Sector On Tap

Sector On Tap Don’t plan events. Create experiences. Creative consultant in NC specializing in music, events, and beer.

Operating as usual

Excited to be booking another season of touring bands for this year's Friday Nights at Camp North End! Who do you want t...
02/09/2021

Excited to be booking another season of touring bands for this year's Friday Nights at Camp North End!

Who do you want to see under the water tower in 2021?

SAVE THE DATE: Monday, October 11, 2021Excited to be working with the Ace & TJ's Grin Kids team again to plan the 19th A...
01/26/2021
Grin Kids Charity Golf Tournament Revised

SAVE THE DATE: Monday, October 11, 2021

Excited to be working with the Ace & TJ's Grin Kids team again to plan the 19th Annual Grin Kids Golf Tournament at NorthStone Country Club this Fall!

Check out this video recap from 2020, and mark your calendars for 2021! A BIG thank you to all our 2020 sponsors, and especially our amazing presenting sponsor Pinnacle Financial Partners!!

While I certainly missed helping Birkdale Village  share the joy of the holidays this season, I am thankful to have been...
01/04/2021

While I certainly missed helping Birkdale Village share the joy of the holidays this season, I am thankful to have been able to create several unique event opportunities in 2020, and am ecstatic to (finally) look forwards to 2021!

Happy New Year! And THANK YOU to those who trusted me with their events, vision, & business this year!

Grab this sweet mug next Saturday, December 12 at CAMP CRAWL! A $35 ticket (campcrawl.eventbrite.com) reserves you a mug...
12/04/2020

Grab this sweet mug next Saturday, December 12 at CAMP CRAWL!

A $35 ticket (campcrawl.eventbrite.com) reserves you a mug, and holiday-inspired libations from 5 Camp North End vendors!

Need an excuse to break out your favorite holiday sweater?! On Saturday, December 12 from 5-10pm, join me Camp North End...
12/02/2020

Need an excuse to break out your favorite holiday sweater?! On Saturday, December 12 from 5-10pm, join me Camp North End for CAMP CRAWL, a beverage crawl showcasing unique holiday-inspired libations created by the #campfam!

Tickets (http://campcrawl.eventbrite.com) are $35 and include a limited edition enamel mug + one specialty beverage from each of five participating Camp North End businesses:
Black Moth Bars + Noda Company Canteen at Camp North End + HEX Coffee + Free Range Brewing + Popbar Charlotte

Great weekend of music coming up at Cabarrus Brewing Company! Friday 12/4 at 7pm: Late Night Special Saturday 12/5 at 7p...
12/01/2020

Great weekend of music coming up at Cabarrus Brewing Company!

Friday 12/4 at 7pm: Late Night Special
Saturday 12/5 at 7pm: Crystal Fountains

Wear a mask, social distance, sip a beer, and enjoy some tunes!

At Monday's Ace & TJ's Grin Kids Charity Golf Tournament we posed the age old question of MAN vs. MACHINE!Long Drive Pro...
11/20/2020

At Monday's Ace & TJ's Grin Kids Charity Golf Tournament we posed the age old question of MAN vs. MACHINE!

Long Drive Pro Kyle Blakely
- OR -
The Golf Gun from Charity Golf Guns

The water may be cold, but Emanuel Wynter Music is keeping the pool area is hot at Solis Keltonwood at Berewick ! Last S...
11/19/2020

The water may be cold, but Emanuel Wynter Music is keeping the pool area is hot at Solis Keltonwood at Berewick !

Last Sips & Sounds socially distant concert series show for 2020 - see you in the Spring!

Had an absolutely beautiful day yesterday for the 18th Annual Ace & TJ's Grin Kids Golf Tournament presented by Pinnacle...
11/17/2020

Had an absolutely beautiful day yesterday for the 18th Annual Ace & TJ's Grin Kids Golf Tournament presented by Pinnacle Financial Partners!

Thanks to NorthStone Country Club, all our golfers, sponsors, vendors, and everyone who helped with such a great cause!

