07/05/2026
// 12 2025, ECB-Projection
Marking a historic transition with a city-wide visual experience!🇪🇺
At the turn of the year, Bulgaria adopted the Euro accompanied by a large-scale projection that connected the countdown on New Year’s Eve directly to the ECB, building anticipation for the moment of change.
Right after midnight, the experience transformed into a welcoming show that continued into the first ten days of January, extending the celebration beyond a single night.
The entire show was conceived and produced by our team, combining storytelling with real-time generated visuals.
A dynamic background system, driven by EU key figures, adapted continuously to highlight different messages, while informative content introduced the new Euro coins alongside greetings in all European languages.
From data-driven visuals to celebratory storytelling, the installation turned a monetary shift into a shared, immersive moment.
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