the early years.
The reality is that most children won't become elite athletes, and that's absolutely fine.
If they leave a session smiling, feeling more confident than when they arrived, having made new friends and looking forward to next week, that's a huge success.
The sporting skills will come with time. A love of sport starts with the experience.
What would you add to the list? 👇