M2amara with a Twist
Launched in 2014 as concept idea to modernize a Lebanese traditional food. A unique marketing strategy was put in place in order to accelerate the growth in M2amara own backyard and expedite its international ambitions
Today’s menu includes servings from Lebanon famous cuisine while focusing on Dairy products, Poultry, Jam, and Fruits. In developing the menu, M2amara team effort was to keep and build on healthy and nutritious facts of the kaakeh bread, while revolutionizing it in the fast food market! The Team keeps on innovating and developing the kaakeh bread with its wide menu items and follow the same track of providing healthy eating to food lovers.
M2amara current menu consists of 27 different items, and the team is Planning to open numerous stores in the MENA region either through franchise agreements or through company direct operations.
A unique marketing strategy has been put in place in order to accelerate the growth in M2amara own backyard and expedited international ambitions.