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FRC Marketing

FRC Marketing FRC is a Toronto based 'music marketing' agency that specializes in using music as a platform to cultivate relevant, authentic and unforgettable connections between brands, bands & fans.

Our core expertise include:
- Music Driven Partnerships
- Ideation & Program Development
- Sponsorship Strategy & Valuation
- Event Production & Management
- Property Representation
- Artist Negotiations & Procurement
- Corporate Events & Concerts
- Product Licensing Our core expertise include:

- Music Driven Partnerships
- Ideation & Program Development
- Sponsorship Strategy & Valuation
- Event

Our core expertise include:
- Music Driven Partnerships
- Ideation & Program Development
- Sponsorship Strategy & Valuation
- Event Production & Management
- Property Representation
- Artist Negotiations & Procurement
- Corporate Events & Concerts
- Product Licensing Our core expertise include:

- Music Driven Partnerships
- Ideation & Program Development
- Sponsorship Strategy & Valuation
- Event

Operating as usual

05/30/2022

Looking to experience #Muskoka and some amazing music this weekend? Come and join us Tall Pines Music & Arts Festival in Gravenhurst. You can grab tickets at www.TallPinesFestival.com and use the code TALL20 for 20% off. See you there!

Looking for a few weekend warriors to join the Tall Pines team for the inaugural Tall Pines Music and Arts Festival, Jun...
05/12/2022

Looking for a few weekend warriors to join the Tall Pines team for the inaugural Tall Pines Music and Arts Festival, June 4th & 5th in Gravenhurst. Looking to volunteer or even make a few bucks and add some event experience to your CV? Looking for #event, #marketing, #hospitality minded people. Opportunities include Partnerships, Parties, Passes, Parking, and Production. If interested or know somebody who might be a good fit…please reach out.

Who’s joining us in #muskoka this summer for our inaugural #TallPinesFest in Gravenhurst? LIVE music is back and we coul...
03/04/2022
FRC Marketing

Who’s joining us in #muskoka this summer for our inaugural #TallPinesFest in Gravenhurst? LIVE music is back and we couldn’t be more thrilled to be sharing it with all of you. A limited number of Early Bird discounted tickets are available now at www.TallPinesFestival.com

A leader in the lifestyle and music marketing space, working with many of Canada’s biggest brands, properties, promoters, labels and artists to create unforgettable experiences for brands and fans alike.

Muskoka is taboo and taboo IS Muskoka. The Summer House Party is pleased to offer this exclusive and special offer from ...
06/30/2021

Muskoka is taboo and taboo IS Muskoka. The Summer House Party is pleased to offer this exclusive and special offer from Taboo Muskoka Resort & Golf to celebrate Summer. Make sure you tune in to The Summer House Party presented by Canadian Tire on July 1st at 5:30 on www.HousePartyCentral.com and see a true Muskoka Moment featuring Taboo Muskoka. Book now on www.HousePartyCentral.com #DiscoverMuskoka #Resort #Golf #cottagelife

Listening to great music and helping others are two of the greatest things you can do. With every purchase of a #SummerH...
06/22/2021

Listening to great music and helping others are two of the greatest things you can do. With every purchase of a #SummerHouseParty VIP Package for $39.95, you have a chance to win this amazing “Summer Survival Kit”. We are donating the net proceeds of every VIP Package to our three charity partners including #MusiCounts and #Indspire #CityandColour Indigenous Student Bursary as well as the #Indspire #Alexisonfire Indigenous Music Bursary.

