10/08/2026
As part of our ongoing partnership with London Northwestern Railway, TeamBA supported the delivery of a standout Comic Con activation at the NEC this weekend, designed to promote great value advanced fares.
Across the NEC, we helped shape the experience by designing a suite of digital assets that guided attendees through the activation. We also used our T3 modular framework to create a dedicated photo backdrop, giving Comic Con visitors the perfect spot to capture their costumes.
To complete the experience, we facilitated a seamless process for attendees to scan a QR code, submit a short form, and receive a high‑quality photo of themselves — creating a memorable takeaway while driving meaningful engagement for the client.
A huge well done to everyone that planned, designed and the promotional staff that delivered this for us on the day.
