The Wedding Planners Institute of Canada

08/08/2025

NEW MASTER CLASS COURSE ANNOUNCEMENT

IG LIVE:
WPIC Inc. & Camelia Lambru
Wednesday, August 13, 2025
12 pm EST/ 18:00 CEST
📍

We’re going LIVE to share something truly special:
A groundbreaking certification course created to unite Italian and North American wedding professionals so we can better understand each other, collaborate with ease, and create unforgettable weddings in Italy 🇮🇹

Developed by WPIC Inc. and Italian Wedding Expert, Camelia Lambru, this course is designed to bridge the cultural, legal, and service gaps that sometimes stand in the way of extraordinary destination weddings.

Whether you’re based in Italy or North America, this program is about building respectful, successful partnerships and creating magic for your clients, together.

🎙️ Join the IG Live to hear us talk about what you can expect from the course, as well as:
✨ The Key Cultural Differences That Affect Planning & Communication
✨ What Both Sides Need to Know to Work Seamlessly Together
✨ How This Certification Strengthens Your International Credibility

Bring your questions and curiosity. We’ll see you there! 🥂
___

Per la prima volta in Italia, un corso certificato da un’associazione americana, pensato per i professionisti del wedding italiani che vogliono lavorare con clienti nordamericani.

Un corso di certificazione innovativo, creato per mettere in connessione diretta i professionisti del wedding italiani e nordamericani.

Creato da WPIC Inc. in collaborazione con l’esperta italiana Camelia Lambru.

💬 In diretta parleremo di:
✨ Differenze culturali che influenzano la pianificazione
✨ Come lavorare al meglio da entrambe le parti
✨ Vantaggi della certificazione per la tua carriera

Se vuoi far crescere il tuo business e connetterti con colleghi internazionali, non perderlo. Ci vediamo live!

07/08/2025

New Masterclass Announcement!
📣 Calling all Italian & North American wedding professionals!

We’re thrilled to officially announce our brand-new & Masterclass created to bridge cultures, elevate standards, and build seamless destination wedding experiences between Italy & North America.

Whether you’re an Italian wedding pro wanting to attract and wow North American couples, or a North American planner ready to confidently plan weddings in Italy, this certification course is for YOU.

What’s Inside the Masterclass:
✅ Cultural expectations: North American vs Italian clients
✅ Communication styles + workflow strategies for smooth collaborations
✅ Insider knowledge to build trust, avoid misunderstandings, and create unforgettable weddings, together.

🎓 Delivered weekly online with live sessions, tools, templates, and a chance to graduate in ITALY 🇮🇹

👉 Spots are limited. Get ready to become the planner international couples can’t wait to hire.
__

Nuovo Annuncio Masterclass!
📣 Un invito speciale per tutti i professionisti del wedding in Italia e Nord America!

Siamo entusiasti di annunciare ufficialmente la nuovissima Masterclass x creata per unire le culture, elevare gli standard e costruire esperienze di matrimonio da sogno tra l’Italia e il Nord America.

Che tu sia un professionista italiano che vuole attrarre e stupire coppie nordamericane, o un wedding planner nordamericano pronto a organizzare matrimoni in Italia con sicurezza, questo corso di certificazione è pensato per TE.

Cosa troverai nella Masterclass:
✅ Aspettative culturali: clienti nordamericani vs italiani
✅ Stili di comunicazione + strategie di lavoro per collaborazioni efficaci
✅ Conoscenze esclusive per costruire fiducia, evitare incomprensioni e creare matrimoni indimenticabili, insieme.

🎓 Lezioni settimanali online con sessioni live, strumenti, templates e la partecipazione alla serata esclusiva di consegna del diploma in ITALY 🇮🇹

👉 I posti sono limitati. Preparati a diventare il fornitore certificato che le coppie americane non vedono l’ora di assumere.

https://wpic.ca/courses/italian-weddings-masterclass-international-wedding-planner-certification/

05/08/2025

Have you booked your FREE ticket yet???

Register Now!
https://go.bookmoreweddingssummit.com/registration?am_id=danielle3954

Who is this conference for?
All Wedding Professionals

Speakers:
WPIC Alumni, Krista Olynyk
WPIC Co-founders, Danielle Andrews and Tracey Manailescu
Marketing Specialist, Becca Poutney
And over 40 more experts...

When:
August 18-22, 2025

Where:
Online

If leads have slowed down, bookings feel like a battle, and ghosting is driving you nuts… you’re not imagining it.

The wedding industry is shifting, and what used to work just isn’t cutting it anymore. You’re doing everything “right”...serving your clients well, showing up online, maybe even running ads…but still not getting consistent bookings from ideal clients.

You’re not alone.

That’s why we're so excited to invite you to something that’s actually working right now for wedding pros...
The Book More Weddings Summit
Happening August 18th–22nd
And yes, your ticket is 100% free!

This 5-day virtual event brings together over 45 wedding industry experts across 5 learning tracks covering everything from lead generation to AI.

You’ll learn exactly how to:
✅ Hear “We already know we want you” from your next inquiry
✅ Stand out in a saturated market without slashing your prices
✅ Stop wasting time on flaky leads and inconsistent marketing
✅ Create a sustainable flow of ideal clients even when things are slow
And the best part? You get to pick and choose what works for you. It’s not about giving you a million new things to do.