Looks like somebody is getting ready to host a House Party (or maybe he’s just going fishin’). #CanadaDayHouseParty
06/07/2021

Looks like somebody is getting ready to host a House Party (or maybe he’s just going fishin’). #CanadaDayHouseParty

Tonight is THE night. STAY IN but please TAKE OUT this New Year’s Eve. #SaveHospitality #TakeOut #OrderIn #SupportLocal ...
12/31/2020

Tonight is THE night. STAY IN but please TAKE OUT this New Year’s Eve. #SaveHospitality #TakeOut #OrderIn #SupportLocal #BrokenSocialScene #RubyWaters #ShatelMay #MoscowApartment

We might have something to celebrate during these challenging times for the music industry and those of us who work to c...
10/10/2020

We might have something to celebrate during these challenging times for the music industry and those of us who work to create the magic and the memories in that space. CityView Drive-In has been nominated as the best live music venue in NOW’s annual survey.

https://nowtoronto.com/rc#/gallery?group=358981

Thanks in advance. Would love your support for our partners at INK.

It’s showtime baby. #ToyotaMusic proudly presents the CityView Drive-In Concert Series. Are you ready for the Best Spot ...
10/09/2020

It’s showtime baby. #ToyotaMusic proudly presents the CityView Drive-In Concert Series. Are you ready for the Best Spot In The Lot?? So great to be working on a show and with the terrific team at INK Entertainment on this. #TheMusicNeverStopped #Concerts #Sponsorships #Fall

You're about to be let in on one of the best kept secrets in Toronto and quite possibly in all of Canada... in addition ...
09/22/2020

You're about to be let in on one of the best kept secrets in Toronto and quite possibly in all of Canada... in addition to all of the other rad Experiential, Social and Show services FRC offers, we also do in-house Voice Overs, Copywriting and Proprietary Music / Brand Jingles. Crazy, right?! We know. Our rates for these services are also super competitive compared to "the other guys".

Hit us up with any questions or ideas TODAY! #FRCCOVIDOpportunities #COVIDOpps

From the front row, to the front page. As people now engage with brands more online than IRL and fans trade in their tic...
09/15/2020

From the front row, to the front page. As people now engage with brands more online than IRL and fans trade in their ticket stubs for tablets, creating a social / digital presence is a pre-requisite for making your brand COVID-proof. Don't know where to start? We can build you a social roadmap that will help you define your digital identity and create a social media strategy tailored specifically to your brand and objectives. If you already have an existing social presence but feel like it's missing a little... swagger, let's sit down and chat about how FRC can help put a bit of pep back in your (social) step!

Want to learn more about how you can better utilize social media to speak to your audience? Give us a shout and we can explore the right option for your brand and budget!

#FRCCOVIDOpps

Obviously, we'd all prefer to be experiencing events, festivals and parties IRL with our friends. BUT - in the interim, ...
09/11/2020

Obviously, we'd all prefer to be experiencing events, festivals and parties IRL with our friends. BUT - in the interim, Virtual Experiences can help fans, friends and brands engage on-line, with many of the same elements you'd find at traditional events and festivals... just, you know... on-line instead of in-person. Artist performances, brand activations (via social / digital channels), contesting, artist experiences, product sampling (via delivery), cause marketing / fundraising and other creative elements offer fun and effective touchpoints for brand and fans alike.

Check the link in our bio to see the Post Report for our Canada Day House Party virtual music festival and start to imagine how your property, brand or artist can create an on-line event or property that can keep you engaged with your fans, until those amazing IRL experiences come back to us.

Know a friend or colleague that might be interested in our services? Tag them, share this post and have them follow @FRCMarketing for a chance to be entered to win a very special FRC Prize Package!

#FRCCOVIDOpps

Keeping live alive. It was so great to be a part of the Big Wreck show last night at the legendary The El Mocambo. Thank...
09/11/2020

Keeping live alive. It was so great to be a part of the Big Wreck show last night at the legendary The El Mocambo. Thanks to our partners Jim Beam for keeping the good times and the music going. #TheMusicNeverStopped

The big festivals, events and activations we're all used to are, unfortunately, out of commision for a while. BUT - that...
09/03/2020

