Jelly Bean Entertainment was founded in 2008 by Troy, who began by crafting feeders for reptiles, his lifelong passion. As his love for animals grew, so did his desire to share it with others, leading to the creation of captivating reptile shows. In 2014, Troy expanded into children's entertainment with a mobile setup, adding bouncy castles to his repertoire and eventually branching out into ballo
ons, concession equipment, and even bringing Nerf parties to the province. Over time, Jelly Bean Entertainment offered many fun services, including face painting, balloon twisting, flamingo setups, and mascot character visits — but as the business evolved, these services were phased out to make room for new, exciting offerings. In 2020, Jelly Bean Entertainment became complete with the addition of Heather, Troy’s life and business partner, who brought her background in Early Childhood Education to the table. Their partnership proved to be the perfect pairing, blending passion and expertise. Over the years, they expanded their services to include Glow Parties, Movie Parties, Sleepover Tents, and more. In 2024, they took a leap of faith and opened a new space at The Village Shopping Centre, where they began offering Camp Jelly Bean — a fun and engaging camp experience for children. The new location also allowed them to host a variety of events, including birthday parties, bachelorette and baby showers, and other small gatherings, continuing to bring joy and excitement to families across the province.