Amy Balsters

03/12/2025

So thrilled to be featured recently in magazine with a 5 page spread on my approach to color theory for florists!

02/19/2025

Come design with me at the WUMFA floral design conference in Green Bay, Wisconsin March 21-23rd!

I’ll be presenting a main stage program on bouquet trends and am thrilled to invite you to my Hands-On Build Better Bouquets™ Workshop on Saturday, March 22nd!

All are welcome to attend! 💕

What you will learn:

〰️How to effectively choose floral materials for bouquets

🎨Using color theory to craft impactful color stories

🫰Layering, terracing and collaring techniques for airy asymmetrical bouquets

🪄How to create lightweight designs with small handles but big on volume

⭕️Shape shift any style of bouquet by simply adjusting stem positions (a game changer!)

⚖️Leverage design principles and elements for balanced and harmonious designs

💡A step-by-step professional process for creating on-trend bouquets your clients will love

🚨Seats are very limited, so don’t miss this chance to refine your design skills and gain new insights into bouquet techniques.

Join me just for the hands on or come for the whole weekend event, you can choose!

⬆️The link in my bio will take you the registration page to sign up.

And a BIG thanks to the generosity of WUMFA for sponsoring this event! 🫶

01/26/2025

Comment “VDAY” to join me this Thursday, January 30th at 6pm for a live online design giving you all my tips for quick and effective hand tied bouquets and vase arranging tips for an effective Valentines Day!

01/24/2025

Join me!

Join me for a live online workshop where I'll show you how I create gorgeous, on-trend, hand-tied bouquets and vase arrangements for Valentines Day or any holiday.

01/19/2025

A talk on color and Valentines Tip!

11/28/2024

Hope your table has flowers on it today. ❤️

So so thankful for the support and care this community has shown me and my family, year after year.

Thank you for being here and wishing you a wonderful Thanksgiving. 💗🙏🏼

12/25/2023

Merry Christmas from Missouri ❤️

We head home tomorrow but grateful to spend a few days of downtime.🙏🏼

Reflecting on an incredible year and really grateful for all the support and opportunities this year brought.

Sending you all a tight hug this holiday season and wishing you well for 2024! 🙏🏼💗

11/25/2023

Hello flower friends! BIG NEWS!!! This week I launched my brand new course Color Theory Confidence! ✨🙌🏼

This is an online course is made for anyone who works with flowers and wants to elevate their use of color. 🎨

I’m running a launch week special for $50.00 OFF and 4 special color theory bonuses for a deal of $247. Discount and bonuses expire Monday, midnight PST. 🎁

Here is the link to check out all the details and use code COLOR50 at checkout to get the deal!

https://bouquetbootcamp.mykajabi.com/color-theory-confidence

Hope to see you in the course!🙌🏼

Elevate your color confidence and create bold, sophisticated palettes. This is my foundational course on Color Theory designed to help you master color selection, how you communicate it with clients, and bring their visions to life.

11/06/2023

COLOR dump! 🖍️🖍️I’m putting the finishing touches on my new color theory course for floral pro’s and it’s been so fun to journey back to my earlier color palettes to see how things have evolved. 👀

It’s proof that color can be taught and learned and you CAN grow your skills.🙋🏻‍♀️

As florists, we have very unique challenges with color and flowers which can be frustrating and freeing if you know the fundamentals...and I can’t wait to show you HOW to improve your use of color! 💃🏽

If you want to create dynamic palettes, solve common color problems, take more color risks, build more dimension and interest in your work and so much more, comment “COLOR” to get a very limited time offer to get the whole course with all bonuses for under $200.00! It launches this month! 🎨🙌🏼

Can’t wait to share this colorful resource made for YOU, just comment “COLOR” to get on the list! 🥰

10/08/2023

It’s a no brainer that light effects our designs and the environment it’s shot in but I am still blown away that a design in a car is always my favorite. 😅

Photo dump of the SAME arrangement shot in all different types of light. 💡👀

Always an important consideration when choosing a palette!

Where is your favorite place to shoot your arrangements? ⬇️

06/04/2023

Made the Top Ten Floral Education Opportunities!! Join me on June 30th in Portland for a hands on workshop!