Living that tiny car event planner life...Getting ready for the Ace & TJ's Golf Tournament at Northstone Country Club Mo...
11/13/2020

Living that tiny car event planner life...

Getting ready for the Ace & TJ's Golf Tournament at Northstone Country Club Monday!

2 tents, 140 golfer bags, & 28 cases of beer, all in the trusty Kia Motors America Niro!!

Had a great time at Cabarrus Brewing Company last night with The HC Oakes Band!Stop by tonight at 7:30pm for another ter...
11/07/2020

Had a great time at Cabarrus Brewing Company last night with The HC Oakes Band!

Stop by tonight at 7:30pm for another terrific show with Paulina Simone !

Still a couple of teams left for this year's Ace & TJ's Grin Kids Charity Golf Tournament at NorthStone Country Club on ...
10/12/2020

Still a couple of teams left for this year's Ace & TJ's Grin Kids Charity Golf Tournament at NorthStone Country Club on Monday, November 16!

Come join us! Sign up info here: https://app.mobilecause.com/form/GD6_mQ?vid=arlct

UPCOMING TOURNAMENT: 18th Annual Ace & TJ's Grin Kids Charity Golf Tournament at NorthStone Country Club

Play the beautiful NorthStone Country Club in Huntersville, NC while contributing to the Grin Kids - a local nonprofit organization supporting terminally ill and chronically disabled children.

WHEN: Monday 11/6 @ 9:30am
COST: $1500 foursomes / $375 individuals
INCLUDES: Golf, on-course meals, beer, cocktails, framed commemorative photo, on-course prizes & tournament gift card

👉 To learn more & to register for the tournament, click here: https://app.mobilecause.com/form/GD6_mQ?vid=ckqa6

Had a blast with The 502s last night at Camp North End!
10/10/2020

Had a blast with The 502s last night at Camp North End!

Stop by Camp North End tonight. Judging by both soundchecks, we're in for a great show!! DownTown Abby & The Echoes at 6...
10/09/2020

Stop by Camp North End tonight. Judging by both soundchecks, we're in for a great show!!

DownTown Abby & The Echoes at 6pm
The 502s at 7:30pm

I was honored to help the Biden-Harris advance team with two events earlier this week in Fayetteville, NC! Dr. Jill Bide...
10/09/2020

I was honored to help the Biden-Harris advance team with two events earlier this week in Fayetteville, NC!

Dr. Jill Biden would certainly be an incredible first lady!

Had a blast at Camp North End Friday! Thank to both Of Good Nature & Nige Hood + Folk Rap Band for putting on a SHOW!
09/21/2020

Had a blast at Camp North End Friday! Thank to both Of Good Nature & Nige Hood + Folk Rap Band for putting on a SHOW!

With the rain behind us, it looks to be a perfect night for some live music Camp North End! Killer lineup of Of Good Nat...
09/18/2020

With the rain behind us, it looks to be a perfect night for some live music Camp North End!

Killer lineup of Of Good Nature (7:30pm) + Nige Hood & the Folk Rap Band (6:00pm)!

Hello save Charlotte Stages! Please take a few seconds to sign this petition and share! #savecharlottestages
09/04/2020
Save Charlotte Stages

Hello save Charlotte Stages! Please take a few seconds to sign this petition and share! #savecharlottestages

Music venues not only provide entertainment and a gathering place, they also improve their communities and help heal the pain so many are dealing with during these extraordinary times. If venues do not get assistance, many will have to close their doors permanently. That must not happen. Please sign...

Still on a high from a couple great shows last week! This photo is from my #sipsandsounds socially distant concert serie...
09/04/2020

Still on a high from a couple great shows last week!

This photo is from my #sipsandsounds socially distant concert series at @soliskeltonwood with @provinceofthieves!

