https://www.facebook.com/505004386230752/

Kate Jolly

Directions

Words for life & business, flowers for people you really love, thoughts to make you feel less alone.

At Mary Mary, we love creating luxe, textured arrangements and statement blooms for anything and everything you can think of. Weddings, private events, flower deliveries, gorgeous arrangements for home and unique corporate blooms. Lead by star florist and 2015 Victorian Young Achiever Kate McLean, we're a small but passionate team of bright and bubbly flower lovers who just can't wait to help you bring your floral dreams to life. Come and visit us in store at 134 Nicholson Street Coburg, order flowers online, or get in touch to chat about your next flower-filled event.

12/10/2026

I think one of the things you hope for most when you create a course, or any product really, is that the people who buy it get something out of it.

And I don’t mean buzz words like “value” or “transformation”. I mean the feeling that they made the right choice, and maybe walked away with a little bit of something else they didn’t expect.

So when Sarah Sarah Walker sent me these lovely words about Find Your Voice, I was well and truly chuffed (swipe to see her kind words in full).

I care so deeply about the people I work with. And it’s a joy that’s magnified when you get to hear feedback like this.

Round 2 of Find Your Voice kicks off this Wednesday. If you’d like to go deep on your brand voice, learn how to express yourself in a way that feels like you, and maybe learn a little something about yourself in the process, visit the link in bio.

I’d love to have you ♥️

SmallBusinessMarketing

11/10/2026

Iconic voices are the ones we remember.

Find yours in 6 weeks with Find Your Voice. Starts Wednesday!

Link in bio to book your spot ✌🏻

09/10/2026

Part 3 of my free brand voice audit for Content Studio Melbourne | Studio Hire is here, and it’s the big reveal! 🎉

I’ve rewritten Karen’s home page using the new brand voice pillars we landed on in part 2. It’s the same studio with the same features, but now with a whole new vibe. Swipe through to see the home page copy before and after 👉🏻

A huge thank you to Karen for being such a good sport and letting me share the whole process in real time. It’s been a JOY.

Which rewrite is your favourite? Tell me in the comments!

KJ x

P.S. Want this for your brand? Learn to write the best version of you in 6 weeks with Find Your Voice. It’s my signature brand voice course where you’ll follow these exact same steps to uncover your unique voice, craft your own distinct brand pillars, and walk away with a piece of completely re-written copy, all with 1:1 support and feedback from me. Join us at the link in bio. We start next Wednesday!

08/10/2026

Part 2 of my free brand voice audit for the Content Studio Melbourne | Studio Hire is here!

From 21 brand feelings down to 3 distinct brand voice pillars. Here’s how I did it:

In part 1, I diagnosed Karen’s current brand voice live on camera (still recovering 😅). Now it’s time to shape all those clues into something she can actually use to write for her business.

Swipe through to see the brand words I started with and the 3 pillars I landed on 👉🏻

Part 3 drops tomorrow, where I rewrite Karen’s home page in her new voice to complete the transformation. Make sure you’re following so you don’t miss it!

KJ x

P.S Loved this process? You’ll love Find Your Voice. It’s my 6-week signature brand voice course where you’ll follow these same steps to uncover your unique voice, all with 1:1 support and feedback from me. Join us at the link in bio!

07/10/2026

Wanna learn how I diagnose and write a brand voice in 15 minutes?

Here’s part 1 of my free brand voice audit for the lovely Karen Content Studio Melbourne | Studio Hire.

I’ve done something I NEVER do for this audit. I’ve recorded my actual voice doing actual talking 😱 Now you know how much I care about brand voice!! Think of it as a live peek inside my brain as I scroll through Karen’s website and Instagram, connecting the dots and making strategic calls as I go.

Here’s what you’ll learn: 🔍 The clues I look for when I’m figuring out a brand’s voice 💬 How I approach brand voice from the very first scroll ✏️ How I brainstorm brand voice pillars 🌍 How I turn those pillar words into phrases that build a richer world for a brand

It’s the same process I teach inside Find Your Voice, so if you’ve been wondering what the course is like, this is your big sneak peek! And whether you’re a photographer, a maker, or a solo creative running a service business, you can apply these same ideas and processes to your own brand right now.

Stay tuned for part 2, where I’ll share the 3 brand voice pillars I landed on, before re-writing Karen’s home page copy so you can see the transformation come together!

Find Your Voice, my 6-week signature brand voice course, kicks off October 14. Link in bio to join us.

KJ x

05/10/2026

A few things you should know before you work with me:

⭐️ I always over deliver. Always. I’m not satisfied unless you walk away achieving everything you expected to and then some.

⭐️ I’ll put myself inside your business as if it’s my own. Your wins are my wins too. I want desperately for you to succeed and be happy!

⭐️ You won’t be able to get rid of me. I’ll be cheering you on in your comments and DMs long after we finish working together. Loads of my client relationships span over 10 years (so get ready for a new biz bestie).

If this sounds like the kind of creative energy and guidance you could use in your business, you might like my course: Find Your Voice.

