07/13/2020
INFLUENCE MARKETING ACQUIRES FERVENT EVENTS
This acquisition provides increased depth and breadth of marketing services available to clients from both agencies, based on the complementary experience of the two marketing firms.
Influence clients will now benefit from Fervent’s proven capabilities as experts in the talent acquisition space, focused on retail and event activation. In turn, Fervent’s clients will have access to Influence’s integrated service offering in Experiential, Digital, Retail & Sales Support. The opportunity to drive client results is greater now than it has ever been.
“For 27 years Influence has been committed to ongoing growth and that means continuously strengthening our team and service offerings,” said Chris Wilson, Managing Director of Influence (www.influencemarketing.ca). We are excited to bolster our service offerings by incorporating their expertise.
Calum McGuigan, the Founder and President of Fervent (www.ferventevents.com) “Put simply, Influence will act as a service upgrade to Fervent clients. Whilst we are experts only in experiential, they are experts in multiple channels. I could go on. Knowing that Influence will further shape and foster all good relationships, really excites me. It’s a great fit across the board.”