The big festivals, events and activations we're all used to are, unfortunately, out of commision for a while. BUT - that doesn't mean in the interim we can't find responsible ways to hang out in person! The roll back in Covid Regs allows for limited-sized hangs indoors and outdoors, so let's get creative and find a way to keep our City's culture and industry alive by hosting smaller/safer events. BUT - if things start to get worse, we have to stop. Promise?
Experiential programs and Live shows/events are what we do best. Check out the link in our bio to see the EXPERIENCE section of FRC to learn more about what we did in "Normal Times" and then... just kinda envision them on a smaller scale for "Pandemic Times" :)

Know a friend or colleague that might be interested in our services? Tag them, share this post and have them follow @FRCMarketing for a chance to be entered to win a very special FRC Prize Package!

#FRCCOVIDOpps

If you ask us, nothing beats a good in-person LIVE experience... but with today's social distancing regulations, LIVE ex...
09/01/2020

If you ask us, nothing beats a good in-person LIVE experience... but with today's social distancing regulations, LIVE experiences are few and far between (sigh). HOWEVER, you can still engage your audience via unique video and photo content from your social media and digital channels. We can help you build new content from Storyboard concept to Final Video Cut, Live Stream an event or create compelling Recap Reels, or even an on-brand Photoshoot to update those out-of-date images on your socials and website.

We'd love to chat about any ideas you have! Holler at us.

#FRCCOVIDOpportunities #COVIDOpps

Are you looking to create a Virtual or IRL (that's ""In Real LIfe"" folks) event or property and looking to find some Co...
08/27/2020

Are you looking to create a Virtual or IRL (that's ""In Real LIfe"" folks) event or property and looking to find some Corporate Sponsorship to help cover costs, but don't know where to start? We gotchu. We can help with Evaluating what your property is worth, developing a Benefits Package that reflects the property value and finally, designing your go-to-market Sponsorship Sales Deck. Heck, we can even help find you some incredible brand partners to work with on your new property :)

Hit us up with any questions or ideas TODAY!

Tag someone you know who might benefit from one of these FRC sevices for a chance to WIN a FRC Prize Pack!

#FRCCOVIDOpportunities #COVIDOpps

People are home and crusin' the net more than ever. Is you website going to break through the cyber clutter? Do you even...
08/25/2020

People are home and crusin' the net more than ever. Is you website going to break through the cyber clutter? Do you even have a website? Need a landing page for your new campaign, product or album? We can help you build an eye-catching home on the net that will help showcase your brand and tell your unique story. Let's talk shop.

Tag someone you know who might benefit from our sevices for a chance to WIN a weekly FRC Prize Pack!

#FRCCOVIDOpportunities #COVIDOpps

This pandemic has provided the unique opportunity to slow down, step back and assess your business identity. Is that log...
08/20/2020

This pandemic has provided the unique opportunity to slow down, step back and assess your business identity.

Is that logo dated? Are those colours so 2014? Do your social media channels need some new swagger? We LOVE getting our paws on new design projects so get at us for logos, album art, social media content, product packaging, posters and anything else you can dream up.

Know a friend or colleague that might be interested in our services? Tag them, share this post and have them follow @FRCMarketing for a chance to be entered to win a very special FRC Prize Package!

#FRCCOVIDOpportunities #COVIDOpps

FRC COVID Opps is a new initiative aimed at promoting a positive outlook during COVID-19, by turning a crisis into uniqu...
08/20/2020

FRC COVID Opps is a new initiative aimed at promoting a positive outlook during COVID-19, by turning a crisis into unique Opportunities (Opps) for all of us. Never before have Brands, Bands and Fans had the opportunity to take a step back from day-to-day business and reenergize, refocus or even reset entirely. The hope for this COVID Opps campaign is that we can help each other come out of this f$&%ing pandemic stronger and more purpose-driven than ever before.

We hope that over the next few weeks and months that we'll connect (and reconnect) with new and old friends, colleagues & clients and resume doing what we all do best: finding creative ways to bring memorable and meaningful projects and programs to life.