#music #musiceverywhere #sectorontap #sociallydistant #musicinthetimeofcorona #soliskeltonwood #provinceofthieves #band #clt #charlotte #cltmusic #findaway #creative

Had an incredibly fun Friday Night at Camp North End last week! 🔥🔥 The New Respects & Foxy Moron 🔥🔥
08/31/2020

Had an incredibly fun Friday Night at Camp North End last week!

🔥🔥 The New Respects & Foxy Moron 🔥🔥

Need some live music in your life? Come over to Camp North End tonight for The New Respects & Foxy Moron, starting at 6p...
08/28/2020

Need some live music in your life?

Come over to Camp North End tonight for The New Respects & Foxy Moron, starting at 6pm!

Cocktails by Black Moth Bars, beers from Noda Company Canteen at Camp North End, and more fun happenings!

#charlottesgotalot #musiceverywhere #music #livemusic #thenewrespects #wearamask #sociallydistant #cltmusic #band #concert

What a perfect night to listen to Province of Thieves from your balcony! Sips & Sounds socially distant concert series S...
08/28/2020

What a perfect night to listen to Province of Thieves from your balcony! Sips & Sounds socially distant concert series Solis Keltonwood at Berewick, with beer from Sugar Creek Brewing!

Reach out if you want this series to come to your apt complex!

#provinceofthieves #cltmusic #sectorontap #concert #sociallydistant #socialdistancing #charlottesgotalot #charlotte #clt #soliskeltonwood #bringmusictothepeople #musiceverywhere #sipsandsounds #cltapartments

Saturday was a beautiful night for some socially distant music. Tin 4 at the Apartments at Holly Crest with beer from Su...
08/24/2020

Saturday was a beautiful night for some socially distant music.

Tin 4 at the Apartments at Holly Crest with beer from Sugar Creek Brewing!

Two weeks of Friday Night music at Camp North End starting tomorrow!Friday, Aug 21: Courtney Lynn & Quinn + Kelsey Ryan ...
08/20/2020

Two weeks of Friday Night music at Camp North End starting tomorrow!

Friday, Aug 21:
Courtney Lynn & Quinn + Kelsey Ryan

Friday, Aug 28:
The New Respects + Foxy Moron

Friday Nights at Camp North End on July 17: A thunderstorm loomed threateningly close at show time, but when the music s...
08/05/2020

Friday Nights at Camp North End on July 17:

A thunderstorm loomed threateningly close at show time, but when the music started, the storm parted to either side of us and we got a killer set by The Fritz!

Next CNE Friday Nights touring band 8/21!

Calling all golfers & sponsors! The Ace & TJ's Grin Kids 18th Annual Charity Golf Tournament will take place on Monday, ...
08/04/2020

Calling all golfers & sponsors!

The Ace & TJ's Grin Kids 18th Annual Charity Golf Tournament will take place on Monday, November 16 at NorthStone Country Club in Huntersville, NC.

LINK https://app.mobilecause.com/form/GD6_mQ?vid=97zot

Help us drive & putt our way towards enriching the lives of terminally ill or chronically disabled children.

#charlotte #charlottegolfsalot #chartlottegolf #charlottegolfers #cltgolf #charlottesgotalot #grinkids #aceandtj #charitygolf #ncgolf #golf #golftournament Charlotte Golfers

Show off your favorite masks tonight @campnorthend! Grab a beer from @nodacocanteen & catch sets by @thefritzmusic + @vo...
07/17/2020

Show off your favorite masks tonight @campnorthend! Grab a beer from @nodacocanteen & catch sets by @thefritzmusic + @vonhuntermusic, starting at 6pm.

#livemusic #wearamask #socialdistancing #charlotte #cltmusic #beerandmusic #events #getoutside #sectorontap

Had a blast social distancing & enjoying some live music last Friday by @thearsondaily + @thisislittlebird at @campnorth...
07/06/2020

Had a blast social distancing & enjoying some live music last Friday by @thearsondaily + @thisislittlebird at @campnorthend!

Stay tuned for another great show on July 17!

