Loretta Adams Bridal and Evening Wear

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Loretta Adams Bridal and Evening Wear Bridal & Debutante Collections

Bridal Gowns, Debutante Dresses and Formal Wear, designed by Australian Designer, Loretta Adams

Retail Store Location 266 Keilor Road, Essendon North, 3041

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A closer look at Milani 💌⭐️One of those styles that deserves a little more attention ~ delicate lace, a beautifully shap...
14/10/2026

A closer look at Milani 💌⭐️

One of those styles that deserves a little more attention ~ delicate lace, a beautifully shaped strapless bodice, and soft layers of tulle.

Quietly becoming one of our favourites in-store.

Celeste, up close ✨Delicate lace, a beautifully defined V neckline, and a silhouette that feels just as elegant in the d...
12/10/2026

Celeste, up close ✨

Delicate lace, a beautifully defined V neckline, and a silhouette that feels just as elegant in the details as it does from afar.

07/10/2026

Final touches before the night begins ✨

A little lipstick, a beautiful dress, and that pre-Deb feeling you never forget. Charlotte

A little store update 🤍Please take note of our upcoming closure dates and plan ahead if you’re hoping to visit us before...
04/10/2026

A little store update 🤍

Please take note of our upcoming closure dates and plan ahead if you’re hoping to visit us before then ✨

30/09/2026

Two of our most-loved strapless styles ✨

And a little reminder that your dress doesn’t always have to stay exactly as it comes.

Charlotte is wearing one of our classic bodices paired with a different waterfall skirt - showing just how much flexibility there can be when creating the look that feels right for you.

A little update for this week ✨We’re open by appointment only tomorrow, then back open Saturday until 2:30pm.Appointment...
24/09/2026

A little update for this week ✨

We’re open by appointment only tomorrow, then back open Saturday until 2:30pm.

Appointments are always recommended, especially during busy Deb season 🤍

Belle, in all her detail ✨Our signature favourite, captured up close ~ intricate lace, soft sparkle, and a silhouette th...
16/09/2026

Belle, in all her detail ✨

Our signature favourite, captured up close ~ intricate lace, soft sparkle, and a silhouette that never misses.

Still one of those dresses we’ll never get tired of.

A little love for the back of the dress 💌A beautiful V-back finished with intricate lace, paired with a timeless satin s...
14/09/2026

A little love for the back of the dress 💌

A beautiful V-back finished with intricate lace, paired with a timeless satin skirt.

We only have a limited number of styles like this left in-store, so if this is your kind of look, now’s the time to come in and have a look.

11/09/2026

Another satin favourite 💛

Clean, strapless and effortlessly elegant - one of our newer styles for the girls loving a more minimal Deb look.

Simple, sculpted, and so elegant ✨A clean silk silhouette with soft ruching through the bodice, designed to define the w...
06/09/2026

Simple, sculpted, and so elegant ✨

A clean silk silhouette with soft ruching through the bodice, designed to define the waist and feel effortless from every angle.

Address

922 Mt Alexander Road
Essendon, VIC
3040

Opening Hours

Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 5pm
Saturday 10am - 4pm

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