6 weeks of hands-on learning with me to uncover your unique brand voice and learn how to apply it to your business. It’ll take you from agonising over every word, to knowing exactly how to sound like yourself every time you sit down to write (aka more ease and joy for you, and more reason for your clients to say “I want her!”)

Want in? Doors are open right now and we start next week! Payment plans are also available.

Book your spot at the link in bio or comment below and I’ll send it to you personally ✨

KJ x

04/10/2026

🗣️FREE BRAND VOICE AUDIT + COPY RE-WRITE🗣️

A brand is just a feeling. Do you know how to find yours?

I do! And I’m going to prove it. I’m giving away a free brand voice audit and copy re-write (worth $1000) to one lucky small business owner.

Why? I am deeply obsessed with the power of brand voice copywriting and I want to show you what’s possible when you find yours. (hint: it includes things like making more money, building more trust, converting more customers and becoming more memorable)

But instead of just telling you about it, I’m going to show you. By doing a real time brand voice case study featuring the winner of this giveaway.

I will:
1. Diagnose your brand voice based on your current website and socials
2. Give you 3 recommended brand voice pillars to guide your future copy
3. Re-write a piece of your existing copy in the new brand voice I recommend for you
4. Share your case study with before and afters here on the gram

Want in? Here’s how to enter:
1. Make sure you’re following me Kate | Freelance Copywriter & Brand Voice Expert
2. Tag a fellow small biz bestie who needs to find their brand voice in the comments
3. Bonus entry: have a go at diagnosing your own brand voice using my brand feelings wheel on slide 3. Drop the 3 words that most describe your brand in the comments (only if you feel like it!)

I’ll announce the winner on Tuesday October 6, and share part 1 of their brand voice audit here so you can see the results!

Happy commenting!!

KJ x

P.S. Round 2 of my signature brand voice course, Find Your Voice, kicks off on Wednesday October 14, and I have a whole lesson dedicated to exploring your brand feelings. If you want to do go deep on your own brand voice with 1:1 support and feedback from me (and walk away with a brand bible and re-written copy that’s yours to keep forever), book your spot at the link in my bio. 👀

30/09/2026

🗣️FREE BRAND VOICE AUDIT + COPY RE-WRITE🗣️

A brand is just a feeling. Do you know how to find yours?

I do! I’m giving away a free brand voice audit and copy re-write (worth $1000) to one lucky small business owner.

Why? I am deeply obsessed with the power of brand voice copywriting and I want to show you what’s possible when you find yours. (hint: it includes things like making more money, building more trust, converting more customers and becoming more memorable)

But instead of just telling you about it, I’m going to show you. By doing a real time brand voice case study featuring the winner of this giveaway.

I will:
1. Diagnose your brand voice based on your current website and socials
2. Give you 3 recommended brand voice pillars to guide your future copy
3. Re-write a piece of your existing copy in the new brand voice I recommend for you
4. Share your case study with before and afters here on the gram

Want in? Here’s how to enter:
1. Make sure you’re following me Kate | Freelance Copywriter & Brand Voice Expert
2. Tag a fellow small biz bestie who needs to find their brand voice in the comments
3. Bonus entry: have a go at diagnosing your own brand voice using my brand feelings wheel above. Drop the 3 words that most describe your brand in the comments.

I’ll announce the winner on Sunday October 4, and share part 1 of their brand voice audit here so you can see the results!

Happy commenting!!

KJ x

P.S. Round 2 of my signature brand voice course, Find Your Voice, kicks off on Wednesday October 14, and I have a whole lesson dedicated to exploring your brand feelings. If you want to do go deep on your own brand voice with 1:1 support and feedback from me (and walk away with a brand bible and re-written copy that’s yours to keep forever), book your spot at the link in my bio. 👀

28/09/2026

We all have beliefs, but how often do we actually write them down? I reckon they’re the foundation of who we are, and therefore they’re a great clue for how we should communicate.

Here’s one of my favourite exercises for getting out of your head and into your brand feelings (or just your human feelings, this is a great one for personal life too!):

Set a timer for 5 minutes. Then write without stopping, stream of consciousness style, with no edits and no deleting (I’m watching you 👀). Don’t think about whether it’s “on brand”, and don’t worry if it sounds strange. Just type until the timer goes off.

And if you need a little extra nudge to get out of your brain, grab a pen and paper and write it by hand (unfiltered thoughts come out so much more freely when you’re scrawling on a notepad).

I believe your voice isn’t something you invent. It’s something you uncover. And that starts with going inwards.

I’ll go first.

Let me know if you’ll give this a try?!

22/09/2026

Ever get the feeling you’ve read the same post five times while you’re scrolling? Different accounts, different colour palettes, but the same old words showing up again and again?  That’s what happens when a brand voice falls flat. Or worse, doesn’t exist at all 😱

On my latest substack, I’m talking about what a brand voice actually is (and why I think finding yours is the smartest investment you can make right now)

Link in stories or at katejolly.com > journal ✨

Address

Melbourne, VIC

Website

facebook.com

Alerts

Be the first to know and let us send you an email when Kate Jolly posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.