Please support by Tagging someone you know who might benefit from collaborating with FRC for a chance to WIN a weekly FRC Prize Pack! #FRCCOVIDOpportunities #COVIDOpps

We were so pleased to work once again with the team at Zeno PR on the all-new Bangarang Hard Seltzer.  Zeno executed a g...
08/14/2020

We were so pleased to work once again with the team at Zeno PR on the all-new Bangarang Hard Seltzer. Zeno executed a great (and safe) activation at City View Drive-In last night for the final show (of an incredible FIVE night run) of DVSN.

Needless to say the 2020 Summer Festival has been halted as a result of this global pandemic.  It's been very tough on a...
07/30/2020
Lollapalooza – July 30-August 2, 2020 – Grant Park, Chicago

Needless to say the 2020 Summer Festival has been halted as a result of this global pandemic. It's been very tough on all of us, especially fans and bands (and of course, promoters). One of our favourites Lollapalooza will be doing a four-day virtual fest starting tonight on https://www.lollapalooza.com. So excited to see the reunion of Porno For Pyros. Tune in and support.

Lollapalooza is a 4-Day music festival happening July 30 - August 2, 2020 at historic Grant Park in Chicago, Illinois, USA.

If you’re not watching  the House Party you are missing Rob Baker and Gord Sinclair of The Tragically Hip. Tune in now. ...
07/01/2020

If you’re not watching the House Party you are missing Rob Baker and Gord Sinclair of The Tragically Hip. Tune in now. Something special is happening.

What a killer set from #KellyPrescott at #CanadaDayHouseParty #LiveMusic
07/01/2020

What a killer set from #KellyPrescott at #CanadaDayHouseParty #LiveMusic

The #CanadaDayHouseParty is underway. We welcome to the stage Logan Staats to start things off.
07/01/2020

The #CanadaDayHouseParty is underway. We welcome to the stage Logan Staats to start things off.

06/27/2020

So proud of our FRC team and partners for pulling this one together! To watch, just go to www.CanadaDayHouseParty.ca at 3pm ET on July 1st - we hope [email protected] swing by the party 🤘🇨🇦🤘Big shout out to our friends at @airmiles_canada for believing in this event from the beginning!

@canadadayhouseparty
#canadaday #canadadayhouseparty #virtualfestival

Trying to figure out your plans for Canada Day? Join us on July 1st for CANADA DAY HOUSE PARTY (CDHP), presented by @Air...
06/16/2020

Trying to figure out your plans for Canada Day? Join us on July 1st for CANADA DAY HOUSE PARTY (CDHP), presented by @AirMiles_Canada – an on-line festival experience that will bring together a diverse lineup of artists from across the country and benefitting the @CmhaNational. CANADA DAY HOUSE PARTY will provide a fun, interactive platform for all Canadians to come together and celebrate Canada Day under one (virtual) roof. To join the party, swing by any time between 3PM to 9PM (EST) on July 1st! To learn more now visit: www.CanadaDayHouseParty.ca

It’s time we all hung out together... under one (virtual) roof #july1
06/15/2020

It’s time we all hung out together... under one (virtual) roof #july1

05/30/2020

@ty_owens getting emo(er) with an original song called “At Ease” at @singersedge Winter Performance back in December. Performing solo in front of people ain’t easy, and Ty was nervous as hell for this, but if you want to get your art out there, you’ve got to push through being uncomfortable and just go for it. If you’ve ever wanted to perform your songs for an audience, why not live stream on your socials and play a few for family and friends. It’s the perfect time and a great first step. You got this 🤘🏻❤️

Address

130 Spadina Avenue, Suite 703
Toronto, ON
M5V 2L4

General information

Front Row Center Music and Entertainment Marketing is a unique agency within the Canadian marketplace that specializes in music and entertainment sponsorship in creating music and "entertaining" campaigns. The agency works in conjunction with agents, managers, producers and promotors to deliver relevant and exciting programs and properties. We understand the relationship between cool and corporate and how to deliver the message to consumers in a tone they understand.

