Performance Planners

12/08/2026

https://www.facebook.com/share/p/1BG2jb3JGE/

13/01/2026

Integrated messaging for a small nonprofit can deliver results that will surprise you. Ready to see what a coordinated strategy can do? 💥

26/11/2025

Get 50% off the first 3 months of any plan with # ConstantContact http://constantcontact.com/partner-offer?promotionCode=BFCM2025&cc=indirect_BFCM2025&pn=performanceplanners

25/11/2025

Simplify your management with Performance Planners!

24/11/2025

Streamlining marketing processes is essential for success. Constant Contact's unified dashboard offers an efficient solution to manage all your marketing needs. Take advantage of our limited-time 50% discount on all plans to enhance your marketing effectiveness while saving costs. http://constantcontact.com/partner-offer?promotionCode=BFCM2025&cc=indirect_BFCM2025&pn=performanceplanners

18/11/2025

What These Core Email Marketing Metrics Tell You!

📩 Open Rate
Shows how many people noticed and cared enough to open your email.
It reflects the strength of your subject line, preheader, and audience targeting.

🎯 Conversion Rate
Measures how many people took the action you wanted — register, donate, buy, RSVP, download, or click.
This shows the effectiveness of your content, call to action, and overall value.

💰 Cost-Per-Action (CPA)
Tells you how much you paid to get someone to take that action.
This reflects the efficiency of your marketing investment.

👉 Which Metric Should You Improve First?

Start with your open rate.

WHY?
Because if people aren’t opening your email, they can’t click, convert, or take action — no matter how perfect your offer or content is.

Improving open rates increases:

Visibility
Engagement potential
Conversion opportunities
Overall ROI

It’s the front door to every other metric. If the door never opens, nothing else matters.

Click to get your free trial before the holiday's. https://www.constantcontact.com/partner-offer?pn=performanceplanners&cc=invite

With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. Start your FREE trial today!

17/11/2025

Strategic planning is essential for effective email marketing.
Let’s start with your contact lists — the foundation of every great campaign. By segmenting your list, you can deliver messages to the right audience at the right time.

For example, if your target market is elementary schools hosting fundraisers, you’ll want a clean, accurate list of decision-makers, not retirees. A well-maintained list enables smarter targeting, better engagement, and measurable ROI.

13/11/2025

On this World Kindness Day, we recognize the profound impact that kindness has on our professional and personal relationships. It’s an opportunity to reach out to clients, colleagues, and partners with uplifting messages that foster a spirit of support and appreciation. We invite you to share how acts of kindness have shaped your professional environment and contributed to a culture of collaboration and growth. Together, let’s inspire a wave of kindness in our organizations and communities.