24/10/2026
There are quite a few new faces around here lately, so I thought it's time to introduce myself again! 👋
I'm Sarah, the person behind The Wedding Scene.
I've been in the wedding industry for over a decade now, starting out with my own cake business and running Waipuna Estate, a wedding venue just outside Christchurch.
Somewhere along the way, I discovered that I really love talking about business!
Not just the exciting stuff like bookings, growth and big plans, but all the other things that come with running a wedding business. The quieter times, the challenging decisions, pricing woes, the neverending to-do lists and those moments where you legitimately question your sanity.
Believe me, I've been there. And I still have those moments! I've undercharged, overcommitted, made decisions I'd probably do differently now and learnt plenty of lessons the hard way.
Which nicely leads into how The Wedding Scene has evolved into what it is today.
These days, alongside still running Waipuna, I mentor wedding business owners, and love to create more community within the wedding industry. This year there has been webinars, in person catch ups with vendors here in Canterbury, and lots of chats with amazing vendors. The plans are massive for 2027, let me tell you! I'm so excited.
I love a good conversation about business, particularly the ones where we can be open about what's actually happening behind the scenes, as I think that's where so much value lies.
I'm a big believer in collaboration over competition and sharing knowledge and lessons.
Outside of work, I'm a wife, mum of three amazing kids and one cheeky chocolate cavoodle, lover of a good cup of tea and someone who is constantly trying to find that elusive work-life balance.
So if you're new here, welcome! And if you've been following along for a while, thank you for sticking around as The Wedding Scene has evolved. 🤍