26/11/2025
- For a leading FMCG brand, we turned a classic product launch into a ๐๐๐ผ๐ฟ๐-๐ณ๐ถ๐ฟ๐๐ ๐ฒ๐
๐ฝ๐ฒ๐ฟ๐ถ๐ฒ๐ป๐ฐ๐ฒ at Chenoy Wine Castle in Namur โ premium, relaxed and exactly on-brand.
The product story became something you could feel: an ๐ถ๐บ๐บ๐ฒ๐ฟ๐๐ถ๐๐ฒ ๐ฟ๐ฒ๐๐ฒ๐ฎ๐น ๐๐ถ๐๐ต ๐๐๐ฏ๐๐น๐ฒ ๐๐ฒ๐ฐ๐ต (zero gimmicks), estate wine pairings that supported the narrative, and a guest flow built for real conversations instead of forced fun. The message had room to breathe, hospitality did the quiet heavy lifting, and ๐๐ต๐ฒ ๐ฏ๐ฟ๐ฎ๐ป๐ฑ ๐๐ฎ๐น๐ธ๐ฒ๐ฑ ๐ฎ๐๐ฎ๐ ๐๐ถ๐๐ต ๐๐ต๐ฎ๐ฟ๐ฝ ๐ฟ๐ฒ๐ฐ๐ฎ๐น๐น, warmer intent and a pipeline in tune.
โช Curious how we composed this launch from first idea to last glass?
https://www.way2events.be/en/cases/5/events/3/a-story-first-product-launch-in-namur/329