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Products

Some of the projects we've rocked with:

-Dentyne Blast Fire Chewing Gum
-EMI Music Canada/Nickelback's 'Dark Horse' release
-Osheaga Festival
-Sonic Boom
-Full Throttle & Green Day
-RockStar Hotel at the JUNOs
-Rocksmith/Gigantour ft. Megadeth & Motorhead
-Just Dance/Katy Perry's California Dreams Tour
-Just Dance/O.V.O ft. Drake
-Just Dance/Selena Gomez
-Just Dance/CherryTree Tour ft. LMFAO and Far East Movement

Alerts

Be the first to know and let us send you an email when FRC Marketing posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

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Nearby event planning services


Comments

WE'RE BACK BABY!!! Catch us performing LIVE (damn it feels good to say that!) July 1st at the CityView Drive-In as part of #theSummerHouseParty pre-stream tailgate party. tix available at the link in our Story ✌️ Canadian Tire Indie88Toronto FRC Marketing
Looking for some NYE plans? Why not join in on some virtual fun while supporting a good cause. ⁠ ⁠ SaveHospitality.CA Crow's Theatre & FRC Marketing have teamed up to host a cross-country, virtual celebration on December 31 at 8 pm - the #BigNightIn2021 will help in efforts supporting performing arts and restaurants across Canada. ⁠ ⁠ Enjoy an awesome line-up of Canadian bands including performances by Broken Social Scene, @rubywaters, @shantelmay and @moscowapartment ⁠ ⁠ This event is intended to support two prominent economies who depend on “night out” guest experiences (the hospitality and live entertainment industries) as well as provide an opportunity for restaurants to further showcase their New Year’s Eve offerings through a collective channel.⁠ ⁠ Tickets ( click link below) are $19.95 per household (plus tax) and a portion of the sales generated will be donated to performing artists and hospitality workers (through national beneficiaries such as Community Food Centres Canada, The Full Plate, Bartender’s Benevolent Fund, Actors Fund of Canada and CAMH). The remaining proceeds will be donated directly to restaurants across Canada. Ticket purchasers will have the ability to choose which of the participating restaurants they would like to support through the provincial online directory found at SaveHospitality.ca. As an added bonus, Stella Artois is offering the first 200 purchasers a $25 gift card as part of their Rally for Restaurants program that can be used during the Big Night [In].⁠ ⁠ Keep your eyes on our Highlights and Stories for all our local NYE dinner offerings from our members. Count on our local restaurants to keep you well wined and dined to celebrate 2021 and say good riddance to 2020! https://www.savehospitality.ca/ontario?utm_campaign=later-linkinbio-leslievillebia&utm_content=later-13075146&utm_medium=social&utm_source=instagram
Don’t forget to come catch us at the #BMWMFestivalCA July 14 w/ Dear Rouge at Canadian Tire Motorsport Park. Get tix here 👉🏻 https://bmw.mfestival.ca BMW Canada / FRC Marketing
Thanks for that sponsorship panel, Kevin!! We learned a boatload. #cmw2017
Thanks for the XL cord you sold me... Ray3
Free ! 128 new sounds for Yamaha CP4 Stage Piano Watch Demo on Youtube : http://youtu.be/0bG6eikV9Z0 Free Download at : http://www.yamaha.it/areaftp/CP4SuperSoundPackbyBrunoZucchetti.zip If you like please share !
The Devil's Bride is Men Without Armies 1st video: http://www.youtube.com/watch?v=qxyysyfNnrc I hope you enjoy it.
Distribly Buy, sell and promote digital content with ease
Vitaminwater presents stars (with a little diamond rings thrown in)
Do you ever take on marketing or PR interns?
by FAR the BEST activations out there!!! :)