#socialdistancing #concertseries #livemusic #live #music #outdoorconcert #concert #show #indierock #fridaynights #campnorthend #wearamask

Grab your trendiest mask and stop by @campnorthend tonight for some LIVE MUSIC by @thearsondaily & @thisislittlebird - s...
07/03/2020

Grab your trendiest mask and stop by @campnorthend tonight for some LIVE MUSIC by @thearsondaily & @thisislittlebird - starting at 6pm.

#livemusic #socialdistancing #wearamask #campnorthend #live #charlotte #musiceverywhere #clt #sectorontap #concert #outdoors

06/18/2020

Another quick(ish) post related to the effects of COVID-19 on the events & entertainment industries, and what could be capitalized on as a potential benefit:

The Longevity of Virtual Entertainment.

As the dreaded realization and the potential ramifications of COVID-19 began to unfold earlier this year, people in the event and music industries started scrambling.

Beyond working extra hours/days/weeks on cancellations and reschedules, there was a significant push into the virtual space as a temporary, albeit forced alternative to in-person experiences. It was a "crash course" on digital options to bridge the gap.

A flood of virtual content followed, which by sheer volume was unlike anytime else in history. Concerts from home, cooking lessons, Zoom office meetings, beer and wine tastings, personal training, expos, galas, the list goes on and on...

What is the longevity of this virtual content creation as we move towards a phase of reopening (whether that be soon, or after a second wave).

Will artists, businesses, and individuals capitalize on this as a potential benefit, or will it be seen solely as a measure to stay relevant during the stay-at-home orders?

Will there be a wave of positions available for "Virtual Media Managers", similar to the increased prevalence of Social Media careers?

I believe that this should be seen as an opportunity to add an element of interaction that was missing in the past. As we transition back to some sense of normal, I see live events evolving to encompass more of a Hybrid role.

If there is a continued emphasis on digital as a supplement to in-person experiences, then events have no maximum capacity or reach, they can transcend location, language, and culture. It would enable events to engage a wider audience on a more personal level through direct fan communication, meet & greets, and behind-the-scenes content.

Besides the purely technological needs, one of the few new hurdles that would need to be addressed is how to monetize digital as compared with in-person, and what content should be made exclusive to only digital attendees and vice versa. However, even these discussions can be in the best interest of the artist or company. They could develop a network of subscribers (i.e. Patreon) that pay monthly for exclusive content, or have a basic tiered pricing model. The options are flexible and can be a new revenue stream. (Read more via Event Manager Blog Skift https://www.eventmanagerblog.com/virtual-event-pricing)

Overall, my hope is that some forward thinking companies and individuals will continue to develop the digital space. While nothing is a replacement for an in-person experience, the possibility of sharing that experience in some way with hundreds, thousands, or millions of others is too much of an opportunity to not explore.

Last June, we had the incredible @heystephenday play Friday Nights @campnorthend (and he made some new fans)!Looking for...
06/17/2020

Last June, we had the incredible @heystephenday play Friday Nights @campnorthend (and he made some new fans)!

Looking forward to being able to safely and responsibly share some music with you this summer.

What would make you feel safe to go out and enjoy some music outdoors?

#stephenday #campnorthend #sectorontap #livemusic #fridaynights #music #eventsmusicbeer #charlotte #musicclt #musiceverywhere

05/27/2020

In an effort to get any kind of conversation started in the arts world about live events, I've decided to start writing down a few of the challenges we face.

Here's a first - on the responsibility of artists, managers, & agents during COVID-19...
_ _ _

Much has been discussed about the responsibility of venue owners and promoters related to re-opening during the current COVID-19 crisis. How to remain socially distant, and comply with sanitation and health guidelines while trying to break even financially.

It is certainly a difficult road filled with unique challenges. But should the onus of safety be placed entirely on the venue? What responsibility should be taken by artists, managers, and agents?

Getting back to a semblance of normalcy in the arts industry is going to require sacrifices on all sides - venue profits will be less, artist guarantees will be less, and consumer ticket prices will likely be higher. Only working together will we be able to slowly find a way towards a live performance recovery.