Top 10 Florist Education Opportunities in 2023 | Florists' Review https://bit.ly/433D9bb

05/22/2023

Today's the day! It's your last chance to receive 30% off on my Bouquet Bootcamp® Online Course!!! Cart closes at midnight (est), so if you've been waiting, maybe waffling back and forth 🧇 NOW is the time!

Why do YOU need this?

In the Bouquet Bootcamp® Online Course, you get LIFETIME access to so much more than just a lesson on bouquet-making, including:
🌻 9 Core Modules covering everything from flower care and handling, to Principles of Design and Design Applications
💐 6 hours of training broken down into bite-sized videos that you can watch on-demand or binge, Netflix-style
🌷Core modules on color theory so you can learn how to coordinate your own unique  palettes
🪻Downloadable guides and resources to have on hand in your shop and studio as you design and train your staff

Check out the link in bio to start learning today! ❤️

05/18/2023

So, I did a little digging…

It turns out there is no official “Florist Appreciation Day”...or week, or holiday. 👀

There’s a national day for peanut butter and one for hugs. 👀

There’s even an entire national appreciation week for karaoke. 🎤🤷🏻‍♀️

So, I think it’s high time florists get some love, especially after holidays like Mother’s Day (our very own version of the Superbowl!)

So, to honor how hard you've been working, I'm (un)officially declaring a Florist's Appreciation Holiday AND, to celebrate, I'm offering you 30% my hallmark course, Bouquet Bootcamp® Online! 🎉🎉

In it, you’ll learn my techniques for everything from cleaning, building, and designing bouquets, and you’ll also get a library of resources on topics like care and handling, color, principles of design, and design applications.

If you’re looking for a way to treat yourself, celebrate a big, successful holiday, or even just boost your design skills and your bottom line, join over a thousand designers who have benefited from the course and used their skills to elevate their businesses!

Apply the discount code “YOUROCK30” when checking out to take advantage.

Check out the link in bio to find the course! (Offer valid now through 11:59 EST Monday, May 22, 2023)

And as for me?

I'm taking recommendations on how I should celebrate my own Florists' Appreciation Holiday!

I'm thinking a massage 😉

Can't wait to share in the celebrations! - Amy

05/08/2023

Not feeling sure about the Mayesh x The Floral Coach® Design Tour?

It can be hard to the pull the trigger on a big business investment.

So, how about this: with your purchase of a ticket to the tour, you'll get immediate, lifetime access to a 2.5 hour online mini-course that not only prepares you for our in-person training event, it'll also prepare you RIGHT NOW for wedding season 💍 and Mother's Day with some awesome education on principles and elements of design, color theory, and of course a step-by-step tutorial on my unique, proven and FAST approach to making gorgeous bouquets!

See some of our student work in the beautiful photos from our recent hands on tour stop ! Photos by

Check out the following link to learn all about it! 🔗https://linkin.bio/thefloralcoach

04/18/2023

Question: 🚩🚩Raise your emoji hand if have taken a class or workshop and felt....well, really underwhelmed?

I know I have! ✋🏽😬

It can be hard to tell from a post or sales page if the experience you're investing in is everything you're looking for.

So before you hit buy...

👉Ask for a curriculum or outline to make sure the class or workshop fits your needs.

👉Look for unbiased reviews and testimonials.

👉Be wary of workshops with an over emphasis on a big styled photoshoot as this can often be a marketing tactic for the educator to get more content and can be a huge time suck if that isn't what you are looking for.

What else do you do to make sure your investments are made wisely in floral education?

04/04/2023

Phoenix….we are coming!! Bustling, vibrant, and warm Phoenix is the next stop on the Mayesh x The Floral Coach® Design Tour. Join me April, 20th! Registration Deadline April 6th.

Develop skills that will help your bottom line, reinvigorate your creativity to help you stand apart, and meeting fellow designer to build your community.

We hope you'll join us! ❤️

Photos by from Bouquet Bouquet Hands-On in Dallas, 2022. Attendees

03/23/2023

Spring blooms WIN. Periodt. 🎤🎤🎤

03/07/2023

I'm grabbing my hat 👒, packing my bags, and heading to Charleston this week ✈️ for the opening of the newest location, !

If you are in the area, be sure to pop on by from 10 am to 6 pm. Not only will there be gorgeous flowers, a food truck, raffles and contests, I'll be presenting along with and Jose Javier of !

If you stop in, please say hi! I'd love to meet you 🙂. Hope you'll join!