It’s about giving you the exact strategies that are working right now, so you can book more weddings without working 60+ hours a week.

Tracey and Danielle will be speaking on Working Destination Weddings the Right Way: Legal, Respectful & Profitable, and we can’t wait for you to join us!

Register Now!
https://go.bookmoreweddingssummit.com/registration?am_id=danielle3954

30/07/2025

29/07/2025

The Real Cost of Undercharging (why you might be losing more than you think)

Undercharging as a wedding planner costs more than just money—it leads to burnout, low-value clients, and business stagnation. Learn how to price for profit and sustainability.

08/07/2025

Helping Clients Understand What’s Realistic Within Their Wedding Budget:

July 7, 2025 by WPICHelping Clients Understand What’s Realistic Within Their Wedding Budget By Tracey Manailescu, WPIC Co-founder As wedding planners, one of our most important and delicate responsibilities is helping couples align their wedding dreams with the realities of their budget. Money con...

03/07/2025

🌟WPIC Planner of the Month: July Spotlight! 🌟

We are thrilled to announce that Alyssa Mauro, WPICC, DWC, CWD of .ca is our WPIC Planner of the Month for July! 🎉

https://wpic.ca/business-of-weddings/wpic-planner-of-the-month-alyssa-mauro/

Based in Concord, Ontario, Alyssa and her team at Event Shoppe by Alyssa & Co. Events create unforgettable celebrations throughout the GTHA and beyond. Yes, they plan destination weddings too! ✈️🌴

What started as a one-woman show in 2008 has flourished into a talented creative team of five, specializing in luxury weddings and elevated social affairs. But their passion extends far beyond events, they are dedicated to giving back to their community, participating in multiple charity events each year, and mentoring the next generation through George Brown and Humber College’s mentorship programs.

💜 Join them in their mission to end gender-based violence at their second annual High Tea with Anne Marie this June, because making a difference matters.

📚 A lifelong learner, Alyssa holds certifications in Wedding Planning, Coordination & Consulting, Wedding & Event Design, and Destination Wedding Planning through

🏆 With over a decade of experience, Event Shoppe by Alyssa & Co. has been recognized as one of the Top 3 Wedding Professionals in Canada and featured in WedLuxe, Today’s Bride, Wedding Chicks, Narcity, and more!

👏 Let’s show Alyssa and her incredible team some love in the comments below!

30/06/2025

🌴Ready to become a certified wedding planner while soaking up the beauty of the Bahamas? 🌴

Join us for the Wedding Planner, Consultant & Coordinator Certification Course with the Wedding Planners Institute of Canada (WPIC) this fall:

📅 October 16-18, 2025
📍 Warwick Resorts, Paradise Island, Nassau, Bahamas

In conjunction with:
Warwick Paradise Island Bahamas - All Inclusive

Bahamas Bridal Association: Planning & Coordination, Bahamas Weddings

What’s included:
✔️ Two days of in-person WPIC Certified Training (plus two weeks of home-study)
✔️ All textbooks & course materials
✔️ Interactive workshops & certification exam
✔️ 4 nights all-inclusive stay at Warwick Resorts
✔️ Meals, drinks, hotel taxes & fees
✔️ Membership to WPIC Alumni
✔️ Site inspections at up to 3 Nassau resorts (with transportation & lunch on 10/16)

💵 Classic Packages:
• $1,700 USD Single Occupancy
• $1,400 USD Double Occupancy

🗓 Travel dates: October 15-19, 2025

🔗 For details & registration: [email protected]

🚨 Note: Airfare & roundtrip airport transfers not included.

Tag a friend who’d love to launch or level up their wedding planning career in paradise!

23/06/2025

Booked and Busy? Not Yet?

June 23, 2025 by Tracey ManailescuBooked and Busy? Not Yet? Here’s How to Attract the Right Wedding Clients By Tracey Manailescu, WPIC Co-Founder & Wedding Industry Educator If you’ve been feeling a little more crickets than cha-ching this wedding season, you’re not alone. Many wedding planner...

18/06/2025

Stop Playing Small. How to Find Your Wedding Niche and Attract the Clients You Actually Want:

June 16, 2025 by Tracey ManailescuStop Playing Small: How to Find Your Wedding Niche and Attract the Clients You Actually Want By Tracey Manailescu, WPIC Co-founder First things first: congratulations! You’ve completed your training, gained your certification, and taken a big step toward turning y...

16/06/2025

The Art of Personalization: How to Help Your Clients Customize Their Wedding

Discover how wedding planners help couples personalize their big day with meaningful touches that elevate the guest experience. Learn which custom details offer the biggest impact—and which ones to skip.

05/06/2025

We had a wonderful day of learning and networking at the WPIC Lunch & Learn, “A Celebration of Chinese Weddings” at the Sheraton Parkway Toronto North last weekend.
Thank you to everyone who joined us!

June 5, 2025 by WPICA Celebration of Chinese Weddings: WPIC Lunch & Learn Recap By Tracey Manailescu, WPIC Cofounder This past Sunday, we had the pleasure of hosting our latest WPIC Lunch & Learn, “A Celebration of Chinese Weddings,” at the wonderful Sheraton Parkway Toronto North. It was a day ...