The artist, manager, and agent have the responsibility to share some of the risks with the venue. One of the most important is communication and messaging. Venues will have restrictive guidelines to abide by which will likely be challenged by frustrated fans. The messaging from artists must echo that of the venue to provide a unified front. This includes pre-event social media, as well as from-the-stage reminders.

In addition, the venue should not be the only party to be developing creative solutions to financial impossibilities. Ideas have already been circulating with how to cope with a severely limited capacity - multiple shorter sets per night, audience "pod" seating, moving shows to a much bigger room with the same small audience (if available).

Managers, agents, and artists should also be discussing these possibilities. Is the artist amenable with three 30-45 minute sets per night instead of one 90-minute? If so, communicate that to the struggling venue. Work together to propose solutions.

The artist/agent/manager team should be in conversations about how else they can add value to the audience and venue. Possibly a pre-show Q&A from the dressing room to occupy fans during an extended queue? Maybe the manager or agent could offer ticket buyers exclusive content from another of their artists? It could be as simple as entering attendees (physical OR virtual) into a raffle for merch.

The hybridization of events is another potential solution to a struggling live industry. Figuring out a way to incorporate a digital presence to a limited live event could allow for a higher possible profit, and therefore a lower potential risk.

The first step would be to simply get the conversation started - the only way through this is to band together as an entire industry.
_ _ _

tl;dr: Every party in the arts industry need to pitch in to help with creative ideas for reducing, or at the very least sharing risk in order to move forward in a positive way. Artists/Agents/Managers have a necessary role to help venues with the financial burden of social distancing precautions.
_ _ _

Thanks to the following for participating in some interesting conversations about re-starting our industry - ARTS North Carolina, APAP Conference NYC, North Carolina Presenters Consortium, Event Manager Blog...

What socially distant events are getting you through quarantine?I'm looking forward to more events like 2019's Taste of ...
05/01/2020

What socially distant events are getting you through quarantine?

I'm looking forward to more events like 2019's Taste of Birkdale (@birkdalevillagenc) which featured samples from the local restaurants, four local breweries, four food trucks, and 2,500 new friends!

#eventplanner #birkdalevillage #2019events #sectorontap #huntersville #events #birkdale #eventsmusicbeer

It never rains on my events... but when it does, the show goes on! 🌧️☔💧At @campnorthend, we utilized the loading docks i...
04/29/2020

It never rains on my events... but when it does, the show goes on! 🌧️☔💧

At @campnorthend, we utilized the loading docks in the Ford Building (used for manufacturing Model T's) as a unique rainy day performance space. 🎵

#theshowmustgoon #campnorthend #fridaynights #sectorontap #events #charlotte #concertseries #eventplanner #henryford #fordbuilding #2019events

The 2019 Santa's Arrival Parade & Tree Lighting @BirkdaleVillageNC was a joyous event to plan. I had a phone meeting ent...
04/15/2020

The 2019 Santa's Arrival Parade & Tree Lighting @BirkdaleVillageNC was a joyous event to plan.

I had a phone meeting entirely to discuss elf placement!

With over 75 vendors, a roaming Victorian choir, Nutcracker ballet dancers, and a giant snowman bounce house, the 5k+ attendees helped raise money for a great cause - @aceandtjsgrinkids !

#eventplanner #birkdale #birkdalevillage #sectorontap #christmas #santasarrival #2019events #huntersville #ballet #giantsnowman #merrychristmas

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Sector On Tap

Don’t plan events. Create experiences.

Events can be stressful. How am I going to come up with that big idea that’ll get everyone excited? And then, how am I going to pull it off? So many vendors, volunteers, permits, and stresses to juggle, so little time…​

I started Sector on Tap by combining my three passions: events, music, and beer. My experience in each industry compliments each other and makes me unique among event specialists - as I’m able to draw upon my successes in:


  • National & international live music booking, programming, and promotion
  • Nearby event planning services