QBase Management

01/02/2022

Warmest Wishes for a Happy and Prosperous 2022!

07/01/2021

Best Wishes for a great

07/04/2020

Happy day to our friends, neighbours and clients in the .

07/04/2020

Celebrating week. , and

02/28/2017

Is employee well-being important - we believe it is! Take a look at what the economist thinks: https://www.eiuperspectives.economist.com/talent-education/employee-well-being-matters-lot%E2%80%A6

The CIPD began life in 1913 as the Workers’ Welfare Association. The driving force behind its creation, Seebohm Rowntree, was a highly successful businessman who recognised that the well-being of his employees was good business, not just philanthropy. Why, then, one hundred years later, is the propo...

02/27/2017

Peter Dahlström really suggests that *Digital media has forced a shift in marketing from “always-on” to “always relevant”* How can we keep up? What can we do that has not been done, and what has been done but needs to be improved?

https://www.eiuperspectives.economist.com/marketing/demands-demand-marketing

How can marketers meet the demands of increasingly demanding consumers.

02/26/2017

What is expected with marketing - how will technology change - what will be created and manifested in the next couple years to make marketing easier? http://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/the-coming-era-of-on-demand-marketing

Emerging technologies are poised to personalize the consumer experience radically--in real time and almost everywhere. It’s not too early to prepare.

02/25/2017

Great article done by Stuart Meyer, he really tried to give good reasoning as to why the key to Your Association’s Future is web video. https://association2020.com/ What does your association use?

Envision. Engage. Experiment. Evolve

02/22/2017

Yesterday we spoke about memberships, well here is another which is definitely worth taking a deeper look into - http://www.csae.com/Membership-Directory/Join-CSAE

Joining CSAE will be one of the most important decisions of your career. Whether you are a professional working in the association sector or a business providing services to this sector, your membership will be invaluable to you.

02/21/2017

There are so many good associations in the world today that finding a great one is difficult! Take a look at http://canadianmarketer.ca/why-join-camp/ and see if this is a right fit for you and your team.

CAMP - the Canadian Association of Marketing Professionals - provides a collaborative and inclusion based network for all marketers to grow their careers and deepen their connection to marketing.

02/20/2017

How do we measure popularity through online clicks. Does a search and a quick visit count as a vote towards your companies popularity? This article has a strong opinon. Take a look:

https://www.wired.com/2015/12/everyone-knows-page-views-dont-matter-but-they-just-wont-die/