19/05/2026
Recently I have had requests for digital downloads of my illustrations from people who are designing their own wedding stationery.
After considering it, I have decided it is something I will not be providing and thought I would explain why.
The USP of my business is my UNIQUE , original artwork and I feel mass-produced digital files could cheapen my brand.
Secondly - copyright infringement. It is easy to make unauthorised copies, share it with others, or put through AI. Cynical as it sounds this is currently a problem for many artists and designers.
Lastly, the loss of quality control. When the customer is responsible for designing/printing the stationery themselves this could affect the way my artwork is presented and perceived.
What are your thoughts?